The Newell Brands Charitable Foundation
The Newell Brands Charitable Foundation is a corporate foundation based in Atlanta, Georgia, established in 2011. It operates as a 501(c)(3) organization and serves as the philanthropic arm of Newell Brands Inc., a global consumer goods company with a portfolio of iconic brands including Rubbermaid, Sharpie, Graco, Yankee Candle, Oster, and Coleman. The foundation has no employees and is primarily focused on grantmaking activities.
Key facts about The Newell Brands Charitable Foundation
- EIN
- 27-4686976
- Latest 990 filing
- Form 990-PF, 2024
- Annual giving (2024)
- $176,079
- Grants made (2024)
- 19
- Average grant
- $9,267
- Median grant
- $10,000
- New grantees (estimate)
- 47% first-time grantees (9 of 19, 2024)
- Total assets
- $256,861
- Primary geography
- Georgia (33% of itemized 2024 grant dollars)
- How to apply
- Eligible nonprofits must be 501(c)(3) organizations located within 30 miles of a U.S. Full details ↓
Data from IRS Form 990-PF, 2024; updated September 2026. New grantees are estimated by matching recipient names across years (methodology). Application details from Grantable's research on the foundation's public materials; confirm on its website before applying.
Who The Newell Brands Charitable Foundation funds
By grant dollars, the top recipient states for The Newell Brands Charitable Foundation's 19 itemized 2024 grants were Georgia (33%), Tennessee (18%) and Kansas (9%). The most frequent recipient cities were Atlanta, GA (5 grants), McMinnville, TN (2 grants) and Washington, DC (2 grants). None of its 19 grants with a stated purpose were described as general or operating support. Recurring purposes include "Local Impact Grant Program" (15 grants).
Is The Newell Brands Charitable Foundation open to new grantees?
47%
first-time grantees, 2024
In 2024, 9 of 19 grantees (47%) were first-time recipients. First grants averaged $9K; repeat grants $10K. How we count
Medians: $10K first-time, $9K repeat.
- 37% of 2024 grantees were also funded in 2023. Method
- Giving fell 43% from 2021 to 2024. Method
- In 2024 it paid out well above its IRS minimum distribution (the 5% rule). Method
Estimate from itemized IRS Form 990-PF grant lists (2020–2024). Recipient names are matched across years, so a renamed or misspelled grantee can look new; grants to individuals are left out. Methodology.
Next steps with The Newell Brands Charitable Foundation
- How to evaluate The Newell Brands Charitable Foundation as a funder
Our grant prospecting guide: read the 990-PF, check fit, and decide whether to apply.
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Financial Overview
From 2024 IRS Form 990-PF · View filing
Total Assets
$257K
+26.6% YoY
Annual Giving
$176K
-38.3% YoY
Grant Count
19
-32.1% YoY
Avg Grant Size
$9K
-9.1% YoY
Under IRS private-foundation payout rules, The Newell Brands Charitable Foundation reported a distributable amount of $14K for 2024 — the minimum it must pay out in qualifying distributions.
Mission & Focus Areas
The foundation supports programs designed to advance education and workforce preparedness among underserved populations. Its philanthropic focus areas include:
- Child Safety & Development
- Education
- Home, Health & Hunger
- Outdoor & the Environment
Grantmaking
The foundation distributes grants through its signature program, the Local Impact Grant Program (LIGP), which was launched in 2019. This employee-driven initiative invites Newell Brands employees to nominate and vote for local 501(c)(3) nonprofits located within 30 miles of a U.S. Newell office or facility.
Grant Range
Typical awards range from $2,500 to $45,658.
How to Apply
Eligible nonprofits must be 501(c)(3) organizations located within 30 miles of a U.S. Newell office or facility and must align with the foundation's philanthropic focus areas. The selection process is employee-driven, with Newell staff nominating and voting for organizations.
Ready to take the next step with The Newell Brands Charitable Foundation?
Geographic Focus
Where this funder awards grants
The foundation funds nonprofits in multiple U.S. locations where Newell Brands maintains offices or facilities, including:
- Georgia (Atlanta)
- Tennessee
- Kansas
- North Carolina
- Massachusetts
- Illinois
- Michigan
- New Jersey
- Connecticut
- Arkansas
Grant Distribution by State
Share of all 19 itemized 2024 grant dollars.
States
Cities
Financial History
Multi-year comparison from IRS filings
| Metric | 2024 | 2023 |
|---|---|---|
| Total Assets | $256,861 | $202,940 |
| Total Revenues | $230,000 | $285,000 |
| Total Expenses | $176,079 | $285,500 |
| Total Liabilities | — | $0 |
The foundation's revenue declined 19.3% from 2023 to 2024, while assets increased. The organization maintains minimal liabilities.
