American Marketing Association
AS THE LEADING GLOBAL PROFESSIONAL MARKETING ASSOCIATION, THE AMA IS THE ESSENTIAL COMMUNITY FOR MARKETERS. SEE SCHEDULE O FOR ADDITIONAL INFORMATION.
Financial Overview
From 2024 IRS Form 990-PF
Total Assets
$11.7M
-10.3% YoY
Annual Giving
$12K
-27.4% YoY
Grant Count
1
-50.0% YoY
Avg Grant Size
$12K
+45.2% YoY
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Financial History
Multi-year comparison from IRS filings
| Metric | 2024 | 2023 | 2022 |
|---|---|---|---|
| Total Assets | $11,669,818 | $13,011,630 | $13,271,352 |
| Revenue | $15,320,361 | $14,373,440 | $15,785,731 |
| Expenses | $17,956,696 | $16,612,115 | $15,044,955 |
| Qualifying Distributions | — | — | — |
| Net Investment Income | $320,220 | $207,144 | $-109,668 |
| Distributable Amount | — | — | — |
Giving Over Time
Total grant dollars and number of grants per year
Grant Insights
How this funder distributes its grants
Top Recipients
Top 1 recipients in 2024
Grant Size Distribution
22 grants across all recorded years
Giving History
Grant recipients and amounts by year
No grants recorded for .
Who else does American Marketing Association fund?
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Key People
Officers and directors from IRS filings
Compensation Overview
From 2024 IRS filing
From 2024 filing
| Name | Title | Hours | Compensation |
|---|---|---|---|
| KEVIN BRADFORD | PAST CHAIRPERSON | 2 | — |
| LISA BOWMAN | CHAIRPERSON | 4 | — |
| MICHAEL BRADY | CHAIRPERSON - ELECT | 3 | — |
| ROBIN TOOMS | SECRETARY - NEW | 3 | — |
| JEFF LUPINACCI | TREASURER - NEW | 3 | — |
| ANDERS GUSTAFSON | AT-LARGE BOARD MEMBER | 2 | — |
| ANGELA BRUTSCHE | AT-LARGE BOARD MEMBER | 2 | — |
| BOB LEONE | AT-LARGE BOARD MEMBER - NEW | 3 | — |
| BRIAN FERGEMANN | AT-LARGE BOARD MEMBER | 2 | — |
| CHRISTINE MATHERS | AT-LARGE BOARD MEMBER | 2 | — |
| ELI JONES | AT-LARGE BOARD MEMBER - NEW | 2 | — |
| JESSICA PERRY | AT-LARGE BOARD MEMBER | 2 | — |
| MATT WITT | AT-LARGE BOARD MEMBER - NEW | 2 | — |
| PETER BARBER | AT-LARGE BOARD MEMBER | 2 | — |
| REBECCA SLOTEGRAAF | AT-LARGE BOARD MEMBER | 2 | — |
| TIFFANY WHITE | AT-LARGE BOARD MEMBER | 2 | — |
| VANITHA SWAMINATHAN | AT-LARGE BOARD MEMBER - PAST | 2 | — |
| RIC SWEENEY | AT-LARGE BOARD MEMBER - PAST | 2 | — |
| ROBIN TOOMS | AT-LARGE BOARD MEMBER - PAST | 2 | — |
| DENNIS R JAMES | TREASURER - PAST | 2 | — |
| BENNIE F JOHNSON | CHIEF EXECUTIVE OFFICER | 40 | $493,416 |
| JEREMY VAN EK | CHIEF OPERATING OFFICER | 40 | $311,385 |
| ADARA BOWEN | VICE PRESIDENT, GROWTH- PAST | 40 | $186,880 |
| JULIE SCHNIDMAN | VICE PRESIDENT, ALLIANCES | 40 | $153,387 |
| MOLLY SOAT | VICE PRESIDENT, PROF DEVEL | 40 | $96,388 |
| MATTHEW WEINGARDEN | VICE PRESIDENT, COMM & JOURNLS | 40 | $162,343 |
| CHARLES WIGGINS | VICE PRESIDENT, TECHNOLOGY | 40 | $154,070 |
| ALEXANDRA HAMPTON | DIRECTOR, CONTENT PRODUCTION | 40 | $118,869 |
| CATHERINE ECK | SENIOR CUSTOMER SUCCESS MANAGER | 40 | $124,189 |
| JAMES AARON EATON | SENIOR SOLUTIONS ARCHITECT | 40 | $136,497 |
| MELISSA HERRICK | DIRECTOR, PROJECT MANAGEMENT | 40 | $127,666 |
| MICHAEL WILSON | DIRECTOR, LEARNING | 40 | $120,068 |
Geographic Focus
Where this funder has awarded grants
Grant Distribution by State
Cities
Data last updated March 2026. Sourced from IRS Form 990-PF filings.
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