National School Choice Awareness
National School Choice Awareness is a private foundation based in Aventura, Florida. It supports efforts to help families discover and navigate K–12 education options, including through grants for education-awareness events and general operating support.
National School Choice Awareness at a glance
In short: National School Choice Awareness gave $815K across 98 grants in 2025 (avg $8K), top state District of Columbia. 48% of 2025 grantees were new. Source: 2025 IRS Form 990-PF.
- Annual giving (2025)
- $815,402
- -19.8% vs 2024
- Grants made (2025)
- 98
- +40.0% vs 2024
- Average grant
- $8,320
- -42.7% vs 2024
- Median grant
- $5,500
- Total assets
- $17,257,942
- +2.1% vs 2024
- New grantees (estimate)
- 48% first-time grantees (39 of 81, 2025)
- Primary geography
- District of Columbia (15% of itemized 2025 grant dollars)
- Latest 990 filing
- Form 990-PF, 2025 View filing
Data from IRS Form 990-PF, 2025; updated October 2026. New grantees are estimated by matching recipient names across years (methodology).
How to apply to National School Choice Awareness
- Accepts unsolicited proposals
- No
- Invitation Only
-
The foundation states that it makes contributions only to preselected charitable organizations and does not accept unsolicited requests. Its website says parent-engagement grant applications are by invitation only; invited applicants are asked to submit a proposal for the team to evaluate.
- Contact
Mailing address: 18117 Biscayne Blvd Unit 2509, Aventura, FL 33160
Phone: (202) 480-2927
Website: https://schoolchoiceawareness.org
Application details from Grantable's research on the foundation's public materials; confirm on its website before applying.
Who National School Choice Awareness funds
How this funder distributes its grants
Top Recipients
Top 10 recipients in 2025
The largest 2025 recipient was The Philanthropy Roundtable ($54K across 2 grants). Together the top 10 received $319K.
Grant Size Distribution
228 grants across all recorded years
The most common grant size was under $50K: 226 grants of 228 (99%).
Geographic Focus
Where this funder awards grants
The foundation’s stated charitable activities include events across all 50 states and the District of Columbia. In 2025, the largest shares of grant dollars by recipient state were DC (15%), Texas (7%), Utah (5%), Florida (5%), and Wisconsin (4%).
Grant Distribution by State
Share of 2025 grant dollars across all 98 itemized grants.
States
Cities
Is National School Choice Awareness open to new grantees?
48%
first-time grantees, 2025
In 2025, 39 of 81 grantees (48%) were first-time recipients. First grants averaged $6K; repeat grants $14K. How we count
Medians: $4K first-time, $11K repeat.
- 48% of 2025 grantees were also funded in 2024. Method
Estimate from itemized grant lists in IRS Form 990-PF filings (2023–2025). Recipient names are matched across years, so a renamed or misspelled grantee can look new; grants to individuals are left out. Methodology.
Giving History
Giving Over Time
Total grant dollars and number of grants per year
From 2023 to 2025, annual grant giving ranged from $470K (2023) to $1.0M (2024). In 2025 it made 98 grants totaling $815K.
Grants by year
Grant recipients and amounts by year
| Recipient | Purpose | Amount |
|---|---|---|
| 50CAN Inc Washington, DC | Support Education Awareness Events | $40,000 |
| School Choice Wisconsin Inc West Allis, WI | Support Education Awareness Events | $35,000 |
| Utah Association of Public Charter Schools American Fork, UT | Support Education Awareness Events | $30,000 |
| The Philanthropy Roundtable Washington, DC | General Operating Support | $28,500 |
| Idaho Freedom Foundation Inc Boise, ID | Support Education Awareness Events | $25,000 |
| Slam Foundation Inc Miami, FL | Support Education Awareness Events | $25,000 |
| The Philanthropy Roundtable Washington, DC | General Operating Support | $25,000 |
| Brown House Experience Chicago, IL | Support Education Awareness Events | $20,000 |
| Families Empowered Houston, TX | Support Education Awareness Events | $20,000 |
| National Microschooling Center Las Vegas, NV | Support Education Awareness Events | $20,000 |
Ready to take the next step with National School Choice Awareness?
Financial History
Multi-year comparison from IRS filings
| Filing year | Total Assets | Revenue | Expenses | Grants paid | Grants | Qualifying Distributions | Net Investment Income |
|---|---|---|---|---|---|---|---|
| 2025 | $17,257,942 | $9,645,451 | $9,104,234 | $815,402 | 98 | $7,924,763 | $296,702 |
| 2024 | $16,899,865 | $9,319,413 | $9,279,248 | $1,016,370 | 70 | $8,102,075 | $200,809 |
| 2023 | $16,156,561 | $9,316,023 | $6,786,354 | $470,300 | 60 | $6,354,374 | $53 |
| 2022 | $13,578,258 | $14,469,336 | $944,227 | — | — | $824,815 | $14 |
Research compiled by Grantable AI from public sources. Last updated September 2026.
