Wisconsin Cranberry Board Inc

Public charity · Grantmaker Wisconsin Rapids, WI EIN: 39-1456308
AcademicsEducation

Managing Wisconsin cranberry market, research, development and education

Wisconsin Cranberry Board Inc at a glance

In short: Wisconsin Cranberry Board Inc gave $577K across 5 grants in 2025 (avg $115K), mostly in Wisconsin. Source: 2025 IRS Form 990.

Annual giving (2025)
$577,138
+14.8% vs 2024
Grants made (2025)
5
+150.0% vs 2024
Average grant
$115,428
-54.1% vs 2024
Median grant
$50,000
Total assets
$78,721
+9.3% vs 2024
Primary geography
Wisconsin (93% of itemized 2025 grant dollars)
Latest 990 filing
Form 990, 2025 View filing

Data from IRS Form 990, 2025; updated September 2026.

Who Wisconsin Cranberry Board Inc funds

How this funder distributes its grants

Top Recipients

Top 5 recipients in 2025

Wisconsin State Cranberry Growers Association: $289KWisconsin State CranberryGrowers Association$289KUniversity of Wisconsin: $198KUniversity of Wisconsin$198KWI Cranberry Research and Education Foundation: $50KWI Cranberry Research andEducation Foundation$50KUniversity of Massachusetts: $25KUniversity of Massachusetts$25KOcean Spray Cranberries: $15KOcean Spray Cranberries$15K

The largest 2025 recipient was Wisconsin State Cranberry Growers Association ($289K). Together the top 5 received $577K.

Grant Size Distribution

14 grants across all recorded years

3<$50K1$50–100K8$100–250K2$250–500K$500K–1M$1–5M$5M+

The most common grant size was in the $100–250K range: 8 grants of 14 (57%).

Geographic Focus

Where this funder awards grants

Grant Distribution by State

3states

Share of 2025 grant dollars across all 5 itemized grants.

Cities

Wisconsin RapidsMadisonArlingtonWestboroughStevens Point

How Wisconsin Cranberry Board Inc gives

  • Giving grew 69% from 2022 to 2025. Method

From the foundation's IRS Form 990 filings. Methodology.

Giving History

Giving Over Time

Total grant dollars and number of grants per year

$0$200K$400K$600K4 grants2019 2 grants2020 2 grants2021 3 grants2022 2 grants2023 2 grants2024 5 grants2025

From 2019 to 2025, annual grant giving ranged from $341K (2022) to $577K (2025). In 2025 it made 5 grants totaling $577K.

Grants by year

Grant recipients and amounts by year

RecipientPurposeAmount
Wisconsin State Cranberry Growers Association Wisconsin Rapids, WIWeather Forecasts and Marketing, Assist Cranberry Growers$289,290
University of Wisconsin Madison, WIResearch$198,052
WI Cranberry Research and Education Foundation Wisconsin Rapids, WIWisconsin Cranberry Leadership Development Program$50,000
University of Massachusetts Westborough, MAResearch$24,796
Ocean Spray Cranberries Arlington, VAResearch$15,000
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Financial History

Multi-year comparison from IRS filings

Figures from IRS filings, by filing year
Filing yearTotal AssetsRevenueExpensesGrants paidGrantsNet Investment Income
2025$78,721$623,219$627,077$577,1385$2,753
2024$72,049$550,473$552,571$502,8142$3,640
2023$298,498$476,396$479,748$441,9662$2,612
2022$201,094$400,712$373,907$340,9333$150
2021$48,961$457,725$448,525$418,8572$443
2020$155,923$424,767$435,584$403,6092$1,720
2019$276,220$531,095$564,948$524,3124$2,499

About Wisconsin Cranberry Board Inc

Based on IRS filings

Wisconsin Cranberry Board Inc is a public charity focused on Academics, based in Wisconsin Rapids, WI. IRS filing data is available from 2019 through 2025. As of 2025, the organization holds $79K in total assets. In 2025, it awarded 5 grants totaling $577K. Net investment income was $3K.

Focus Areas

AcademicsEducation

Leadership & Key People

Officers and directors from IRS filings

Wisconsin Cranberry Board Inc is led by Tom Lochner, Executive Director on every filing since 2019; none of the 9 officers listed in 2025 report compensation.

