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The Newell Brands Charitable Foundation

ATLANTA, GA EIN: 27-4686976 Website

The Newell Brands Charitable Foundation is a corporate foundation based in Atlanta, Georgia, established in 2011. It operates as a 501(c)(3) organization and serves as the philanthropic arm of Newell Brands Inc., a global consumer goods company with a portfolio of iconic brands including Rubbermaid, Sharpie, Graco, Yankee Candle, Oster, and Coleman. The foundation has no employees and is primarily focused on grantmaking activities.

Financial Overview

From 2024 IRS Form 990-PF · View filing

Total Assets

$257K

+26.6% YoY

Annual Giving

$176K

-38.3% YoY

Grant Count

19

-32.1% YoY

Avg Grant Size

$9K

-9.1% YoY

Under IRS private-foundation payout rules, The Newell Brands Charitable Foundation reported a distributable amount of $14K for 2024 — the minimum it must pay out in qualifying distributions.

Research compiled by Grantable AI from public sources. Last updated April 2026.

Mission & Focus Areas

The foundation supports programs designed to advance education and workforce preparedness among underserved populations. Its philanthropic focus areas include:

  • Child Safety & Development
  • Education
  • Home, Health & Hunger
  • Outdoor & the Environment

Grantmaking

The foundation distributes grants through its signature program, the Local Impact Grant Program (LIGP), which was launched in 2019. This employee-driven initiative invites Newell Brands employees to nominate and vote for local 501(c)(3) nonprofits located within 30 miles of a U.S. Newell office or facility.

Grant Range

Typical awards range from $2,500 to $45,658.

How to Apply

Eligible nonprofits must be 501(c)(3) organizations located within 30 miles of a U.S. Newell office or facility and must align with the foundation's philanthropic focus areas. The selection process is employee-driven, with Newell staff nominating and voting for organizations.

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Geographic Focus

Where this funder awards grants

The foundation funds nonprofits in multiple U.S. locations where Newell Brands maintains offices or facilities, including:

  • Georgia (Atlanta)
  • Tennessee
  • Kansas
  • North Carolina
  • Massachusetts
  • Illinois
  • Michigan
  • New Jersey
  • Connecticut
  • Arkansas

Grant Distribution by State

20states
+12 more states

Cities

AkronAndoverAtlantaBentonvilleBoca RatonCharlotteChicagoChicopeeCulver CityDanburyDavidsonEast PointEl DoradoFairfieldFort LauderdaleGenevaGreenfieldGreensboroHatfieldHoboken

Financial History

Multi-year comparison from IRS filings

Metric 2024 2023
Total Assets $256,861 $202,940
Total Revenues $230,000 $285,000
Total Expenses $176,079 $285,500
Total Liabilities $0

The foundation's revenue declined 19.3% from 2023 to 2024, while assets increased. The organization maintains minimal liabilities.

Revenue
Expenses
Qualifying Distributions
Net Investment Income
$0$162K$324K$486K$648K20202021202220232024
Metric202420232022
Total Assets$256,861$202,940$203,440
Revenue$230,000$285,000$259,955
Expenses$176,079$285,500$293,158
Qualifying Distributions$176,079$285,500$293,158
Net Investment Income
Distributable Amount$14,018$14,707$16,634

Giving Over Time

Total grant dollars and number of grants per year

$0$147K$295K$442K$589K35 grants202032 grants202124 grants202228 grants202319 grants2024

Grant Insights

How this funder distributes its grants

Top Recipients

Top 10 recipients in 2024

CHILDREN'S HEALTHCARE OF…$15KATLANTA COMMUNITY FOOD B…$15KNORTHWEST ARKANSAS CHILD…$15KANGELS AND SPARROWS SOUP…$15KCHILDREN'S ADVOCACY CENTER$15KEMPTY STOCKING FUND$10KLIFELINE ANIMAL PROJECT$10KFIRST DAY SHOE FUND$10KKANSAS FOOD BANK WAREHOUSE$10KKIDS OF THE COMMUNITY$10K

Grant Size Distribution

138 grants across all recorded years

137<$50K$50–100K$100–250K1$250–500K$500K–1M$1–5M$5M+

Giving History

Grant recipients and amounts by year

Among its reported 2024 grants, the largest include Children's Healthcare of Atlanta ($15,000), Atlanta Community Food Bank ($15,000), Northwest Arkansas Children's Shelter ($15,000).