Mission & Focus Areas
The foundation’s stated mission is to help parents across the nation discover and successfully navigate the K–12 education options available for their children. Its three charitable programs are National School Choice Week, Navigate School Choice, and Conoce tus Opciones Escolares (Know Your School Options).
In fiscal year 2024–2025, the foundation reported collaborating with 27,487 schools and 78 nonprofit partners to host awareness-raising events across all 50 states and the District of Columbia. It also reported providing cost- and jargon-free school-navigation resources to more than 3.1 million families and launching the 42-member Navigate School Choice Network.
Its 2025 grants included support for education-awareness events and general operating support. Grantees’ stated missions illustrate the range of organizations supported: 50CAN says it works to improve public education through state-based advocacy campaigns, fellowships, and resources; School Choice Wisconsin says it educates the public about the impact of educational choices in Wisconsin; and the National Microschooling Center says it supports innovative small learning environments. Families Empowered describes its work as helping families understand and access school options, while SLAM Foundation says it advances learning opportunities through a network of schools.
Grantmaking
In 2025, the foundation reported 98 grants totaling $815,402. Grants ranged from $250 to $40,000, with a median of $5,500. The largest awards included $40,000 to 50CAN Inc. and $35,000 to School Choice Wisconsin Inc., both for education-awareness events. Other notable grants included $30,000 to the Utah Association of Public Charter Schools for events; two grants to The Philanthropy Roundtable, for $28,500 and $25,000, for general operating support; and $25,000 each to Idaho Freedom Foundation Inc. and SLAM Foundation Inc. for events.
Additional $20,000 event grants went to Brown House Experience, Families Empowered, National Microschooling Center, Oakland Enrolls, and Parents United America.
Leadership & Key People
Leadership team and compensation from IRS filings
The 2025 filing lists Andrew Campanella as Chairman and CEO, Tracy Gleason as Secretary and Treasurer, and Lisa Keegan as Vice Chair. The foundation’s website also identifies Andrew Campanella as Chief Executive Officer and lists Noelle DeLaney as Chief Operating Officer and Shelby Doyle as Senior Vice President of Policy and National Partnerships.
National School Choice Awareness is led by Andrew Campanella, Chairman & CEO since 2024 (on filings since 2022); 2 of 3 officers listed in 2025 are compensated.
Officers on the 2025 filing
Andrew Campanella
Chairman & CEO
Chairman → Chairman & CEO, 2024
On filings since 2022
40 hrs/week
$305K (2023) → $365K (2025)
Lisa Keegan
Vice Chair
Director → Vice Chair, 2024
On filings since 2022
5 hrs/week
$24K (2023) → $26K (2025)
Tracy Gleason
Secretary & Treasurer
Director → Secretary & Treasurer, 2024
On filings since 2022
5 hrs/week
No compensation reported
Data from IRS Form 990 filings, 2022–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Compensation Overview
From 2025 IRS filing
The highest reported compensation on the 2025 filing was $365K, to Andrew Campanella (Chairman & CEO). 2 officers or directors reported compensation on that filing.
Frequently asked questions about National School Choice Awareness
How much does National School Choice Awareness give each year?
National School Choice Awareness gave $815K across 98 grants in 2025, according to its 2025 IRS Form 990-PF. In 2024 it gave $1.0M across 70 grants.
What is National School Choice Awareness's typical grant size?
National School Choice Awareness's median grant in 2025 was $5,500, and its average grant was $8,320, across 98 grants on its 2025 IRS Form 990-PF. Organizations receiving their first grant from National School Choice Awareness that year got $6K on average.
Where does National School Choice Awareness give grants?
National School Choice Awareness's top state is District of Columbia, with 15% of the grant dollars itemized on its 2025 IRS Form 990-PF. The next largest states were Texas (7%) and Utah (5%). The most frequent recipient cities were Washington, DC (6 grants), Phoenix, AZ (4 grants), Anchorage, AK (4 grants) and Houston, TX (3 grants).
Does National School Choice Awareness give general operating support?
Occasionally: 2% of National School Choice Awareness's 2025 grants with a stated purpose (2 of 98) were for general or operating support, per its 2025 IRS Form 990-PF. Recurring purposes include "Support Education Awareness Events" (96 grants).
Who are National School Choice Awareness's largest grantees?
