Visitmadison Inc
Promote tourism in county & city
Key facts about Visitmadison Inc
- EIN
- 35-1881082
- Latest 990 filing
- Form 990, 2025
- Total assets
- $502,228
Data from IRS Form 990, 2025; updated September 2026.
Financial Overview
From 2025 IRS Form 990 · View filing
Total Assets
$502K
-23.7% YoY
Revenue
$1.3M
-17.1% YoY
Net Investment Income
$5K
-59.0% YoY
Expenses
$1.4M
+1.7% YoY
About Visitmadison Inc
Based on IRS filings
Visitmadison Inc is a nonprofit organization, based in Madison, IN. IRS filing data is available from 2020 through 2025. As of 2025, the organization holds $502K in total assets. Net investment income was $5K.
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Giving Over Time
Total grant dollars and number of grants per year
Grant Insights
How this funder distributes its grants
Top Recipients
Top 0 recipients in 2025
Grant Size Distribution
1 grants across all recorded years
Giving History
Grant recipients and amounts by year
No grants recorded for 2025.
Financial History
Multi-year comparison from IRS filings
| Metric | 2025 | 2024 | 2023 |
|---|---|---|---|
| Total Assets | $502,228 | $658,023 | $529,519 |
| Revenue | $1,262,817 | $1,523,572 | $1,097,742 |
| Expenses | $1,418,612 | $1,395,068 | $1,063,511 |
| Qualifying Distributions | — | — | — |
| Net Investment Income | $5,123 | $12,509 | $4,271 |
| Distributable Amount | — | — | — |
Data update history
When this profile's IRS filing data changed on Grantable
- Updated Form 990 for fiscal year 2024 (received by the IRS May 12, 2025)
- Added Form 990 for fiscal year 2025 (received by the IRS May 13, 2026)
Leadership & Key People
Officers and directors from IRS filings
Visitmadison Inc is led by Kelly Rodgers, President since 2025 (on filings since 2024); none of the 8 officers listed in 2025 report compensation.
Officers on the 2025 filing
Kelly Rodgers
President
Director → President, 2025
On filings since 2024
No compensation reported
Gary Copeland
Director
On filings since 2021
No compensation reported
Kim Kennard
Director
On filings since 2024
No compensation reported
Paul Nicholson
Director
On filings since 2024
No compensation reported
Beth Lewis
Director
New on the 2025 filing
No compensation reported
Jake Liggett
Director
New on the 2025 filing
No compensation reported
Jim Bartlett
Vice President
Director → Vice President, 2025
On filings since 2022
No compensation reported
Carla Krebs
Secretary
New on the 2025 filing
No compensation reported
Former officers (19)
- Former: Jeff Frazier (2020–2024) — President
- Former: Carrie Morrison-Bear (2021–2024) — Vice President
- Former: Cory Duff (2022–2024) — Director
- Former: Hannah Mahoney (2022–2024) — Secretary
- Former: Jenny Eggenspiller (2020–2023) — Director
- Former: Nancy Crisp (2022–2023) — Director
- Former: Brad Walker (2020–2021) — Director
- Former: Hannah Fagen (2020–2021) — Secretary
- Former: Lucy Dattilo (2020–2021) — President
- Former: Molly McGrath (2021) — Director
- Former: Andrew Forrester (2020) — Director
- Former: Cara Fox (2020) — Director
- Former: Carrie Morrison (2020) — Director
- Former: Dave Adams (2020) — Director
- Former: Joe Craig (2020) — Vice President
- Former: Kara Hinze (2020) — Director
- Former: Lindsey Bloos (2020) — Director
- Former: Renie Stephens (2020) — Director
- Former: Tara Cox (2020) — Director
Data from IRS Form 990 filings, 2020–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Frequently asked questions about Visitmadison Inc
How large is Visitmadison Inc?
Visitmadison Inc reported $502K in total assets on its 2025 IRS Form 990. Its revenue that year was $1.3M.
What is Visitmadison Inc's EIN?
Visitmadison Inc's EIN (Employer Identification Number) is 35-1881082. IRS Form 990 filing data is available on this page for 2020–2025.
Data last updated September 2026. Sourced from IRS Form 990 filings.
Here's the math on researching Visitmadison Inc by hand.
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