| Metric | 2024 | 2023 | 2022 |
|---|---|---|---|
| Total Assets | $256,861 | $202,940 | $203,440 |
| Revenue | $230,000 | $285,000 | $259,955 |
| Expenses | $176,079 | $285,500 | $293,158 |
| Qualifying Distributions | $176,079 | $285,500 | $293,158 |
| Net Investment Income | — | — | — |
| Distributable Amount | $14,018 | $14,707 | $16,634 |
Data update history
When this profile's IRS filing data changed on Grantable
- IRS filings on file for fiscal years 2020–2024
Giving Over Time
Total grant dollars and number of grants per year
Grant Insights
How this funder distributes its grants
Top Recipients
Top 10 recipients in 2024
Grant Size Distribution
138 grants across all recorded years
Giving History
Grant recipients and amounts by year
Among its reported 2024 grants, the largest recipients include Children's Healthcare of Atlanta ($15,000), Atlanta Community Food Bank ($15,000), Northwest Arkansas Children's Shelter ($15,000).
| Recipient | Purpose | Amount |
|---|---|---|
| CHILDREN'S HEALTHCARE OF ATLANTA Atlanta, GA | LOCAL IMPACT GRANT PROGRAM | $15,000 |
| ATLANTA COMMUNITY FOOD BANK Atlanta, GA | LOCAL IMPACT GRANT PROGRAM | $15,000 |
| NORTHWEST ARKANSAS CHILDREN'S SHELTER Bentonville, AR | LOCAL IMPACT GRANT PROGRAM | $15,000 |
| ANGELS AND SPARROWS SOUP KITCHEN INC Huntersville, NC | LOCAL IMPACT GRANT PROGRAM | $15,000 |
| CHILDREN'S ADVOCACY CENTER McMinnville, TN | LOCAL IMPACT GRANT PROGRAM | $15,000 |
| EMPTY STOCKING FUND Atlanta, GA | ATLANTA PUBLIC SCHOOLS BACK TO SCHOOL BASH | $10,000 |
| LIFELINE ANIMAL PROJECT Atlanta, GA | LOCAL IMPACT GRANT PROGRAM | $10,000 |
| FIRST DAY SHOE FUND Portage, MI | LOCAL IMPACT GRANT PROGRAM | $10,000 |
| KANSAS FOOD BANK WAREHOUSE Wichita, KS | LOCAL IMPACT GRANT PROGRAM | $10,000 |
| KIDS OF THE COMMUNITY McMinnville, TN | LOCAL IMPACT GRANT PROGRAM | $10,000 |
Leadership & Key People
Leadership team and compensation from IRS filings
Christina Moylan — Director of Corporate Philanthropy at Newell Brands
Compensation Overview
No officer or director reported compensation in the available filings.
From 2024 IRS filing
| Name | Title | Hours | Compensation |
|---|---|---|---|
| Beth Stellato | President (Director) | 1.25 | — |
| Bradford R Turner | Vice President (Director) | 1.25 | — |
| Christina Moylan | Secretary | 1.25 | — |
| Raj Dave | Assistant Secretary (Through 2/2/2024) | 1.25 | — |
| Ebony Howell | Assistant Secretary (Through 8/2/24) | 1.25 | — |
| Robert Westreich | Treasurer | 1.25 | — |
| Tracy Platt | Vice President (Director) | 1.25 | — |
| Brian J Decker | Assistant Secretary (As of 8/2/24) | 1.25 | — |
Recent News & Activity
Recent developments and announcements
The foundation announced its 2025 Local Impact Grant Program recipients in September 2025, distributing $175,000 across 15 nonprofits. This represents the continuation of an employee-led philanthropic initiative that has been operating since 2019, reflecting the foundation's commitment to community impact and workforce engagement in charitable giving.
Newell Brands Awards $175K in Local Community Grants Through ...Subject Areas
Focus areas based on grantmaking activity
Frequently Asked Questions
What does The Newell Brands Charitable Foundation fund?
The foundation supports programs designed to advance education and workforce preparedness among underserved populations. Its philanthropic focus areas include: • Child Safety & Development • Education • Home, Health & Hunger • Outdoor & the Environment
How do I apply for a grant from The Newell Brands Charitable Foundation?
Eligible nonprofits must be 501(c)(3) organizations located within 30 miles of a U.S. Eligibility and process details are in the grantmaking section of this profile. See how to apply ↑
Where does The Newell Brands Charitable Foundation make grants?
The foundation funds nonprofits in multiple U.S. locations where Newell Brands maintains offices or facilities, including: • Georgia (Atlanta) • Tennessee • Kansas • North Carolina • Massachusetts • Illinois • Michigan • New Jersey • Connecticut • Arkansas
What size grants does The Newell Brands Charitable Foundation award?
In 2024, The Newell Brands Charitable Foundation awarded 19 grants totaling $176K — an average of about $9K per grant, based on its IRS Form 990 filings.
How much is The Newell Brands Charitable Foundation required to give away each year?
Private foundations must generally distribute about 5% of their assets annually. For 2024, The Newell Brands Charitable Foundation reported a distributable amount of $14K on its IRS Form 990-PF — the minimum it must pay out in qualifying distributions.
What is The Newell Brands Charitable Foundation's EIN?
The Newell Brands Charitable Foundation's EIN (Employer Identification Number) is 27-4686976. IRS Form 990 filing data is available on this page for 2020–2024.
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Data last updated September 2026. Sourced from IRS Form 990-PF filings. Research dossier generated April 2026.