The Rose Hills Foundation logo

The Rose Hills Foundation

501(c)(4) organization Pasadena, CA EIN: 95-1637466 Website

The Rose Hills Foundation is a Pasadena, California-based public charity that supports qualified tax-exempt charitable organizations for the benefit of people in Southern California, with an emphasis on organizations based in and serving Los Angeles County. The organization’s 2024 filing states that it was formed in 1950.

Key facts about The Rose Hills Foundation

In short: The Rose Hills Foundation gave $27.9M across 297 grants in 2024 (avg $94K), mostly in California. 25% of 2024 grantees were new. Source: 2024 IRS Form 990.

EIN
95-1637466
Latest 990 filing
Form 990, 2024
Annual giving (2024)
$27,885,833
Grants made (2024)
297
Average grant
$93,892
Median grant
$50,000
New grantees (estimate)
25% first-time grantees (62 of 245, 2024)
Total assets
$561,206,262
Primary geography
California (100% of itemized 2024 grant dollars)
Accepts unsolicited proposals
No
How to apply
The Foundation accepts applications throughout the year, with no deadlines or grantmaking cycles. Full details ↓

Data from IRS Form 990, 2024; updated October 2026. New grantees are estimated by matching recipient names across years (methodology). Application details from Grantable's research on the foundation's public materials; confirm on its website before applying.

Financial Overview

From 2024 IRS Form 990 · View filing

Total Assets

$561.2M

+2.2% YoY

Annual Giving

$27.9M

+6.4% YoY

Grant Count

297

+11.2% YoY

Avg Grant Size

$94K

-4.3% YoY

Is The Rose Hills Foundation open to new grantees?

25%

first-time grantees, 2024

In 2024, 62 of 245 grantees (25%) were first-time recipients. First grants averaged $85K; repeat grants $123K. How we count

Medians: $50K first-time, $75K repeat.

  • 44% of 2024 grantees were also funded in 2023. Method

Estimate from itemized grant lists in IRS Form 990 filings (2020–2024). Recipient names are matched across years, so a renamed or misspelled grantee can look new; grants to individuals are left out. Methodology.

Research compiled by Grantable AI from public sources. Last updated October 2026.

Mission & Focus Areas

The Foundation’s stated mission is to support qualified tax-exempt charitable organizations that promote the welfare of humankind for the benefit of people in Southern California. Its website identifies four interconnected areas of focus: education; arts, culture and community; at-risk youth and families; and human services.

The Foundation says it supports organizations working to expand educational opportunity, widen access to arts and cultural programs, strengthen support for at-risk youth and families, and meet basic needs related to poverty, hunger, unemployment, and health care. Examples of grantees’ work include Project Angel Food, which says it provides medically tailored meals and nutrition counseling to critically ill people in Los Angeles County; Homeboy Industries, which says it provides training and support to formerly incarcerated and formerly gang-involved people; and Chrysalis, which says it offers job readiness, supportive services, and paid transitional employment to people facing barriers to work.

Grantmaking

The Foundation reported 297 grants totaling $27,885,833 in 2024. Individual grants ranged from $6,000 to $1,000,000, with a median of $50,000. Among the largest grants were $1,000,000 to The Huntington Library, Art Museum and Botanical Gardens for capital support; $500,000 to Charles Drew University of Medicine & Science for scholarships; and $500,000 each to Occidental College for capital support, Project Angel Food for capital support, and Uncommon Good for program support. The Foundation also awarded $500,000 grants for scholarships to Stanford University and several University of California campuses.

The Foundation currently says it is not accepting capital requests, although its 2024 filing lists capital-support grants. It looks for organizations with a record of achievement, sound management and finances, effective resource use, diverse funding, direct services, and clear, measurable outcomes. It also asks that all board members contribute financially or fulfill annual give-or-get requirements. First-time applicants must have an annual operating budget that includes at least $1.5 million for Los Angeles County operations. Applicants must have a physical office in Los Angeles County; the Foundation also lists organizations serving San Bernardino or the San Fernando Valley exclusively among those it will not accept applications from.

