JP's Peace Love & Happiness Foundation logo

JP's Peace Love & Happiness Foundation

Private foundation · Grantmaker Wilmington, DE EIN: 27-4449810 Website

JP's Peace Love & Happiness Foundation is a private foundation based in Wilmington, Delaware, with activities described by the foundation as based in Austin, Texas and extending around the world through its partners. Founded by John Paul DeJoria and his family in 2011, it supports organizations working to meet human needs and protect animals and the environment.

Key facts about JP's Peace Love & Happiness Foundation

In short: JP's Peace Love & Happiness Foundation gave $7.8M across 88 grants in 2024 (avg $89K), top state Texas. 40% of 2024 grantees were new. Source: 2024 IRS Form 990-PF.

EIN
27-4449810
Latest 990 filing
Form 990-PF, 2024
Annual giving (2024)
$7,837,596
Grants made (2024)
88
Average grant
$89,064
Median grant
$10,000
New grantees (estimate)
40% first-time grantees (31 of 77, 2024)
Total assets
$25,647,835
Primary geography
Texas (49% of itemized 2024 grant dollars)
Accepts unsolicited proposals
No
How to apply
The foundation does not accept unsolicited requests. Full details ↓

Data from IRS Form 990-PF, 2024; updated September 2026. New grantees are estimated by matching recipient names across years (methodology). Application details from Grantable's research on the foundation's public materials; confirm on its website before applying.

Financial Overview

From 2024 IRS Form 990-PF · View filing

Total Assets

$25.6M

-17.5% YoY

Annual Giving

$7.8M

+3.3% YoY

Grant Count

88

-12.0% YoY

Avg Grant Size

$89K

+17.4% YoY

Under IRS private-foundation payout rules, JP's Peace Love & Happiness Foundation reported a distributable amount of $1.5M for 2024 — the minimum it must pay out in qualifying distributions.

Is JP's Peace Love & Happiness Foundation open to new grantees?

40%

first-time grantees, 2024

In 2024, 31 of 77 grantees (40%) were first-time recipients. First grants averaged $24K; repeat grants $154K. How we count

Medians: $10K first-time, $22K repeat.

  • 49% of 2024 grantees were also funded in 2023. Method
  • Giving held roughly steady from 2021 to 2024 (−1%). Method
  • In 2024 it paid out 538% of its IRS minimum distribution (the 5% rule). Method

Estimate from itemized grant lists in IRS Form 990-PF filings (2020–2024). Recipient names are matched across years, so a renamed or misspelled grantee can look new; grants to individuals are left out. Methodology.

Research compiled by Grantable AI from public sources. Last updated September 2026.

Mission & Focus Areas

The foundation describes its commitment as spreading “peace, love & happiness” through protecting and meeting the needs of humans and animals. Its stated areas of impact include providing food, shelter, and opportunities for people experiencing homelessness; protecting vulnerable women and children; building resources and community for veterans; preserving animal life; and strengthening food security through sustainable growing and food rescue.

Its 2024 grants show support for a range of organizations. Austin Theatre Alliance says it connects people and strengthens community through performances and arts education. The SAFE Alliance describes its work as addressing child abuse, domestic violence, and sexual assault. Empower Mali says it works to improve education, healthcare, clean water, and clean energy in Mali. Berea College says it transforms the lives of students and families by admitting students of high promise and low means. Selfless Love Foundation says it supports current and former foster youth, while WISH for OUR HEROES says it provides basic needs to military families facing deployment and other strains of military life.

Grantmaking

In 2024, the foundation reported 88 grants totaling $7,837,596. Grant amounts ranged from $365 to $2,000,000, with a median grant of $10,000. Its largest reported grants included $2,000,000 to Austin Theatre Alliance, $1,738,375 to Church of Biocentrism Inc., $920,000 to The SAFE Alliance, and $546,090 to Empower Mali. Other large grants included $350,000 to Berea College, $250,000 to Selfless Love Foundation, and $225,000 to Wish for Our Heroes.

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Geographic Focus

Where this funder awards grants

The foundation describes its work as based in Austin and says its partners are located around the world. In 2024, the largest shares of grant dollars went to recipients in Texas (49%) and Vermont (22%), followed by Utah (7%), Kentucky (4%), and Florida (3%).

Grant Distribution by State

33states

Share of 2024 grant dollars across all 88 itemized grants.

