FundMatch Program
Funding Amount
First Year: Up to $25,000 (new exporters) or Up to $50,000 (experienced exporters); Subsequent Years: Up to $300,000
Deadline
October 1, 2026
175 days left
Grant Type
foundation
Overview
FundMatch Program
Overview: WUSATA's FundMatch Program helps qualifying companies compete in international markets by providing 50% cost reimbursement for eligible marketing and promotional activities. This effectively doubles your global marketing budget.
Program Details
Annual Cap: $300,000 (subsequent years)Geographic Scope: Western United States (WUSATA region)
Focus Areas: International marketing and promotional activities for food and agricultural exports
- New exporters: Up to $25,000
- Experienced exporters: Up to $50,000
Funding Structure
First Year:Subsequent Years: Up to $300,000
Minimum Marketing Budget Required: $5,000 (for $2,500 reimbursement minimum)
- Advertising
- Trade shows
- Global Connect events
- Marketing plans can be customized for specific country goals
- International travel and M&IE
- International trade seminars
- Outbound trade missions
- Label and packaging
- Webpage production
- Printed sales material
- Translation
- Uniforms
- Virtual promotional events
- In-store demonstrations and displays
- Freight and shipping
- Giveaway items
- Domestic trade shows and seminars
- Wages for temporary labor
Eligible Activities
- Headquarters: Must be headquartered in the WUSATA region
- Business Size: Must qualify as a small business under SBA standards
- U.S. Agricultural Content: Products must contain at least 50% U.S. agriculture content (ingredients farmed, fished, or forested in the USA)
Eligibility Requirements
- South Africa (effective immediately, per USDA compliance with Executive Order)
Ineligible Markets
Application Timeline
Application Period: Opens August 1st annually for the following year's cycle (January 1st - December 31st)Note: For 2026, the application period will open October 1st, 2025 (delayed by two months to implement program enhancements)
- Application Fee: $300 (prior to program year) or $350 (after January 1st)
- Administration Fee: 6% of allocation amount (due at contract signing)
Fees
Program Process
1. Engagement: Work with an assigned Engagement Executive to ensure compliance 2. Marketing Activities: Conduct approved marketing activities 3. Reimbursement: Submit claims after each activity for 50% cost reimbursement 4. Claims: Must be submitted within 60 days of activity completion 5. Processing: WUSATA reviews documents; payment issued by ACH or check (up to 14 days)Contact Information
Phone: (360) 693-3373 Email: fundmatch@wusata.org Address: 4400 NE 77th Ave, Ste 275, Vancouver, WA 98662How to Apply
Application Process
1. Create MyWUSATA Profile
- Register at wusata.org
- Provide company and product information
2. Prepare Required Documentation
- Product labels (front and back)
- Origin calculation sheet/ingredients
- Certificate of exclusivity/brand owner documentation
- International and domestic marketing plans
- In-country partner agreements
- Certification statement
3. Submit Application
- Access FundMatch application through MyWUSATA account
- Complete online application
- Pay application fee: $300 (before January 1st) or $350 (after January 1st)
4. Application Review
- FundMatch Manager reviews all documents and eligibility
- May request additional documentation
5. Contract & Payment
- Sign FundMatch contract after approval
- Pay 6% administration fee on allocation amount
6. Conduct Marketing Activities
- Execute approved marketing activities during program year (Jan 1 - Dec 31)
7. Submit Claims
- Submit claim with all supporting documentation within 60 days of activity completion
- Complete trip reports (if applicable) including purpose, findings, and contacts
- Include travel expense summary per traveler
- Provide ATO travel notification (either automatic system or manual form)
- Product labels (front and back)
- Origin calculation sheet/ingredients list
- Certificate of exclusivity or brand owner proof
- International marketing plan
- Domestic marketing plan
- In-country partner agreement
- Certification statement
- Trip reports (purpose, findings/conclusions, contacts)
- Travel notifications to Agricultural Trade Office (ATO)
- Travel expense summaries
- Proof of event participation (invoices, receipts, business cards)
Required Documentation Summary
- Video tutorial available: FundMatch Application Tutorial on YouTube
- Monthly claim tutorials available for various activity types
- Staff available for consultation at (360) 693-3373
Tutorial & Support
Focus Areas & Funding Uses
Fields of Work
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