RecipientPurposeAmount
EMPTY STOCKING FUND ATLANTA, GAATLANTA PUBLIC SCHOOLS BACK TO SCHOOL BASH$10,000
SAVE THE CHILDREN FEDERATION FAIRFIELD, CTMATCHING GIFT$5,489
CHILDREN'S HEALTHCARE OF ATLANTA ATLANTA, GALOCAL IMPACT GRANT PROGRAM$15,000
ATLANTA COMMUNITY FOOD BANK ATLANTA, GALOCAL IMPACT GRANT PROGRAM$15,000
NORTHWEST ARKANSAS CHILDREN'S SHELTER BENTONVILLE, ARLOCAL IMPACT GRANT PROGRAM$15,000
ATLANTA UNION MISSION CORPORATION ATLANTA, GALOCAL IMPACT GRANT PROGRAM$7,500
LIFELINE ANIMAL PROJECT ATLANTA, GALOCAL IMPACT GRANT PROGRAM$10,000
FIRST DAY SHOE FUND PORTAGE, MILOCAL IMPACT GRANT PROGRAM$10,000
ANGELS AND SPARROWS SOUP KITCHEN INC HUNTERSVILLE, NCLOCAL IMPACT GRANT PROGRAM$15,000
SECOND HARVEST FOOD BANK OF EAST TENNESSEE MARYVILLE, TNLOCAL IMPACT GRANT PROGRAM$7,500

Leadership & Key People

Leadership team and compensation from IRS filings

Christina Moylan — Director of Corporate Philanthropy at Newell Brands

Compensation Overview

From 2024 IRS filing

From 2024 filing

NameTitleHoursCompensation
BETH STELLATOPRESIDENT (DIRECTOR)1.25
BRADFORD R TURNERVICE PRESIDENT (DIRECTOR)1.25
CHRISTINA MOYLANSECRETARY1.25
RAJ DAVEASSISTANT SECRETARY (THROUGH 2/2/2024)1.25
EBONY HOWELLASSISTANT SECRETARY (THROUGH 8/2/24)1.25
ROBERT WESTREICHTREASURER1.25
TRACY PLATTVICE PRESIDENT (DIRECTOR)1.25
BRIAN J DECKERASSISTANT SECRETARY (AS OF 8/2/24)1.25

Recent News & Activity

Recent developments and announcements

2025

The foundation announced its 2025 Local Impact Grant Program recipients in September 2025, distributing $175,000 across 15 nonprofits. This represents the continuation of an employee-led philanthropic initiative that has been operating since 2019, reflecting the foundation's commitment to community impact and workforce engagement in charitable giving.

Newell Brands Awards $175K in Local Community Grants Through ...

Subject Areas

Focus areas based on grantmaking activity

Frequently Asked Questions

What does The Newell Brands Charitable Foundation fund?

The foundation supports programs designed to advance education and workforce preparedness among underserved populations. Its philanthropic focus areas include: • Child Safety & Development • Education • Home, Health & Hunger • Outdoor & the Environment

How do I apply for a grant from The Newell Brands Charitable Foundation?

The foundation distributes grants through its signature program, the Local Impact Grant Program (LIGP), which was launched in 2019. This employee-driven initiative invites Newell Brands employees to nominate and vote for local 501(c)(3) nonprofits located within 30 miles of a U.S. Newell office or facility. **2025 Grants:** The foundation awarded $175,000 to 15 nonprofits, including nine multi-year recipients. **2024 Grants:** The foundation made 32 grants totaling approximately $176,079. Notab…

Where does The Newell Brands Charitable Foundation make grants?

The foundation funds nonprofits in multiple U.S. locations where Newell Brands maintains offices or facilities, including: • Georgia (Atlanta) • Tennessee • Kansas • North Carolina • Massachusetts • Illinois • Michigan • New Jersey • Connecticut • Arkansas

What size grants does The Newell Brands Charitable Foundation award?

In 2024, The Newell Brands Charitable Foundation awarded 19 grants totaling $176K — an average of about $9K per grant, based on its IRS Form 990 filings.

How much is The Newell Brands Charitable Foundation required to give away each year?

Private foundations must generally distribute about 5% of their assets annually. For 2024, The Newell Brands Charitable Foundation reported a distributable amount of $14K on its IRS Form 990-PF — the minimum it must pay out in qualifying distributions.

What is The Newell Brands Charitable Foundation's EIN?

The Newell Brands Charitable Foundation's EIN (Employer Identification Number) is 27-4686976. IRS Form 990 filing data is available on this page for 2020–2024.

Explore Open Grants

Browse active grant opportunities in The Newell Brands Charitable Foundation's focus areas in our free grants database

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Data last updated June 2026. Sourced from IRS Form 990-PF filings. Research dossier generated April 2026.

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