Florida Tourism Industry Marketing Corp Inc
To promote visitation to Florida by strengthening Florida's share of the global travel market with the goal of maximizing the economic impact of travel and tourism to Florida.
Key facts about Florida Tourism Industry Marketing Corp Inc
- EIN
- 59-3359293
- Latest 990 filing
- Form 990, 2025
- Total assets
- $54,016,595
Data from IRS Form 990, 2025; updated September 2026.
Financial Overview
From 2025 IRS Form 990 · View filing
Total Assets
$54.0M
+18.4% YoY
Revenue
$106.0M
+0.1% YoY
Net Investment Income
$197K
+4.2% YoY
Expenses
$105.7M
+0.6% YoY
About Florida Tourism Industry Marketing Corp Inc
Based on IRS filings
Florida Tourism Industry Marketing Corp Inc is a public charity, based in Tallahassee, FL. IRS filing data is available from 2019 through 2025. As of 2025, the organization holds $54.0M in total assets. Net investment income was $197K.
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Geographic Focus
Where this funder awards grants
Grant Distribution by State
States
Cities
Giving Over Time
Total grant dollars and number of grants per year
From 2019 to 2022, annual grant giving ranged from $4K (2022) to $2.0M (2019). In 2022 it reported $4K in grants paid, as a total without an itemized list.
Hatched bars: grants paid as reported on the IRS filing, which lists no individual grants for that year.
Grant Insights
How this funder distributes its grants
Grant Size Distribution
1 grants across all recorded years
The most common grant size was in the $100–250K range: 1 grant of 1 (100%).
Giving History
Grant recipients and amounts by year
No grants recorded for 2025.
Financial History
Multi-year comparison from IRS filings
| Metric | 2025 | 2024 | 2023 |
|---|---|---|---|
| Total Assets | $54,016,595 | $45,618,874 | $37,630,218 |
| Revenue | $106,016,623 | $105,947,083 | $86,648,555 |
| Expenses | $105,682,074 | $105,016,631 | $86,057,460 |
| Net Investment Income | $197,111 | $189,082 | $110,082 |
Data update history
When this profile's IRS filing data changed on Grantable
- Updated Form 990 for fiscal year 2019 (received by the IRS January 22, 2020)
- Updated Form 990 for fiscal year 2020 (received by the IRS February 1, 2021)
- Updated Form 990 for fiscal year 2021 (received by the IRS April 29, 2022)
- Updated Form 990 for fiscal year 2022 (received by the IRS April 25, 2023)
- IRS filings on file for fiscal years 2019–2025
Leadership & Key People
Officers and directors from IRS filings
Florida Tourism Industry Marketing Corp Inc is led by Dana Young, President & CEO on every filing since 2019; 9 of 41 officers listed in 2025 are compensated.
