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ReThink Media

Public charity · Grantmaker San Francisco, CA EIN: 46-2005479 Website

We Support organizations, coalitions, and movements achieve lasting change through effective communications. We provide earned, owned, and digital media strategies to reach audiences with the right messages, plus day-to-day communications support.

Key facts about ReThink Media

EIN
46-2005479
Latest 990 filing
Form 990, 2025
Total assets
$2,502,819

Data from IRS Form 990, 2025; updated September 2026.

Financial Overview

From 2025 IRS Form 990 · View filing

Total Assets

$2.5M

+11.7% YoY

Revenue

$2.4M

+37.6% YoY

Net Investment Income

$53K

-9.0% YoY

Expenses

$2.3M

+1.6% YoY

About ReThink Media

Based on IRS filings

ReThink Media is a public charity focused on Education, based in San Francisco, CA. IRS filing data is available from 2019 through 2025. As of 2025, the organization holds $2.5M in total assets. Net investment income was $53K.

Focus Areas

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Geographic Focus

Where this funder awards grants

Grant Distribution by State

2states

Cities

ChicagoWoodbridge

Giving Over Time

Total grant dollars and number of grants per year

$0$5K$10K$15K$20K0 grants2019 0 grants2020 0 grants2021 1 grant2022 0 grants2023 1 grant2024 0 grants2025

From 2022 to 2024, annual grant giving ranged from $16K (2022) to $20K (2024). In 2024 it made 1 grant totaling $20K.

Grant Insights

How this funder distributes its grants

Grant Size Distribution

2 grants across all recorded years

2<$50K$50–100K$100–250K$250–500K$500K–1M$1–5M$5M+

The most common grant size was under $50K: 2 grants of 2 (100%).

Giving History

Grant recipients and amounts by year

No grants recorded for 2025.

Financial History

Multi-year comparison from IRS filings

Revenue
Expenses
Net Investment Income
$0$2M$4M$6M2019 2020 2021 2022 2023 2024 2025
Metric202520242023
Total Assets$2,502,819$2,240,502$2,817,178
Revenue$2,446,084$1,777,318$2,225,243
Expenses$2,250,547$2,216,079$2,987,774
Net Investment Income$53,359$58,609$87,034

Data update history

When this profile's IRS filing data changed on Grantable

  1. Updated Form 990 for fiscal year 2022 (received by the IRS August 18, 2023)
  2. Updated Form 990 for fiscal year 2024 (received by the IRS August 27, 2025)
  3. Added Form 990 for fiscal year 2025 (received by the IRS July 16, 2026)

Leadership & Key People

Officers and directors from IRS filings

ReThink Media is led by Mark Reading-Smith, Executive Director on every filing since 2023; 5 of 15 officers listed in 2025 are compensated.

Officers on the 2025 filing

  • Mark Reading-Smith

    Executive Director

    On filings since 2023

    40 hrs/week

    $52K (2023) → $168K (2025)

  • Tyler Lewis

    Board Chair

    Director → Board Chair, 2024

    On filings since 2022

    1 hr/week

    No compensation reported

  • MacKenzie Hamilton

    Program Director

    On filings since 2024

    40 hrs/week

    $104K (2024) → $107K (2025)

  • Randa Wahbe

    Program Director

    New on the 2025 filing

    40 hrs/week

    $107K (2025)

  • Reva Patwardhan

    Director

    Chairman → Board Chair, 2021

    Board Chair → Director, 2024

    On filings since 2019

    1 hr/week

    No compensation reported

  • Sapreet Kaur Saluja

    Director

    Board Member → Director, 2020

    On filings since 2019

    1 hr/week

    No compensation reported

  • Nancy Chi Cantalupo

    Director

    On filings since 2022

    1 hr/week

    No compensation reported

  • Amanda Simon

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Jennifer Carnig

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Joann Lee Wagner

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Jonas Kieffer

    Director

    On filings since 2024

    1 hr/week

    No compensation reported

  • Eva Galanes-Rosenbaum

    COO

    Chief of Staff → COO, 2024

    On filings since 2020

    40 hrs/week

    $104K (2020) → $139K (2025)

  • Fadwa Rashid

    CFO

    Director of Finance → CFO, 2025

    On filings since 2022

    40 hrs/week

    $109K (2022) → $122K (2025)

  • Chris Dunn

    Treasurer

    On filings since 2019

    1 hr/week

    No compensation reported

  • Kathy Armstrong

    Secretary

    Board Member → Director, 2020

    Director → Secretary, 2021

    On filings since 2019

    1 hr/week

    No compensation reported

Former officers (13)
  • Former: Burt Edwards (2024) — Director of Programs
  • Former: Lynn Fahselt (2019–2023) — Executive Director
  • Former: Mark Crain (2019–2023) — Director
  • Former: Peter Ferenbach (2019–2023) — Director of Strategy
  • Former: Todd Kolze (2019–2023) — Director
  • Former: Bradley Akubuiro (2022–2023) — Director
  • Former: Burton Edwards (2023) — Director of Programs
  • Former: Laura Nixon (2023) — Director of Research
  • Former: Kirstin Alvanitakis (2022) — Program Director
  • Former: Sahar Aziz (2019–2021) — Director
  • Former: Corey Saylor (2020–2021) — Deputy Director Strtgy
  • Former: Roger Cox (2019–2020) — CFO
  • Former: Naureen Shah (2019) — Board Member

Data from IRS Form 990 filings, 2019–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.

Compensation Overview

From 2025 IRS filing

Mark Reading-Smith — Executive Dir.: $168KMark Reading-SmithExecutive Dir.$168KEva Galanes-Rosenbaum — COO: $139KEva Galanes-RosenbaumCOO$139KFadwa Rashid — CFO: $122KFadwa RashidCFO$122KRanda Wahbe — Program Dir.: $107KRanda WahbeProgram Dir.$107KMacKenzie Hamilton — Program Dir.: $107KMacKenzie HamiltonProgram Dir.$107K

The highest reported compensation on the 2025 filing was $168K, to Mark Reading-Smith (Executive Dir.). 5 officers or directors reported compensation on that filing.

Frequently asked questions about ReThink Media

How large is ReThink Media?

ReThink Media reported $2.5M in total assets on its 2025 IRS Form 990. Its revenue that year was $2.4M.

What is ReThink Media?

ReThink Media is a public charity focused on Education, based in San Francisco, CA. It holds $2.5M in total assets as of 2025.

Where does ReThink Media operate?

ReThink Media has awarded grants in Illinois, Virginia.

What is ReThink Media's EIN?

ReThink Media's EIN (Employer Identification Number) is 46-2005479. IRS Form 990 filing data is available on this page for 2019–2025.

Data last updated September 2026. Sourced from IRS Form 990 filings.

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