Cities

AustinLos AngelesDallasAlexandriaSanta BarbaraHighlandBereaJupiterNew YorkAdamsRupertAlamedaDripping SpgsKylePflugervillePlymouthVirginia BeachWashingtonAmarilloEl Paso

Giving Over Time

Total grant dollars and number of grants per year

$0$5M$10M$15M96 grants2020 78 grants2021 77 grants2022 100 grants2023 88 grants2024

From 2020 to 2024, annual grant giving ranged from $3.7M (2020) to $11.8M (2022). In 2024 it made 88 grants totaling $7.8M.

Grant Insights

How this funder distributes its grants

Top Recipients

Top 10 recipients in 2024

Austin Theatre Alliance: $2.0M across 2 grantsAustin Theatre Alliance$2.0M · 2 grantsChurch of Biocentrism Inc: $1.7MChurch of Biocentrism Inc$1.7MThe Safe Alliance: $928K across 2 grantsThe Safe Alliance$928K · 2 grantsEmpower Mali: $546KEmpower Mali$546KBerea College: $350KBerea College$350KSelfless Love Foundation Inc: $251K across 2 grantsSelfless Love Foundation Inc$251K · 2 grantsWish for Our Heroes Inc: $225KWish for Our Heroes Inc$225KSunrise Community Church: $200KSunrise Community Church$200KChrysalis Center Inc: $115K across 2 grantsChrysalis Center Inc$115K · 2 grantsJP&D Rescue Ranch: $110KJP&D Rescue Ranch$110K

The largest 2024 recipient was Austin Theatre Alliance ($2.0M across 2 grants). Together the top 10 received $6.5M.

Grant Size Distribution

439 grants across all recorded years

320<$50K40$50–100K44$100–250K17$250–500K12$500K–1M5$1–5M1$5M+

The most common grant size was under $50K: 320 grants of 439 (73%).

Giving History

Grant recipients and amounts by year

RecipientPurposeAmount
Austin Theatre Alliance Austin, TXGeneral & Unrestricted$2,000,000
Church of Biocentrism Inc Plymouth, VTGeneral & Unrestricted$1,738,375
The Safe Alliance Austin, TXGeneral & Unrestricted$920,000
Empower Mali Highland, UTGeneral & Unrestricted$546,090
Berea College Berea, KYFunds for Berea College in support of Grow Appalachia$350,000
Selfless Love Foundation Inc Jupiter, FLGeneral & Unrestricted$250,000
Wish for Our Heroes Inc Greenwood, INGeneral & Unrestricted$225,000
Sunrise Community Church Austin, TXGeneral & Unrestricted$200,000
JP&D Rescue Ranch Sumas, WAGeneral & Unrestricted$110,000
Chrysalis Center Inc Hartford, CTGeneral & Unrestricted$100,000

Financial History

Multi-year comparison from IRS filings

Filing year Assets Revenue Expenses Grants
2024 $25,647,835 $2,705,412 $8,157,493 $7,837,596
2023 $31,096,717 $1,879,557 $7,910,042 $7,584,350
2022 $37,127,202 $2,444,592 $12,171,632 $11,840,954
Revenue
Expenses
Qualifying Distributions
Net Investment Income
$0$5M$10M$15M2020 2021 2022 2023 2024
Metric202420232022
Total Assets$25,647,835$31,096,717$37,127,202
Revenue$2,705,412$1,879,557$2,444,592
Expenses$8,157,493$7,910,042$12,171,632
Qualifying Distributions$7,999,798$7,738,249$11,976,804
Net Investment Income$2,580,437$1,740,210$2,284,092
Distributable Amount$1,486,111$1,761,295$2,234,144

Data update history

When this profile's IRS filing data changed on Grantable

  1. IRS filings on file for fiscal years 2020–2024

Leadership & Key People

Leadership team and compensation from IRS filings

The 2024 filing lists John Paul DeJoria as president and director; Eloise DeJoria as vice president; Alexis DeJoria and John Anthony DeJoria as directors; and Constance Dykhuizen as secretary, treasurer, and executive director. The foundation identifies Dykhuizen as its founding executive director, responsible for managing partnerships and grants.

JP's Peace Love & Happiness Foundation is led by Constance Dykhuizen, Secretary, Treasurer & Executive Director since 2022 (on filings since 2020); 1 of 4 officers listed in 2024 is compensated.