National School Choice Awareness's largest 2025 grantees include The Philanthropy Roundtable ($53,500 across 2 grants), 50CAN Inc ($46,000 across 2 grants) and Families Empowered ($35,000 across 2 grants), according to its 2025 IRS Form 990-PF. Together they received 16% of its itemized 2025 grant dollars.
How large is National School Choice Awareness?
National School Choice Awareness reported $17.3M in total assets on its 2025 IRS Form 990-PF. Its revenue that year was $9.6M.
What does National School Choice Awareness fund?
The foundation’s stated mission is to help parents across the nation discover and successfully navigate the K–12 education options available for their children. See mission & focus areas ↑
How do I apply for a grant from National School Choice Awareness?
The foundation states that it makes contributions only to preselected charitable organizations and does not accept unsolicited requests. Eligibility and process details are in the grantmaking section of this profile. See how to apply ↑
What is National School Choice Awareness's EIN?
National School Choice Awareness's EIN (Employer Identification Number) is 87-2081402. IRS Form 990 filing data is available on this page for 2022–2025.
Does National School Choice Awareness accept unsolicited proposals?
No, according to Grantable's research on the foundation's published guidelines. See how to apply ↑
Data last updated October 2026. Sourced from IRS Form 990-PF filings. Research dossier generated September 2026.
Data update history
(1)
When this profile's IRS filing data changed on Grantable
- IRS filings on file for fiscal years 2022–2025
Live grants for the work National School Choice Awareness funds
Philanthropy, Voluntarism & Grantmaking Open opportunities, soonest deadline first.
- Nixa Affiliate Grantmaking Program Up to US $10,000 · Due October 19, 2026
- Community and School Grants $28,000 total pool; 10-15 grants expected · Due October 19, 2026
- Mary Pinola/Crescenta Valley Chamber Education Fund $500 - $5,000 for ongoing programs; up to $15,000 for Strategic Initiative Grants · Due October 19, 2026
Explore Open Grants
Browse active grant opportunities in National School Choice Awareness's focus areas in our free grants database
Similar Funders
Funders that support many of the same organizations
American Federation for Children Growth Fund Inc
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The American Federation for Children Growth Fund supports K–12 school-choice programs, including scholarships, family awareness, research, policy, and community outreach, especially for lower-income families. Its 2024 grants ranged from $25,000 to $750,000, with a median of $100,000, and supported organizations in states across the country.
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EdChoice Inc
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EdChoice funds education-choice research, policy advocacy, outreach and training, and legal support for parents, often through state-based organizations. In 2025, grants ranged from $7,500 to $150,000, with a median of $50,000, supporting work in multiple U.S. states. Whether it accepts unsolicited requests is not stated.
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Bellwether Education Partners Inc
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Bellwether is a national nonprofit, founded in 2010, that works to ensure young people, especially those furthest from opportunity, achieve outcomes that lead to fulfilling lives and flourishing communities. Our vision is that all young people have access to an excellent education and live lives filled with opportunity.
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Charles Koch Institute
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The Charles Koch Institute funds educational programs and dialogue focused on individual liberty, limited government, free markets, and related principles, including classroom education for people affiliated with grantee organizations. Recent filings show grants ranging from about $386,000 to $769,000 total per year, but do not specify typical award sizes or geographic limits. The profile does not state whether it accepts unsolicited requests.
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State Policy Network
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The Roe Foundation
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The Roe Foundation supports nonprofit educational institutions that promote understanding of human and economic freedom within a moral framework. Its recent giving has ranged from $312,000 across nine grants to $600,000 in one grant, with reported 2025 funding going to Ohio; it gives only to preselected organizations and does not accept unsolicited requests.
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Cite this profile
Grantable. (2026). National School Choice Awareness funder profile. GrantGraph. Retrieved October 18, 2026, from https://grantable.co/funders/national-school-choice-awareness-morg_f07ec26d15a24c46bdbbc1c1519cd5d0
BibTeX
@misc{grantable_872081402_2026,
author = {{Grantable}},
title = {{National School Choice Awareness funder profile}},
howpublished = {GrantGraph},
year = {2026},
url = {https://grantable.co/funders/national-school-choice-awareness-morg_f07ec26d15a24c46bdbbc1c1519cd5d0},
note = {Accessed 2026-10-18. Data licensed CC BY 4.0}
}The figures on this page are open data under CC BY 4.0: reuse them with credit to Grantable and a link. Download the data.
Figures come from National School Choice Awareness's IRS filings (methodology). AI-written summaries, news items and logos are not covered by the open licence. Spot an error? Email hello@grantable.co.
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