How to Apply

The Foundation accepts applications throughout the year, with no deadlines or grantmaking cycles. Applicants begin with an eligibility quiz; organizations determined eligible receive instructions for submitting an online application. The Foundation says large medical institutions, K-12 schools, private independent colleges and universities in California, Cal State Universities, and other higher-education institutions receive trustee-initiated grants and does not accept unsolicited requests from these types of organizations.

Open Grants

2 open opportunities from The Rose Hills Foundation

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Geographic Focus

Where this funder awards grants

The Foundation supports organizations benefiting people in Southern California, with a current emphasis on organizations based in and serving Los Angeles County. Its 2024 grant data shows that all reported grant dollars went to recipients in California.

Grant Distribution by State

8states

Share of 2024 grant dollars across all 297 itemized grants.

Cities

Los AngelesPasadenaSanta MonicaCulver CityClaremontBurbankSan PedroStanfordGlendaleLong BeachPomonaWhittierNorth HollywoodVeniceBerkeleyIrvineLa Canada FlintridgeLa VerneSan FranciscoInglewood

Giving Over Time

Total grant dollars and number of grants per year

$0$10M$20M$30M349 grants2020 295 grants2022 267 grants2023 297 grants2024

From 2020 to 2024, annual grant giving ranged from $24.4M (2020) to $27.9M (2024). In 2024 it made 297 grants totaling $27.9M.

Grant Insights

How this funder distributes its grants

Top Recipients

Top 10 recipients in 2024

University of California Berkeley: $1.3M across 4 grantsUniversity of CaliforniaBerkeley$1.3M · 4 grantsStanford University: $1.2M across 4 grantsStanford University$1.2M · 4 grantsUniversity of California Los Angeles: $1.1M across 3 grantsUniversity of California LosAngeles$1.1M · 3 grantsThe Huntington Library Art Museum and Botanical Gardens: $1.0M across 3 grantsThe Huntington Library ArtMuseum and Botanical Gardens$1.0M · 3 grantsOccidental College: $790K across 3 grantsOccidental College$790K · 3 grantsUniversity of California Irvine: $700K across 3 grantsUniversity of CaliforniaIrvine$700K · 3 grantsProject Angel Food: $500KProject Angel Food$500KUncommon Good: $500KUncommon Good$500KCalifornia Institute of Technology: $433K across 2 grantsCalifornia Institute ofTechnology$433K · 2 grantsMaryvale: $350KMaryvale$350K

The largest 2024 recipient was University of California Berkeley ($1.3M across 4 grants). Together the top 10 received $7.9M.

Organizations only. It also paid 20 individual scholarships ($1,580,000), which are not listed by name.

Grant Size Distribution

1,208 grants across all recorded years

468<$50K393$50–100K253$100–250K69$250–500K20$500K–1M5$1–5M$5M+

The most common grant size was under $50K: 468 grants of 1,208 (39%).

Giving History

Grant recipients and amounts by year

RecipientPurposeAmount
The Huntington Library Art Museum and Botanical Gardens San Marino, CACapital Support$1,000,000
2 individual scholarships Recipients not named —$750,000
Occidental College Los Angeles, CACapital Support$500,000
Project Angel Food Los Angeles, CACapital Support$500,000
Stanford University Stanford, CAFinancial Aid (Scholarships)$500,000
Uncommon Good Claremont, CAProgram Support$500,000
University of California Berkeley Berkeley, CAFinancial Aid (Scholarships)$500,000
University of California Los Angeles Los Angeles, CAFinancial Aid (Scholarships)$500,000
University of California Berkeley Berkeley, CAFinancial Aid (Scholarships)$400,000
University of California Irvine Irvine, CAFinancial Aid (Scholarships)$400,000

Financial History

Multi-year comparison from IRS filings

Filing year Assets Revenue Expenses Grants
2024 $561,206,262 $33,996,402 $33,627,311 $27,885,833
2023 $549,393,716 $19,901,719 $31,394,916 $26,202,057
2022 $528,706,094 $8,258,213 $31,286,550 $26,142,167
Revenue
Expenses
Net Investment Income
$0$10M$20M$30M$40M2020 2022 2023 2024
Metric202420232022
Total Assets$561,206,262$549,393,716$528,706,094
Revenue$33,996,402$19,901,719$8,258,213
Expenses$33,627,311$31,394,916$31,286,550
Net Investment Income$33,996,402$17,454,161$7,966,129

