Yoga Alliance logo

Yoga Alliance

501(c)(6) organization Arlington, VA EIN: 38-3849013 Website

We advocate for yoga, in its wholeness, and for all human beings in theirs. Yoga Alliance is a nonprofit association of yoga professionals, practitioners, and advocates that believe if more people practice yoga the better the world will be. Through three foundational commitments, uplifting yoga's transformative power, surfacing and reducing barriers to practice, and building engaged communitywe work to ensure yoga is accessible, inclusive for all regardless of location or circumstance.

Yoga Alliance at a glance

Total assets
$9,326,319
-11.9% vs 2023
Revenue (2024)
$10,343,431
-1.8% vs 2023
Net investment income (2024)
$178,743
-8.8% vs 2023
Expenses (2024)
$10,584,880
-5.6% vs 2023
Latest 990 filing
Form 990, 2024 View filing

Data from IRS Form 990, 2024; updated September 2026.

Who Yoga Alliance funds

How this funder distributes its grants

Grant Size Distribution

3 grants across all recorded years

2<$50K1$50–100K$100–250K$250–500K$500K–1M$1–5M$5M+

The most common grant size was under $50K: 2 grants of 3 (67%).

Geographic Focus

Where this funder awards grants

Grant Distribution by State

2states

Cities

BrooklynNew YorkWashington

Giving History

Giving Over Time

Total grant dollars and number of grants per year

$0$20K$40K$60K0 grants2020 2 grants2021 1 grant2022 Total only2023 0 grants2024

From 2021 to 2023, annual grant giving ranged from $550 (2023) to $50K (2022). In 2023 it reported $550 in grants paid, as a total without an itemized list.

Hatched bars: grants paid as reported on the IRS filing, which lists no individual grants for that year.

Grants by year

Grant recipients and amounts by year

RecipientPurposeAmount
Reclamation Ventures Brooklyn, NYFund 10 underestimated wellness leaders who operate physical wellness spaces.$50,000
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Financial History

Multi-year comparison from IRS filings

Figures from IRS filings, by filing year
Filing yearTotal AssetsRevenueExpensesGrants paidGrantsNet Investment Income
2024$9,326,319$10,343,431$10,584,880——$178,743
2023$10,580,783$10,534,559$11,213,075$550Total only$196,072
2022$13,081,700$10,490,577$10,996,659$50,0001$82,663
2021$14,080,198$11,268,285$9,492,849$25,0002$4,040
2020$13,334,922$11,996,535$9,891,144——$7,857

"Total only": grants paid as reported on the IRS filing, which lists no individual grants for that year.

About Yoga Alliance

Based on IRS filings

Yoga Alliance is a public charity focused on Community Improvement & Capacity Building, based in Arlington, VA. IRS filing data is available from 2020 through 2024. As of 2024, the organization holds $9.3M in total assets. Net investment income was $179K.

Leadership & Key People

Officers and directors from IRS filings

Yoga Alliance is led by Shannon Roche, President, CEO & Ex-Officio Board Member since 2024 (on filings since 2020); 5 of 16 officers listed in 2024 are compensated.

Officers on the 2024 filing

  • Shannon Roche

    President, CEO & Ex-Officio Board Member

    President & CEO → President, CEO & Ex-Officio Board Member, 2024

    On filings since 2020

    39.2 hrs/week

    $269K (2020) → $473K (2024)

  • Jo-Ann Bance

    Chair

    Board Member → Chair, 2022

    On filings since 2020

    5 hrs/week

    No compensation reported

  • Kristina Graff

    Managing Director - Yaf

    On filings since 2023

    22.1 hrs/week

    $139K (2023) → $134K (2024)

  • Hilary J Mughloo

    COO

    Chief of Staff → COO, 2024

    On filings since 2020

    39.2 hrs/week

    $121K (2020) → $260K (2024)

  • Toni Carey

    Vice President of Strategic Communications

    Vice President & Strategic Communications → Vice President of Strategic Communications, 2023

    On filings since 2022

    39.2 hrs/week

    $126K (2022) → $199K (2024)

  • Elana D Reese

    Head of Community Engageme

    Head of Community Engagement → Head of Community Engageme, 2024

    On filings since 2023

    39.2 hrs/week

    $189K (2023) → $192K (2024)