Officers on the 2025 filing
Dana Young
President & CEO
On filings since 2019
40 hrs/week
$175K (2020) → $217K (2025)
John Lai
Chair
2nd Vice Chair → Vice Chair, 2024
Vice Chair → Chair, 2025
On filings since 2022
1 hr/week
No compensation reported
David L. Dodd
Director of Welcome Center Operations
Vice President of Visitor → Vice President of Visitor Services, 2022
Vice President of Visitor Services → Director of Welcome Center Operations, 2023
On filings since 2019
40 hrs/week
$127K (2019) → $143K (2025)
Meagan H. Chiamardas
Director of Brand
On filings since 2020
40 hrs/week
$111K (2020) → $137K (2025)
Matsujiro S. Pfeiffer
Director of Technology Operations
On filings since 2024
40 hrs/week
$126K (2024) → $134K (2025)
Bobby Cornwell
Director
On filings since 2019
1 hr/week
No compensation reported
Carol Dover
Director
On filings since 2019
1 hr/week
No compensation reported
Danny Gaekwad
Director
Chair → Immediate Past Chair, 2023
Immediate Past Chair → Director, 2024
On filings since 2019
1 hr/week
No compensation reported
Robert Skrob
Director
On filings since 2019
1 hr/week
No compensation reported
Scott Shalley
Director
Director → Treasurer, 2022
Treasurer → Director, 2024
On filings since 2019
1 hr/week
No compensation reported
Ernesto Diaz
Director
On filings since 2021
1 hr/week
No compensation reported
Greg Cook
Director
Chair → Immediate Past Chair, 2024
Immediate Past Chair → Director, 2025
On filings since 2021
1 hr/week
No compensation reported
Chip Wile
Director
Director → Treasurer, 2024
Treasurer → Director, 2025
On filings since 2022
1 hr/week
No compensation reported
Dave Schmidt
Director
On filings since 2022
1 hr/week
No compensation reported
Jennifer Berthiaume
Director
On filings since 2022
1 hr/week
No compensation reported
Jesse Martinez
Director
On filings since 2022
1 hr/week
No compensation reported
Kara Lundgren
Director
On filings since 2023
1 hr/week
No compensation reported
Robert Wells
Director
On filings since 2023
1 hr/week
No compensation reported
Adolfo M. Perez
Director
On filings since 2024
1 hr/week
No compensation reported
Helena James-Rendleman
Director
On filings since 2024
1 hr/week
No compensation reported
Jeanne Dailey
Director
On filings since 2024
1 hr/week
No compensation reported
Joe Collier
Director
On filings since 2024
1 hr/week
No compensation reported
Mike Engiles
Director
On filings since 2024
1 hr/week
No compensation reported
Mike Miller
Director
On filings since 2024
1 hr/week
No compensation reported
Philip McDaniel
Director
On filings since 2024
1 hr/week
No compensation reported
Sam Haught
Director
On filings since 2024
1 hr/week
No compensation reported
Troy Manthey
Director
On filings since 2024
1 hr/week
No compensation reported
Blair Hensley
Director
New on the 2025 filing
1 hr/week
No compensation reported
Christina Schwartzman
Director
New on the 2025 filing
1 hr/week
No compensation reported
Erin Duggan
Director
New on the 2025 filing
1 hr/week
No compensation reported
J. Collier Merrill
Director
New on the 2025 filing
1 hr/week
No compensation reported
Loretta Shaffer
Director
New on the 2025 filing
1 hr/week
No compensation reported
Ralph Lewis
Director
New on the 2025 filing
1 hr/week
No compensation reported
Craig A. Thomas
COO & General Counsel
On filings since 2019
40 hrs/week
$106K (2019) → $170K (2025)
Meredith Dasilva
Vice President of Operations & Administration
Vice President of Executive Operations & Administration → Vice President of Executive Operations & Administrator, 2023
Vice President of Executive Operations & Administrator → Vice President of Operations & Administration, 2025
On filings since 2019
40 hrs/week
$123K (2019) → $166K (2025)
Shanna Pace
Chief Financial Officer
CFO → Chief Financial Officer, 2024
On filings since 2019
40 hrs/week
$138K (2020) → $175K (2025)
Brett S. Laiken
Chief Marketing Officer
Senior Vice President of Marketing → Chief Marketing Officer, 2025
On filings since 2023
40 hrs/week
$125K (2023) → $160K (2025)
Danielle S. Destafney
Vice President Content Marketing
New on the 2025 filing
40 hrs/week