Data update history

When this profile's IRS filing data changed on Grantable

  1. Updated Form 990 for fiscal year 2020 (received by the IRS November 12, 2021)
  2. Updated Form 990 for fiscal year 2022 (received by the IRS November 7, 2023)
  3. Updated Form 990 for fiscal year 2023 (received by the IRS November 5, 2024)
  4. Updated Form 990 for fiscal year 2024 (received by the IRS November 12, 2025)
  5. IRS filings on file for fiscal years 2020–2024

Leadership & Key People

Leadership team and compensation from IRS filings

The 2024 filing lists Victoria B. Rogers as president, CEO, treasurer, and assistant secretary; Kylie Wright as vice president, Grants & Initiatives; Ingrid Hillebrand as Grants & Office Manager; Heeung Phillip Jo as Director of Finance; Derek Oye as Program Officer; and Candace McGee as Executive Assistant.

The filing also lists Patrick Haden as chairman; Richard W. Cook as vice chairman and secretary; and James G. Ellis and Harry J. Elam Jr. as vice chairmen.

The Rose Hills Foundation is led by Victoria B. Rogers, President, CEO, Treasurer & Assistant Secretary since 2024 (on filings since 2020); all 11 officers listed in 2024 are compensated.

Officers on the 2024 filing

  • Victoria B. Rogers

    President, CEO, Treasurer & Assistant Secretary

    President, CEO & Treasurer → President, CEO & V, 2023

    President, CEO & V → President, CEO, Treasurer & Assistant Secretary, 2024

    On filings since 2020

    37.5 hrs/week

    $450K (2020) → $660K (2024)

  • Patrick C. Haden

    Chairman

    Vice Chairman & Secretary → Chairman, 2023

    On filings since 2020

    5 hrs/week

    $35K (2020) → $45K (2024)

  • Heeung Phillip Jo

    Director of Finance

    Director of Finance → Director of, 2023

    Director of → Director of Finance, 2024

    On filings since 2020

    37.5 hrs/week

    $126K (2020) → $210K (2024)

  • Donald A. Mullane

    Vice Chairman

    Vice Chairman & Audit Ch → Chairman, 2022

    Chairman → Vice Chairman, 2023

    On filings since 2020

    4 hrs/week

    $35K (2020) → $35K (2024)

  • Harry J. Elam Jr.

    Vice Chairman

    On filings since 2020

    4 hrs/week

    $15K (2020) → $35K (2024)

  • Ingrid Hillebrand

    Grants & Office Manager

    Grants & Office Manager → Grants & O, 2023

    Grants & O → Grants & Office Manager, 2024

    On filings since 2020

    37.5 hrs/week

    $147K (2020) → $216K (2024)

  • James G. Ellis

    Vice Chairman

    Vice Chairman & Audit Chai → Audit Chairman, 2023

    Audit Chairman → Vice Chairman, 2024

    On filings since 2020

    5 hrs/week

    $45K (2020) → $35K (2024)

  • Richard W. Cook

    Vice Chairman & Secretary

    Vice Chairman → Vice Chairman & Secretary, 2024

    On filings since 2020

    4 hrs/week

    $35K (2020) → $35K (2024)

  • Candace McGee

    Executive Assistant

    Executive Assistant → Executive As, 2023

    Executive As → Executive Assistant, 2024

    On filings since 2022

    37.5 hrs/week

    $116K (2022) → $128K (2024)

  • Derek Oye

    Program Officer

    On filings since 2022

    37.5 hrs/week

    $119K (2022) → $138K (2024)

  • Kylie Wright

    Vice President, Grants & Initiatives

    V.p. Grants & Initiatives → V.p. Grants, 2023

    V.p. Grants → Vice President, Grants & Initiatives, 2024

    On filings since 2022

    37.5 hrs/week

    $177K (2022) → $289K (2024)

Former officers (2)
  • Former: Karli Baumgardner (2020–2023) — Senior Program
  • Former: Rebecca Newman (2020) — Senior Program Officer

Data from IRS Form 990 filings, 2020–2024. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.