  • Marion Mugs McConnell

    Board Member

    Secretary → Board Member, 2024

    On filings since 2020

    3 hrs/week

    No compensation reported

  • Swami Asokananda

    Board Member

    On filings since 2020

    3 hrs/week

    No compensation reported

  • Terri McDermott

    Board Member

    Vice Chair → Board Member, 2024

    On filings since 2020

    3 hrs/week

    No compensation reported

  • Chandana Achanta

    Board Member

    On filings since 2023

    3 hrs/week

    No compensation reported

  • Kristoffer Carter

    Board Member

    On filings since 2023

    3 hrs/week

    No compensation reported

  • Lucia Pham-Sinclair

    Board Member

    On filings since 2023

    3 hrs/week

    No compensation reported

  • Marsha Banks-Harold

    Board Member

    On filings since 2023

    3 hrs/week

    No compensation reported

  • Nisha Devi Rodrigo

    Board Member

    On filings since 2023

    3 hrs/week

    No compensation reported

  • Siddharth Kulkarni

    Secretary

    Board Member → Secretary, 2024

    On filings since 2023

    3 hrs/week

    No compensation reported

  • Yoshi Aono

    Treasurer

    Board Member → Treasurer, 2024

    On filings since 2023

    3 hrs/week

    No compensation reported

Former officers (20)
  • Former: Arun Tilak (2020–2023) — Treasurer
  • Former: Sarahjoy Marsh (2020–2023) — Board Member
  • Former: Saraswathi Vasudevan (2020–2023) — Board Member
  • Former: Atul K Sharma (2023) — Head of Shared Services
  • Former: David Pryor Jr. (2020–2022) — Board Member - to
  • Former: Erin Vennie (2020–2022) — Senior Vice President & Membership
  • Former: Jocelyn Prudencio (2020–2022) — Vice President & Finance
  • Former: Kerry Maiorca (2020–2022) — Past Chair - to
  • Former: Krishna Yendluri (2020–2022) — Vice President & Technology -
  • Former: Leslie Salmon Jones (2020–2022) — Board Member - to
  • Former: Maya Breur (2020–2022) — Head of Research & Yoga Advancement
  • Former: Staffan Elgelid (2020–2022) — Board Member - to
  • Former: Sarah Joy Marsh (2022) — Board Member
  • Former: Christa Kuberry (2020–2021) — Vice President of Standards
  • Former: Marcus Wade (2020–2021) — Vice President of People & Culture
  • Former: Thierry Chiapello (2020–2021) — Board Member
  • Former: Andreas Engel (2020) — Creative Director
  • Former: Catherine Marquette (2020) — Vice President of Mark. & Comms.
  • Former: Krishna Pillai (2020) — Application Development & Devops Director
  • Former: Kristina Graff See Schedule O. (2020) — Managing Director of Yoga Alliance Fdn.

Data from IRS Form 990 filings, 2020–2024. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.

Compensation Overview

From 2024 IRS filing

Shannon Roche — President & CEO, Ex-Officio Board Member: $473KShannon RochePresident & CEO, Ex-Officio…$473KHilary J Mughloo — COO: $260KHilary J MughlooCOO$260KToni Carey — VP of Strategic Communicat: $199KToni CareyVP of Strategic Communicat$199KElana D Reese — Head of Community Engageme: $192KElana D ReeseHead of Community Engageme$192KKristina Graff — Managing Director - YAF: $134KKristina GraffManaging Director - YAF$134K

The highest reported compensation on the 2024 filing was $473K, to Shannon Roche (President & CEO, Ex-Officio Board Member). 5 officers or directors reported compensation on that filing.

Frequently asked questions about Yoga Alliance

How large is Yoga Alliance?

Yoga Alliance reported $9.3M in total assets on its 2024 IRS Form 990. Its revenue that year was $10.3M.

What is Yoga Alliance?

Yoga Alliance is a public charity focused on Community Improvement & Capacity Building, based in Arlington, VA. It holds $9.3M in total assets as of 2024.

Where does Yoga Alliance operate?

Yoga Alliance has awarded grants in District of Columbia, New York.

What is Yoga Alliance's EIN?

Yoga Alliance's EIN (Employer Identification Number) is 38-3849013. IRS Form 990 filing data is available on this page for 2020–2024.

Data last updated September 2026. Sourced from IRS Form 990 filings.

Data update history

(4)

When this profile's IRS filing data changed on Grantable

  1. Updated Form 990 for fiscal year 2021 (received by the IRS November 14, 2022)
  2. Updated Form 990 for fiscal year 2022 (received by the IRS October 19, 2023)
  3. Updated Form 990 for fiscal year 2023 (received by the IRS September 17, 2024)
  4. IRS filings on file for fiscal years 2020–2024

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The filing figures on this page are open data under CC BY 4.0. About GrantGraph Open

Figures come from Yoga Alliance's IRS filings (methodology). AI-written summaries, news items and logos are not covered by the open licence. Spot an error? Email hello@grantable.co.

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