Florida Tourism Industry Marketing
TO PROMOTE VISITATION TO FLORIDA BY STRENGTHENING FLORIDA'S SHARE OF THE GLOBAL TRAVEL MARKET WITH THE GOAL OF MAXIMIZING THE ECONOMIC IMPACT OF TRAVEL AND TOURISM TO FLORIDA.
Financial Overview
From 2024 IRS Form 990-PF · View filing
Total Assets
$45.6M
+21.2% YoY
Revenue
$105.9M
+22.3% YoY
Net Investment Income
$189K
+71.8% YoY
Expenses
$105.0M
+22.0% YoY
About Florida Tourism Industry Marketing
Based on IRS filings
Florida Tourism Industry Marketing is a nonprofit organization, based in TALLAHASSEE, FL. IRS filing data is available from 2020 through 2024. As of 2024, the organization holds $45.6M in total assets. Net investment income was $189K.
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Geographic Focus
Where this funder awards grants
Grant Distribution by State
States
Cities
Financial History
Multi-year comparison from IRS filings
| Metric | 2024 | 2023 | 2022 |
|---|---|---|---|
| Total Assets | $45,618,874 | $37,630,218 | $39,295,195 |
| Revenue | $105,947,083 | $86,648,555 | $89,864,645 |
| Expenses | $105,016,631 | $86,057,460 | $92,241,655 |
| Qualifying Distributions | — | — | — |
| Net Investment Income | $189,082 | $110,082 | $33,852 |
| Distributable Amount | — | — | — |
Giving Over Time
Total grant dollars and number of grants per year
Grant Insights
How this funder distributes its grants
Top Recipients
Top 0 recipients in 2024
Grant Size Distribution
3 grants across all recorded years
Giving History
Grant recipients and amounts by year
No grants recorded for .
Leadership & Key People
Officers and directors from IRS filings
Compensation Overview
From 2024 IRS filing
From 2024 filing
| Name | Title | Hours | Compensation |
|---|---|---|---|
| ADOLFO M PEREZ | DIRECTOR | 1 | — |
| BOBBY CORNWELL | DIRECTOR | 1 | — |
| CAROL DOVER | DIRECTOR | 1 | — |
| CASANDRA MATEJ | DIRECTOR | 1 | — |
| CHIP WILE | TREASURER | 1 | — |
| DANNY GAEKWAD | DIRECTOR | 1 | — |
| DAVE SCHMIDT | DIRECTOR | 1 | — |
| ERIC MARSHALL | DIRECTOR | 1 | — |
| ERNESTO DIAZ | DIRECTOR | 1 | — |
| GREG COOK | IMMEDIATE PAST CHAIR | 1 | — |
| HELENA JAMES-RENDLEMAN | DIRECTOR | 1 | — |
| JEANNE DAILEY | DIRECTOR | 1 | — |
| JENNIFER BERTHIAUME | DIRECTOR | 1 | — |
| JENNIFER ROMINIECKI | CHAIR | 1 | — |
| JESSE MARTINEZ | DIRECTOR | 1 | — |
| JOE COLLIER | DIRECTOR | 1 | — |
| JOHN LAI | VICE CHAIR | 1 | — |
| JOHN SOLOMON | DIRECTOR | 1 | — |
| JOSE CIL | DIRECTOR | 1 | — |
| KARA LUNDGREN | DIRECTOR | 1 | — |
| KERRY MORRISSEY | DIRECTOR | 1 | — |
| MALINDA HORTON | SECRETARY | 1 | — |
| MICHAEL CORRIGAN | DIRECTOR | 1 | — |
| MIKE ENGILES | DIRECTOR | 1 | — |
| MIKE MILLER | DIRECTOR | 1 | — |
| PATRICK MURPHY | DIRECTOR | 1 | — |
| PHILIP MCDANIEL | DIRECTOR | 1 | — |
| ROBERT SKROB | DIRECTOR | 1 | — |
| ROBERT WELLS | DIRECTOR | 1 | — |
| SAM HAUGHT | DIRECTOR | 1 | — |
| SCOTT SHALLEY | DIRECTOR | 1 | — |
| TROY MANTHEY | DIRECTOR | 1 | — |
| CRAIG A THOMAS | COO/GENERAL COUNSEL | 40 | $147,185 |
| DANA YOUNG | PRESIDENT AND CEO | 40 | $196,257 |
| SHANNA PACE | CHIEF FINANCIAL OFFICER | 40 | $151,973 |
| BRETT S LAIKEN | SENIOR VICE PRESIDENT OF MARKETING | 40 | $135,422 |
| DAVID L DODD | DIRECTOR OF WELCOME CENTER OPERATIONS | 40 | $138,339 |
| MATSUJIRO S PFEIFFER | DIRECTOR OF TECHNOLOGY OPERATIONS | 40 | $125,957 |
| MEAGAN H CHIAMARDAS | DIRECTOR OF BRAND | 40 | $127,491 |
| MEREDITH DASALIVA | VP OF EXECUTIVE OPERATIONS AND ADMINISTRATION | 40 | $143,782 |
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Data last updated April 2026. Sourced from IRS Form 990-PF filings.
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