United Way St Croix and Red Cedar logo

United Way St Croix and Red Cedar

Foundation · Grantmaker Hudson, WI EIN: 39-1372545 Website

The mission of united way st. Croix & red cedar valleys is to fight for the health, education, and financial stability of every person in western wisconsin.

Key facts about United Way St Croix and Red Cedar

EIN
39-1372545
Latest 990 filing
Form 990, 2025
Total assets
$938,456

Data from IRS Form 990, 2025; updated September 2026.

Financial Overview

From 2025 IRS Form 990 · View filing

Total Assets

$938K

+7.4% YoY

Revenue

$432K

-50.5% YoY

Net Investment Income

$6K

-19.5% YoY

Expenses

$151K

-79.7% YoY

How United Way St Croix and Red Cedar gives

  • Giving fell 73% from 2021 to 2024. Method

From the foundation's IRS Form 990 filings. Methodology.

About United Way St Croix and Red Cedar

Based on IRS filings

United Way St Croix and Red Cedar is a nonprofit organization focused on Human Services, based in Hudson, WI. IRS filing data is available from 2019 through 2025. As of 2025, the organization holds $938K in total assets. Net investment income was $6K.

Focus Areas

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Geographic Focus

Where this funder awards grants

Grant Distribution by State

2states

Cities

River FallsHudsonBaldwinGlenwood CityNew RichmondMilltownSpoonerSirenSpring ValleyStillwater

Giving Over Time

Total grant dollars and number of grants per year

$0$100K$200K$300K$400K12 grants20199 grants20208 grants20218 grants20226 grants20239 grants20240 grants2025

Grant Insights

How this funder distributes its grants

Top Recipients

Top 0 recipients in 2025

Grant Size Distribution

31 grants across all recorded years

30<$50K$50–100K$100–250K1$250–500K$500K–1M$1–5M$5M+

Giving History

Grant recipients and amounts by year

No grants recorded for 2025.

Financial History

Multi-year comparison from IRS filings

Revenue
Expenses
Qualifying Distributions
Net Investment Income
$0$500K$1M$1.5M$2M2019202020212022202320242025
Metric202520242023
Total Assets$938,456$874,004$619,816
Revenue$432,499$873,390$759,973
Expenses$151,088$745,134$761,180
Qualifying Distributions———
Net Investment Income$6,091$7,563$9,787
Distributable Amount———

Data update history

When this profile's IRS filing data changed on Grantable

  1. Updated Form 990 for fiscal year 2019 (received by the IRS February 14, 2020)
  2. Updated Form 990 for fiscal year 2020 (received by the IRS March 2, 2021)
  3. Updated Form 990 for fiscal year 2021 (received by the IRS August 1, 2022)
  4. Updated Form 990 for fiscal year 2022 (received by the IRS August 9, 2023)
  5. Updated Form 990 for fiscal year 2023 (received by the IRS February 29, 2024)
  6. Updated Form 990 for fiscal year 2024 (received by the IRS March 12, 2025)
  7. Added Form 990 for fiscal year 2025 (received by the IRS June 15, 2026)

Leadership & Key People

Officers and directors from IRS filings

United Way St Croix and Red Cedar is led by Steve McCarthy, Executive Director since 2024 (on filings since 2023); 1 of 21 officers listed in 2025 is compensated.

Officers on the 2025 filing

  • Steve McCarthy

    Executive Director

    Executive Di → Executive Director, 2024

    On filings since 2023

    40 hrs/week

    $54K (2024) → $78K (2025)

  • Brian McAlpine

    President

    Director → Vice President, 2023

    Vice President → President, 2024

    On filings since 2019

    1 hr/week

    No compensation reported

  • Josh Lindseth

    Director

    President → Past President, 2023

    Past President → Director, 2024

    On filings since 2019

    1 hr/week

    No compensation reported

  • Danielle Oscarson

    Director

    On filings since 2023

    1 hr/week

    No compensation reported

  • Debra Rudquist

    Director

    On filings since 2023

    1 hr/week

    No compensation reported

  • Brittani Nordquist

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Cathy Asher

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Heidi Jones

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Karl Anderson

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Luisa Gerasimo

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Shellee Pechmiller

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Shelly Smith

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Tammy Kincaid

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Jason Schmitt

    Director

    New on the 2025 filing

    1 hr/week

    No compensation reported

  • Lauren Highfill

    Director

    New on the 2025 filing

    1 hr/week

    No compensation reported

  • Melissa Meschke

    Director

    New on the 2025 filing

    1 hr/week

    No compensation reported

  • Steve Osero

    Director

    New on the 2025 filing

    1 hr/week

    No compensation reported

  • Kaydi Sobotkka

    Vice President

    Director → Secretary, 2021

    Secretary → Vice President, 2024

    On filings since 2019

    1 hr/week

    No compensation reported

  • Todd Sherman

    Past President

    Treasurer → President, 2023

    President → Past President, 2024

    On filings since 2019

    1 hr/week

    No compensation reported

  • Amy Greske

    Secretary

    Director → Secretary, 2024

    On filings since 2021

    1 hr/week

    No compensation reported

  • Tim Bartels

    Treasurer

    On filings since 2024

    1 hr/week

    No compensation reported

Former officers (22)
  • Former: Andrea Jorgenson (2021–2024) — Director
  • Former: Anita Kroma (2023–2024) — Director
  • Former: Erin Konsela (2024) — Director
  • Former: Caroline Nelson (2019–2023) — Director
  • Former: Michael Gruenes (2019–2023) — Treasurer
  • Former: Jill McNamee (2022–2023) — Director
  • Former: Lida Bannink (2022–2023) — Director
  • Former: Brenda Albert (2023) — Director
  • Former: Chantel Mitchell (2023) — Director
  • Former: Kyle Hunter (2023) — Director
  • Former: Ann Schilling (2019–2022) — Director
  • Former: James Dahl (2019–2022) — Director - E
  • Former: Marc Ruska (2019–2022) — Past President
  • Former: Steven Snell (2019–2022) — Director - E
  • Former: Warren Schneider (2019–2022) — Director - E
  • Former: Julie Dubois (2020–2022) — Director
  • Former: Lisa Murphy (2021–2022) — Executive Di
  • Former: Ann Searles (2019–2021) — Executive Di
  • Former: Craig Swanson (2019–2020) — Director
  • Former: Deanna Shimota (2019–2020) — Director
  • Former: Cynthia Jahnke (2020) — Past President
  • Former: Kevin Urbik (2020) — Past President

Data from IRS Form 990 filings, 2019–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.

Compensation Overview

From 2025 IRS filing

Steve McCarthy — Executive Director: $78KSteve McCarthyExecutive Director$78K

Frequently asked questions about United Way St Croix and Red Cedar

How large is United Way St Croix and Red Cedar?

United Way St Croix and Red Cedar reported $938K in total assets on its 2025 IRS Form 990. Its revenue that year was $432K.

What is United Way St Croix and Red Cedar?

United Way St Croix and Red Cedar is a nonprofit organization focused on Human Services, based in Hudson, WI. It holds $938K in total assets as of 2025.

Where does United Way St Croix and Red Cedar operate?

United Way St Croix and Red Cedar has awarded grants in Minnesota, Wisconsin.

What is United Way St Croix and Red Cedar's EIN?

United Way St Croix and Red Cedar's EIN (Employer Identification Number) is 39-1372545. IRS Form 990 filing data is available on this page for 2019–2025.

Data last updated September 2026. Sourced from IRS Form 990 filings.

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