$141K (2025)
Malinda Horton
Treasurer
Director → Secretary, 2024
Secretary → Treasurer, 2025
On filings since 2019
1 hr/week
No compensation reported
Eric Marshall
Vice Chair
Secretary → Director, 2024
Director → Vice Chair, 2025
On filings since 2022
1 hr/week
No compensation reported
Michael Corrigan
Secretary
Director → Secretary, 2025
On filings since 2024
1 hr/week
No compensation reported
Former officers (52)
- Former: Patrick Murphy (2019–2024) — Director
- Former: Jennifer Rominiecki (2021–2024) — Chair
- Former: Kerry Morrissey (2021–2024) — Director
- Former: Jose Cil (2022–2024) — Director
- Former: Casandra Matej (2023–2024) — Director
- Former: John Solomon (2023–2024) — Director
- Former: Meredith Dasaliva (2024) — Vice President of Executive Operations & Administration
- Former: Dan Rowe (2019–2023) — Director
- Former: Lino Maldonado (2019–2023) — Director
- Former: Scott Rose (2019–2023) — Director
- Former: Staci Mellman (2019–2023) — Chief Marketing Officer
- Former: Kevin McGeever (2020–2023) — Senior Editor
- Former: Andres Barry (2021–2023) — Director
- Former: Angel Sarria (2021–2023) — Director
- Former: Kelly Craighead (2021–2023) — Director
- Former: Sheldon Suga (2022–2023) — Director
- Former: Kate Chunka (2023) — Vice President Industry Engagement
- Former: Len Brown (2023) — Director
- Former: David Reese (2019–2022) — Secretary
- Former: Merry Coffman (2019–2022) — Director
- Former: Virginia Haley (2019–2022) — Director
- Former: Georgia Turner (2021–2022) — Director
- Former: Joe Mayer (2021–2022) — Director
- Former: John Tolbert (2021–2022) — Director
- Former: Lauren Pace (2021–2022) — Director of Global Marketing & Trade
- Former: Bill Waichulis (2019–2021) — Director
- Former: Frank Belzer (2019–2021) — Director
- Former: Gene Prescott (2019–2021) — Director
- Former: Ian Carter (2019–2021) — Director
- Former: Matthew Johnson (2019–2021) — Director
- Former: Nabeel Ansari (2019–2021) — Director
- Former: Susan Jacobs (2019–2021) — Director
- Former: John Tupps (2021) — Vice President of External Affairs
- Former: Lisa Hultquist (2021) — Director
- Former: Carlos Gazitua (2019–2020) — Director
- Former: Clair Bilby (2019–2020) — Secretary
- Former: Gerardo Llanes (2019–2020) — CMO
- Former: Marlene Squires-Swanson (2019–2020) — Former Director of Paid Media
- Former: Nerissa Okiye (2019–2020) — Director
- Former: Simone Champagnie (2019–2020) — Director
- Former: Therrin Protze (2019–2020) — Director
- Former: Andrew Hertz (2019) — Director
- Former: Cindy D'aoust (2019) — Director
- Former: Cynthia Hefren (2019) — CFO
- Former: Daniel Olson (2019) — COO
- Former: Deborah Haas (2019) — Director
- Former: Keith Hansen (2019) — Director
- Former: Kenneth Lawson (2019) — President & CEO
- Former: Maryann Ferenc (2019) — Director
- Former: Nelson Mongiovi (2019) — CMO
- Former: Sheri Keller (2019) — Director
- Former: Tim Declaire (2019) — Director of International Marketing
Data from IRS Form 990 filings, 2019–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Compensation Overview
From 2025 IRS filing
The highest reported compensation on the 2025 filing was $217K, to Dana Young (President and CEO). 9 officers or directors reported compensation on that filing.
Frequently asked questions about Florida Tourism Industry Marketing Corp Inc
How large is Florida Tourism Industry Marketing Corp Inc?
Florida Tourism Industry Marketing Corp Inc reported $54.0M in total assets on its 2025 IRS Form 990. Its revenue that year was $106.0M.
Where does Florida Tourism Industry Marketing Corp Inc operate?
Florida Tourism Industry Marketing Corp Inc has awarded grants in Florida.
What is Florida Tourism Industry Marketing Corp Inc's EIN?
Florida Tourism Industry Marketing Corp Inc's EIN (Employer Identification Number) is 59-3359293. IRS Form 990 filing data is available on this page for 2019–2025.
Data last updated September 2026. Sourced from IRS Form 990 filings.
Here's the math on researching Florida Tourism Industry Marketing Corp Inc by hand.
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