The Nielsen Foundation Inc
The Nielsen Foundation Inc is a private grantmaking foundation based in Oldsmar, Florida. Originally funded by Nielsen, a global data and analytics company, the foundation operates as a 501(c)(3) organization with a mission centered on media, technology, and inclusive innovation. The foundation maintains a broad philanthropic reach across multiple U.S. states and cities.
Financial Overview
From 2024 IRS Form 990-PF · View filing
Total Assets
$34.5M
-1.1% YoY
Annual Giving
$2.5M
+85.6% YoY
Grant Count
52
+126.1% YoY
Avg Grant Size
$47K
-17.9% YoY
Mission & Focus Areas
The Nielsen Foundation envisions a world, enabled by media and technology, where everyone has voice and opportunities to succeed. The foundation's mission is to power and advance inclusive innovation in the media and technology industries, especially through the use of data and research.
The foundation supports organizations and projects working in the following priority areas:
Media Production and Content — Encouraging the use of data and research to understand and foster inclusion of all voices on-screen and behind-the-screen in media production and advertising, across content types and platforms.
Media and Technology Careers — Supporting talent from all experiences and perspectives to pursue and succeed in media and technology careers.
Media and Technology as Forces for Good — Supporting efforts to leverage data and innovation that enable social impact using media and technology, including efforts related to inclusion, mental health and the impact of climate change on vulnerable communities.
Grantmaking
The Nielsen Foundation operates several grant programs, including Data for Good grants and Signature Programs.
Average Grant
amount: $1,050–$325,000
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Geographic Focus
Where this funder awards grants
The Nielsen Foundation supports organizations across multiple U.S. states and cities. Primary funding regions include:
- New York
- California
- District of Columbia
- Florida
- Arizona
- Colorado
- Connecticut
- Illinois
- Maryland
- Minnesota
- Missouri
- North Carolina
- South Dakota
- Virginia
The foundation's grantmaking reaches organizations across 20 states, with significant concentration in New York, Virginia, and Florida, which account for 48% of all grants.
Grant Distribution by State
States
Cities
Financial History
Multi-year comparison from IRS filings
Assets: $34,878,408 (2023)
Annual Revenue: $1,375,057 (2023)
Annual Expenses: $1,580,968 (2023)
Total Assets: $34,510,985 (2024)
Total Giving: $2,455,118 (2024)
The foundation has no employees and operates with volunteer leadership.
| Metric | 2024 | 2023 | 2022 |
|---|---|---|---|
| Total Assets | $34,510,985 | $34,878,408 | $35,084,319 |
| Revenue | $2,387,229 | $1,375,057 | $706,224 |
| Expenses | $2,754,652 | $1,580,968 | $2,325,527 |
| Qualifying Distributions | $2,580,348 | $1,445,682 | $2,181,288 |
| Net Investment Income | $2,240,638 | $1,271,777 | $885,634 |
| Distributable Amount | $1,899,585 | $1,717,229 | $1,792,010 |
Giving Over Time
Total grant dollars and number of grants per year
Grant Insights
How this funder distributes its grants
Top Recipients
Top 10 recipients in 2024
Grant Size Distribution
223 grants across all recorded years
Giving History
Grant recipients and amounts by year
No grants recorded for .
Leadership & Key People
Leadership team and compensation from IRS filings
Andrea Bertels — President and Executive Director of Grantmaking
Lisa Longo — Senior Vice President
The foundation is governed by 8 officers and trustees who contribute their time without compensation.
Compensation Overview
From 2024 IRS filing
From 2024 filing
| Name | Title | Hours | Compensation |
|---|---|---|---|
| LISA LONGO | VICE PRESIDENT-FINANCE | 2 | — |
| GEORGE CALLARD | DIRECTOR | 0.5 | — |
| ANDREA BERTELS | PRESIDENT,EXEC DIR-GRANTMAKING | 6 | — |
| SANDRA SIMS-WILLIAMS | DIRECTOR, SECRETARY | 0.5 | — |
| SHANNON COYNE ROSADO | DIRECTOR, GRANTMAKING | 2 | — |
| BRENDON PERKINS | DIRECTOR | 0.5 | — |
| CAITLIN CAHALAN | TREASURER | 2 | — |
| AMAZON HAWKINS | DIRECTOR | 0.5 | — |
Recent News & Activity
Recent developments and announcements
The Nielsen Foundation announced its 2025 Data for Good grantees, continuing its commitment to supporting projects that leverage data for social impact. The foundation's 2024 grantmaking year was its largest ever, distributing $2.7 million in grants to advance inclusive media and technology initiatives. The foundation regularly announces annual grantees and publishes grantmaking highlights to showcase its impact across priority areas.
Nielsen Foundation announces 2025 Data for Good grantees - Nielsen FoundationSubject Areas
Focus areas based on grantmaking activity
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Data last updated April 2026. Sourced from IRS Form 990-PF filings. Research dossier generated April 2026.
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