Every Mother Counts is a public charity based in New York, NY (333 Hudson Street, Suite 1006) dedicated to transforming maternal health globally. Founded in 2010 by Christy Turlington Burns, the organization works to ensure that all people experience a safe, respectful, and equitable journey through pregnancy, childbirth, and the postpartum period.
Key facts about Every Mother Counts
- EIN
- 45-4102644
- Latest 990 filing
- Form 990-PF, 2024
- Annual giving (2024)
- $2,822,500
- Grants made (2024)
- 40
- Average grant
- $70,563
- Median grant
- $55,000
- New grantees (estimate)
- 43% first-time grantees (17 of 40, 2024)
- Total assets
- $10,815,799
- Primary geography
- New York (18% of itemized 2024 grant dollars)
Data from IRS Form 990-PF, 2024; updated September 2026. New grantees are estimated by matching recipient names across years (methodology).
Who Every Mother Counts funds
By grant dollars, the top recipient states for Every Mother Counts's 40 itemized 2024 grants were New York (18%), California (14%) and Florida (12%). The most frequent recipient cities were Washington, DC (5 grants), Brooklyn, NY (2 grants), Winter Garden, FL (2 grants) and Palisade, CO (2 grants). 78% of grants with a stated purpose were for general or operating support.
Is Every Mother Counts open to new grantees?
43%
first-time grantees, 2024
In 2024, 17 of 40 grantees (43%) were first-time recipients. First grants averaged $64K; repeat grants $76K. How we count
Medians: $30K first-time, $60K repeat.
- 40% of 2024 grantees were also funded in 2023. Method
- Giving held roughly steady from 2021 to 2024 (+5%). Method
Estimate from itemized IRS Form 990-PF grant lists (2020–2024). Recipient names are matched across years, so a renamed or misspelled grantee can look new; grants to individuals are left out. Methodology.
Next steps with Every Mother Counts
- How to evaluate Every Mother Counts as a funder
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Financial Overview
From 2024 IRS Form 990-PF · View filing
Total Assets
$10.8M
-12.0% YoY
Annual Giving
$2.8M
+13.2% YoY
Grant Count
40
+11.1% YoY
Avg Grant Size
$71K
+1.9% YoY
Mission & Focus Areas
Mission: To make the maternal health journey before, during, and after childbirth safe, respectful, and equitable for everyone, everywhere.
The organization operates through three primary levers:
Raising Awareness: Using films, campaigns, media, and events to amplify stories of mothers, families, and healthcare providers and drive action on maternal health challenges and solutions.
Investing in Community-Led Solutions: Partnering with locally led organizations and supporting evidence-based approaches to strengthen community-level maternal health services and develop a maternity care workforce that reflects the communities it serves.
Advocating for Systems Change: Supporting partners' advocacy on policies that prioritize maternal and family health and make healthcare services more accessible and responsive to all.
Grantmaking
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Geographic Focus
Where this funder awards grants
Primary funding regions include California, District of Columbia, and New York.
Grant Distribution by State
Share of all 40 itemized 2024 grant dollars.
States
Cities
Financial History
Multi-year comparison from IRS filings
- Total Assets: $10,815,799
- Total Annual Giving: $3,095,500
- Tax Status: 501(c)(3) organization (IRS ruling year: 2012; EIN: 45-4102644)
- Charity Rating: Four-Star rating with 100% score
| Metric | 2024 | 2023 | 2022 |
|---|---|---|---|
| Total Assets | $10,815,799 | $12,285,362 | $12,284,734 |
| Revenue | $6,694,729 | $7,715,516 | $8,077,336 |
| Expenses | $7,314,243 | $7,995,018 | $7,740,835 |
| Qualifying Distributions | — | — | — |
| Net Investment Income | $465,589 | $359,510 | $194,544 |
| Distributable Amount | — | — | — |
Data update history
When this profile's IRS filing data changed on Grantable
- IRS filings on file for fiscal years 2020–2024
Giving Over Time
Total grant dollars and number of grants per year
Grant Insights
How this funder distributes its grants
Top Recipients
Top 10 recipients in 2024
Grant Size Distribution
160 grants across all recorded years
Giving History
Grant recipients and amounts by year
Among its reported 2024 grants, the largest recipients include Justbirth Space Inc ($335,000), Midwives for Haiti ($180,000), Commonsense Childbirth ($155,000).