Compensation Overview

From 2024 IRS filing

Victoria B Rogers — Pres, CEO, Treas, Asst Sec.: $660KVictoria B RogersPres, CEO, Treas, Asst Sec.$660KKylie Wright — VP, Grants & Initiatives: $289KKylie WrightVP, Grants & Initiatives$289KIngrid Hillebrand — Grants & Office Manager: $216KIngrid HillebrandGrants & Office Manager$216KHeeung Phillip Jo — Director of Finance: $210KHeeung Phillip JoDirector of Finance$210KDerek OYE — Program Officer: $138KDerek OYEProgram Officer$138KCandace McGee — Executive Assistant: $128KCandace McGeeExecutive Assistant$128KPatrick Haden — Chairman: $45KPatrick HadenChairman$45KRichard W Cook — Vice Chairman & Secretary: $35KRichard W CookVice Chairman & Secretary$35KJames G Ellis — Vice Chairman: $35KJames G EllisVice Chairman$35KHarry J Elam Jr — Vice Chairman: $35KHarry J Elam JrVice Chairman$35KDonald a Mullane — Vice Chairman: $35KDonald a MullaneVice Chairman$35K

The highest reported compensation on the 2024 filing was $660K, to Victoria B Rogers (Pres, CEO, Treas, Asst Sec.). 11 officers or directors reported compensation on that filing.

Contact

Mailing address: 385 E Colorado Boulevard 208, Pasadena, CA 91101
Phone: (626) 696-2220
Website: https://rosehillsfoundation.org

Frequently asked questions about The Rose Hills Foundation

How much does The Rose Hills Foundation give each year?

The Rose Hills Foundation gave $27.9M across 297 grants in 2024, according to its 2024 IRS Form 990. In 2023 it gave $26.2M across 267 grants.

What is The Rose Hills Foundation's typical grant size?

The Rose Hills Foundation's median grant in 2024 was $50,000, and its average grant was $93,892, across 297 grants on its 2024 IRS Form 990. Organizations receiving their first grant from The Rose Hills Foundation that year got $85K on average.

Where does The Rose Hills Foundation give grants?

The Rose Hills Foundation gives mostly in California: 100% of the grant dollars itemized on its 2024 IRS Form 990 went to recipients there. The most frequent recipient cities were Los Angeles, CA (117 grants), Pasadena, CA (30 grants), Santa Monica, CA (12 grants) and Claremont, CA (6 grants).

Does The Rose Hills Foundation give general operating support?

Yes: 69% of The Rose Hills Foundation's 2024 grants with a stated purpose (204 of 297) were for general or operating support, per its 2024 IRS Form 990. Recurring purposes include "Financial Aid (Scholarships)" (42 grants), "Program Support" (42 grants) and "Capital Support" (8 grants).

Who are The Rose Hills Foundation's largest grantees?

The Rose Hills Foundation's largest 2024 grantees include University of California Berkeley ($1,325,000 across 4 grants), Stanford University ($1,205,000 across 4 grants) and University of California Los Angeles ($1,100,000 across 3 grants), according to its 2024 IRS Form 990. It also paid 20 individual scholarships ($1,580,000), which are not listed by name. Together they received 13% of its itemized 2024 grant dollars.

How large is The Rose Hills Foundation?

The Rose Hills Foundation reported $561.2M in total assets on its 2024 IRS Form 990. Its revenue that year was $34.0M.

What does The Rose Hills Foundation fund?

The Foundation’s stated mission is to support qualified tax-exempt charitable organizations that promote the welfare of humankind for the benefit of people in Southern California. See mission & focus areas ↑

How do I apply for a grant from The Rose Hills Foundation?

The Foundation accepts applications throughout the year, with no deadlines or grantmaking cycles. Eligibility and process details are in the grantmaking section of this profile. See how to apply ↑

What is The Rose Hills Foundation's EIN?

The Rose Hills Foundation's EIN (Employer Identification Number) is 95-1637466. IRS Form 990 filing data is available on this page for 2020–2024.

Does The Rose Hills Foundation accept unsolicited proposals?

No, according to Grantable's research on the foundation's published guidelines. See how to apply ↑

Data last updated October 2026. Sourced from IRS Form 990 filings. Research dossier generated October 2026.

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