Officers on the 2024 filing

  • Constance Dykhuizen

    Secretary, Treasurer & Executive Director

    Secretary, Treasurer & Executive Director → Secretary, Treasurer & Paid Employee, 2021

    Secretary, Treasurer & Paid Employee → Secretary, Treasurer & Executive Director, 2022

    On filings since 2020

    20 hrs/week

    $53K (2020) → $90K (2024)

  • John Paul DeJoria

    Director, President & Director

    On filings since 2020

    1 hr/week

    No compensation reported

  • Alexis DeJoria

    Director

    On filings since 2020

    1 hr/week

    No compensation reported

  • Eloise DeJoria

    Vice President

    On filings since 2020

    1 hr/week

    No compensation reported

Data from IRS Form 990 filings, 2020–2024. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.

Compensation Overview

From 2024 IRS filing

Constance Dykhuizen — Sec, Treas, Executive Dir: $90KConstance DykhuizenSec, Treas, Executive Dir$90K

The highest reported compensation on the 2024 filing was $90K, to Constance Dykhuizen (Sec, Treas, Executive Dir).

Contact

Mailing address: Foundation Source 501 Silverside Rd, Wilmington, DE 19809-1377
Phone: (800) 839-1754
Website: https://peacelovehappinessfoundation.org

Frequently asked questions about JP's Peace Love & Happiness Foundation

How much does JP's Peace Love & Happiness Foundation give each year?

JP's Peace Love & Happiness Foundation gave $7.8M across 88 grants in 2024, according to its 2024 IRS Form 990-PF. In 2023 it gave $7.6M across 100 grants.

What is JP's Peace Love & Happiness Foundation's typical grant size?

JP's Peace Love & Happiness Foundation's median grant in 2024 was $10,000, and its average grant was $89,064, across 88 grants on its 2024 IRS Form 990-PF. Organizations receiving their first grant from JP's Peace Love & Happiness Foundation that year got $24K on average.

Where does JP's Peace Love & Happiness Foundation give grants?

JP's Peace Love & Happiness Foundation's top state is Texas, with 49% of the grant dollars itemized on its 2024 IRS Form 990-PF. The next largest states were Vermont (22%) and Utah (7%). The most frequent recipient cities were Austin, TX (34 grants), Los Angeles, CA (7 grants), Pflugerville, TX (3 grants) and Dallas, TX (3 grants).

Does JP's Peace Love & Happiness Foundation give general operating support?

Yes: 65% of JP's Peace Love & Happiness Foundation's 2024 grants with a stated purpose (57 of 88) were for general or operating support, per its 2024 IRS Form 990-PF. Recurring purposes include "Charitable Event" (11 grants).

Who are JP's Peace Love & Happiness Foundation's largest grantees?

JP's Peace Love & Happiness Foundation's largest 2024 grantees include Austin Theatre Alliance ($2,010,000 across 2 grants), Church of Biocentrism Inc ($1,738,375) and The Safe Alliance ($927,733 across 2 grants), according to its 2024 IRS Form 990-PF. Together they received 60% of its itemized 2024 grant dollars.

How large is JP's Peace Love & Happiness Foundation?

JP's Peace Love & Happiness Foundation reported $25.6M in total assets on its 2024 IRS Form 990-PF. It paid out $8.0M in qualifying distributions that year, against a required minimum of $1.5M (roughly 5% of its investment assets).

What does JP's Peace Love & Happiness Foundation fund?

The foundation describes its commitment as spreading “peace, love & happiness” through protecting and meeting the needs of humans and animals. See mission & focus areas ↑

How do I apply for a grant from JP's Peace Love & Happiness Foundation?

The foundation does not accept unsolicited requests. Eligibility and process details are in the grantmaking section of this profile. See how to apply ↑

What is JP's Peace Love & Happiness Foundation's EIN?

JP's Peace Love & Happiness Foundation's EIN (Employer Identification Number) is 27-4449810. IRS Form 990 filing data is available on this page for 2020–2024.

Does JP's Peace Love & Happiness Foundation accept unsolicited proposals?

No, according to Grantable's research on the foundation's published guidelines. See how to apply ↑

Data last updated September 2026. Sourced from IRS Form 990-PF filings. Research dossier generated September 2026.

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