| Recipient | Purpose | Amount |
|---|---|---|
| JUSTBIRTH SPACE INC Brooklyn, NY | IMPACT SCALER GRANT FOR MATERNAL HEALTH PROJECT SPECIFIC WORK. | $335,000 |
| MIDWIVES FOR HAITI Richmond, VA | GENERAL OPERATING SUPPORT FOR THE ORGANIZATION TO PURSUE ITS CHARITABLE MISSION AND A DISCRETIONARY GRANT, OR ONE-TIME SUPPORT, FOR A MATERNAL HEALTH INITIATIVE. | $180,000 |
| COMMONSENSE CHILDBIRTH Winter Garden, FL | GENERAL OPERATING SUPPORT FOR THE ORGANIZATION TO PURSUE ITS CHARITABLE MISSION. | $155,000 |
| LWALA COMMUNITY ALLIANCE Nashville, TN | IMPACT SCALER GRANT FOR MATERNAL HEALTH PROJECT SPECIFIC WORK. | $150,000 |
| PROJECT MOTHERPATH INC (NAME MAGNOLIA BIRTH HOUSE & ROOTS COMMUNITY BIRT North Miami Beach, FL | GENERAL OPERATING SUPPORT FOR MAGNOLIA BIRTH HOUSE AND ROOTS COMMUNITY BIRTH CENTER TO PURSUE THEIR CHARITABLE MISSIONS. | $130,000 |
| RESIST INC (NAME NEIGHBORHOOD BIRTH CENTER) Mattapan, MA | GENERAL OPERATING SUPPORT FOR NEIGHBORHOOD BIRTH CENTER TO PURSUE ITS CHARITABLE MISSION. | $130,000 |
| FOUNDATION FOR AFRICAN MEDICINE AND EDUCATION Redding, CA | GENERAL OPERATING SUPPORT FOR THE ORGANIZATION TO PURSUE ITS CHARITABLE MISSION. | $120,000 |
| ONE HEART WORLDWIDE San Diego, CA | IMPACT SCALER GRANT FOR MATERNAL HEALTH PROJECT SPECIFIC WORK. | $100,000 |
| MAYA MIDWIFERY INTERNATIONAL Somerville, MA | GENERAL OPERATING SUPPORT FOR THE ORGANIZATION TO PURSUE ITS CHARITABLE MISSION. | $95,000 |
| BABY CAKES AND BRUNCH (NAME SHADES OF BLUE PROJECT) Houston, TX | GENERAL OPERATING SUPPORT FOR THE ORGANIZATION TO PURSUE ITS CHARITABLE MISSION AND EMERGENCY FUNDING FOR MATERNAL HEALTH-RELATED SERVICES IN CONNECTION WITH AN ONGOING EMERGENCY OR IN THE IMMEDIATE AFTERMATH OF A DISASTER. | $85,000 |
Leadership & Key People
Leadership team and compensation from IRS filings
Founder & Leadership: Christy Turlington Burns founded Every Mother Counts after experiencing a childbirth complication. She has remained central to the organization's direction and advocacy work.
Compensation Overview
From 2024 IRS filing
From 2024 IRS filing
| Name | Title | Hours | Compensation |
|---|---|---|---|
| Cristina Gamboa | Director (As of 12/10/24) | 2 | — |
| Elizabeth Liz Howell | Director | 2 | — |
| Autumn Hunter | Director | 2 | — |
| Hilani Kerr | Director | 2 | — |
| Anjali Kumar | Director | 2 | — |
| Dr Sharmila Makhija | Director | 2 | — |
| Mariam Naficy | Director | 2 | — |
| Kim Thu-Posnett | Director | 2 | — |
| Aviva Romm | Director | 2 | — |
| Andrea Smith | Director (As of 12/10/24) | 2 | — |
| Christy Turlington Burns | President and Founder | 40 | — |
| Elizabeth Liz Robinson | Chair, Treasurer | 2 | — |
| Courtney Yannacci | Chief of Staff | 40 | $175,388 |
| James Boyd | Director of Finance (As of 1/31/24) | 40 | $95,037 |
| Nina R Blecker | VP. Communications & Marketing | 40 | $172,144 |
| Grace Kellum | Dir. of Brand Partnerships | 40 | $135,150 |
| Yalda Nikoomanesh | Vice President (As of 3/13/24) | 40 | $153,035 |
| Melissa Gradilla | Director, Grantmaking | 40 | $129,496 |
| Divya Sooryakumar | Vice President (As of 4/9/24) | 40 | $124,228 |
Recent News & Activity
Recent developments and announcements
Every Mother Counts has maintained active engagement through digital campaigns and partnerships:
2024 Impact Report - Every Mother Counts**#15ForEveryMom Campaign:** Launched to celebrate the organization's 15-year anniversary and highlight 15 years of impact in advancing maternal health.
**Partnership with JustBirth Space:** In 2020, Every Mother Counts partnered with Ancient Song Doula Services, Village Birth International, and Jacaranda Health to launch JustBirth Space, a virtual perinatal support platform offering free doula support via text and video chat. The platform has engaged over 2,000 birthing people and their families in New York and New Jersey.
2024 Impact Report - Every Mother Counts**Media Engagement:** The organization continues to amplify maternal health narratives through partnerships with major media outlets and public awareness campaigns addressing disparities in maternal health, particularly the Black maternal health crisis in the United States.
Contact Information
- Phone: (646) 918-6609
- Email:
- Donations: donate@everymothercounts.org
- Partnerships: partnerships@everymothercounts.org
- Media: media@everymothercounts.org
- General inquiries: info@everymothercounts.org
- Website: everymothercounts.org
Subject Areas
Focus areas based on grantmaking activity
Frequently Asked Questions
What does Every Mother Counts fund?
**Mission:** To make the maternal health journey before, during, and after childbirth safe, respectful, and equitable for everyone, everywhere. The organization operates through three primary levers: • **Raising Awareness:** Using films, campaigns, media, and events to amplify stories of mothers, families, and healthcare providers and drive action on maternal health challenges and solutions. • **Investing in Community-Led Solutions:** Partnering with locally led organizations and supporting evi…
How do I apply for a grant from Every Mother Counts?
**Grant Activity:** • Total giving: $3,095,500 (based on most recent IRS 990 filing from 2024) • Typical award range: $8,000–$360,000 • Total assets: $10,815,799 **Funding Focus Areas:** • Reproductive health • COVID-19 relief • Disaster preparedness and relief • Community health • Health and medical services
Where does Every Mother Counts make grants?
Primary funding regions include California, District of Columbia, and New York.
What size grants does Every Mother Counts award?
In 2024, Every Mother Counts awarded 40 grants totaling $2.8M — an average of about $71K per grant, based on its IRS Form 990 filings.
What is Every Mother Counts's EIN?
Every Mother Counts's EIN (Employer Identification Number) is 45-4102644. IRS Form 990 filing data is available on this page for 2020–2024.
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Data last updated September 2026. Sourced from IRS Form 990-PF filings. Research dossier generated April 2026.