Officers on the 2025 filing

  • Tom Lochner

    Executive Director

    On filings since 2019

    4 hrs/week

    No compensation reported

  • John Moss

    President

    Director → President, 2024

    On filings since 2022

    1 hr/week

    No compensation reported

  • Grant Holley

    Executive Director

    New on the 2025 filing

    4 hrs/week

    No compensation reported

  • Mike Gnewikow

    Director

    On filings since 2019

    0.5 hrs/week

    No compensation reported

  • Amber Bristow

    Director

    On filings since 2020

    0.5 hrs/week

    No compensation reported

  • David Bartling

    Director

    New on the 2025 filing

    0.5 hrs/week

    No compensation reported

  • Nicole Hansen

    Director

    New on the 2025 filing

    0.5 hrs/week

    No compensation reported

  • Amy Gebhardt

    Treasurer

    Director → Treasurer, 2023

    On filings since 2019

    1 hr/week

    No compensation reported

  • Rochelle Hoffman

    Secretary

    Director → Secretary, 2025

    On filings since 2023

    0.5 hrs/week

    No compensation reported

Former officers (5)
  • Former: Gabriella Liddane (2019–2024) — Secretary
  • Former: Robert Detlefsen (2019–2024) — Director
  • Former: Fawn Gottschalk (2019–2023) — Director
  • Former: Danielle Faber (2019–2021) — Director
  • Former: Scott Schultz (2019) — Director

Data from IRS Form 990 filings, 2019–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.

Frequently asked questions about Wisconsin Cranberry Board Inc

How much does Wisconsin Cranberry Board Inc give each year?

Wisconsin Cranberry Board Inc gave $577K across 5 grants in 2025, according to its 2025 IRS Form 990. In 2024 it gave $503K across 2 grants.

What is Wisconsin Cranberry Board Inc's typical grant size?

Wisconsin Cranberry Board Inc's median grant in 2025 was $50,000, and its average grant was $115,428, across 5 grants on its 2025 IRS Form 990.

Where does Wisconsin Cranberry Board Inc give grants?

Wisconsin Cranberry Board Inc gives mostly in Wisconsin: 93% of the grant dollars itemized on its 2025 IRS Form 990 went to recipients there. The most frequent recipient cities were Wisconsin Rapids, WI (2 grants).

Does Wisconsin Cranberry Board Inc give general operating support?

Not in 2025: none of the 5 grants with a stated purpose on Wisconsin Cranberry Board Inc's 2025 IRS Form 990 were described as general or operating support. Recurring purposes include "Research" (3 grants).

Who are Wisconsin Cranberry Board Inc's largest grantees?

Wisconsin Cranberry Board Inc's largest 2025 grantees include Wisconsin State Cranberry Growers Association ($289,290), University of Wisconsin ($198,052) and WI Cranberry Research and Education Foundation ($50,000), according to its 2025 IRS Form 990. Together they received 93% of its itemized 2025 grant dollars.

How large is Wisconsin Cranberry Board Inc?

Wisconsin Cranberry Board Inc reported $79K in total assets on its 2025 IRS Form 990. Its revenue that year was $623K.

What is Wisconsin Cranberry Board Inc?

Wisconsin Cranberry Board Inc is a public charity focused on Academics, based in Wisconsin Rapids, WI. It holds $79K in total assets as of 2025.

What is Wisconsin Cranberry Board Inc's EIN?

Wisconsin Cranberry Board Inc's EIN (Employer Identification Number) is 39-1456308. IRS Form 990 filing data is available on this page for 2019–2025.

Data last updated September 2026. Sourced from IRS Form 990 filings.

Data update history

(8)

When this profile's IRS filing data changed on Grantable

  1. Updated Form 990 for fiscal year 2019 (received by the IRS January 14, 2020)
  2. Updated Form 990 for fiscal year 2020 (received by the IRS April 2, 2021)
  3. Updated Form 990 for fiscal year 2021 (received by the IRS January 17, 2022)
  4. Updated Form 990 for fiscal year 2022 (received by the IRS May 1, 2023)
  5. Updated Form 990 for fiscal year 2023 (received by the IRS April 10, 2024)
  6. Updated Form 990 for fiscal year 2024 (received by the IRS February 17, 2025)
  7. Updated Form 990 for fiscal year 2025 (received by the IRS January 22, 2026)
  8. IRS filings on file for fiscal years 2019–2025

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The filing figures on this page are open data under CC BY 4.0. About GrantGraph Open

Figures come from Wisconsin Cranberry Board Inc's IRS filings (methodology). AI-written summaries, news items and logos are not covered by the open licence. Spot an error? Email hello@grantable.co.

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