The Enrollment Management Association logo

The Enrollment Management Association

Public charity · Grantmaker Skillman, NJ EIN: 06-6011774 Website

The Enrollment Management Association, inc. (EMA) provides unparalleled leadership and service in meeting the admission assessment and enrollment needs of schools, students, and families. EMA fulfills its mission by allocating resources to services which sustain and support these stakeholder groups. For member schools, EMA provides high quality admission and assessment tools and resources, professional training, information and research, and collegial support; regionally, nationally, and internationally. For students and their families, EMA offers effective test preparation, guidance, and testing and application resources to support the independent private school admission process. EMA works with both schools and families to ensure the best possible match, because when great schools enroll great students, everything is possible.

Key facts about The Enrollment Management Association

In short: The Enrollment Management Association reported $3K in grants paid in 2025 (a total; its filing lists no individual grants). Source: 2025 IRS Form 990.

EIN
06-6011774
Latest 990 filing
Form 990, 2025
Grants paid (2025)
$2,500 — reported as a total on the IRS filing, without an itemized list
Total assets
$14,958,856

Data from IRS Form 990, 2025; updated September 2026.

Financial Overview

From 2025 IRS Form 990 · View filing

Total Assets

$15.0M

-4.2% YoY

Grants Paid (reported total)

$3K

Revenue

$18.4M

-2.3% YoY

Net Investment Income

$361K

-76.2% YoY

About The Enrollment Management Association

Based on IRS filings

The Enrollment Management Association is a public charity focused on Education, based in Skillman, NJ. IRS filing data is available from 2020 through 2025. As of 2025, the organization holds $15.0M in total assets. In 2025, it reported $3K in grants paid as a total on its IRS filing, without an itemized list. Net investment income was $361K.

Focus Areas

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Geographic Focus

Where this funder awards grants

Grant Distribution by State

2states

Cities

WashingtonSeattle

Giving Over Time

Total grant dollars and number of grants per year

$0$5K$10K$15K$20K0 grants2020 2 grants2021 1 grant2022 0 grants2023 0 grants2024 Total only2025

From 2021 to 2025, annual grant giving ranged from $3K (2025) to $20K (2021). In 2025 it reported $3K in grants paid, as a total without an itemized list.

Hatched bars: grants paid as reported on the IRS filing, which lists no individual grants for that year.

Grant Insights

How this funder distributes its grants

Grant Size Distribution

3 grants across all recorded years

3<$50K$50–100K$100–250K$250–500K$500K–1M$1–5M$5M+

The most common grant size was under $50K: 3 grants of 3 (100%).

Giving History

Grant recipients and amounts by year

No grants recorded for 2025.

Financial History

Multi-year comparison from IRS filings

Revenue
Expenses
Net Investment Income
$0$10M$20M$30M2020 2021 2022 2023 2024 2025
Metric202520242023
Total Assets$14,958,856$15,606,943$14,088,820
Revenue$18,374,477$18,816,380$17,668,768
Expenses$18,349,189$17,973,399$19,090,055
Net Investment Income$361,328$1,517,912$-445,243

Data update history

When this profile's IRS filing data changed on Grantable

  1. Updated Form 990 for fiscal year 2021 (received by the IRS June 15, 2022)
  2. Updated Form 990 for fiscal year 2022 (received by the IRS June 15, 2023)
  3. Added Form 990 for fiscal year 2025 (received by the IRS April 24, 2026)
  4. IRS filings on file for fiscal years 2020–2024

Leadership & Key People

Officers and directors from IRS filings

The Enrollment Management Association is led by Heather Hoerle, Executive Director & CEO on every filing since 2020; 10 of 28 officers listed in 2025 are compensated.

Officers on the 2025 filing

  • Heather Hoerle

    Executive Director & CEO

    On filings since 2020

    40 hrs/week

    $522K (2020) → $477K (2025)

  • Michael Flanagan

    CEO

    New on the 2025 filing

    40 hrs/week

    No compensation reported

  • Claire Goldsmith

    Board Chair

    Trustee → Chair-Elect, 2023

    Chair-Elect → Board Chair, 2024

    On filings since 2020

    2 hrs/week

    No compensation reported

  • Americus Reed

    Trustee

    On filings since 2020

    2 hrs/week

    $15K (2020) → $0 (2025)

  • Kam Wah Jim

    Senior Director Software Architecture

    Director of Software Architecture → Senior Director & Software Architecture, 2021

    Senior Director & Software Architecture → Senior Director Software Architecture, 2024

    On filings since 2020

    40 hrs/week

    $163K (2020) → $257K (2025)

  • Jasmeet Sangari

    Director Sw Arch & Engineering

    Director & Software Architecture → Director Sw Architecture Engineering, 2024

    Director Sw Architecture Engineering → Director Sw Arch & Engineering, 2025

    On filings since 2021

    40 hrs/week

    $176K (2021) → $227K (2025)

  • Homayoon A. Alborzfard

    Director Infra. System Security

    On filings since 2024

    40 hrs/week

    $176K (2024) → $190K (2025)

  • Jenna King

    Trustee

    On filings since 2020

    2 hrs/week

    No compensation reported

  • Jim Hamilton

    Trustee

    On filings since 2020

    2 hrs/week

    No compensation reported

  • Victoria Muradi

    Trustee

    On filings since 2020

    2 hrs/week

    No compensation reported

  • Debra Wilson

    Trustee

    On filings since 2021

    2 hrs/week

    No compensation reported

  • Jeffrey Shields

    Trustee

    On filings since 2021

    2 hrs/week

    No compensation reported

  • Misty Shipley

    Trustee

    On filings since 2021

    2 hrs/week

    No compensation reported

  • Pamela Safford

    Trustee

    On filings since 2021

    2 hrs/week

    No compensation reported

  • John Hutchins

    Trustee

    On filings since 2023

    2 hrs/week

    No compensation reported

  • Elliott Robinson

    Trustee

    New on the 2025 filing

    2 hrs/week

    No compensation reported

  • Jonathan B. Williams

    Trustee

    New on the 2025 filing

    2 hrs/week

    No compensation reported

  • Marjorie Mitchell

    Trustee

    New on the 2025 filing

    2 hrs/week

    No compensation reported

  • Nija Majmudar Meyer

    Trustee

    New on the 2025 filing

    2 hrs/week

    No compensation reported

  • Tomohiro Hoshi

    Trustee

    New on the 2025 filing

    2 hrs/week

    No compensation reported

  • Keith Wright

    Vice President Psychometrics & Assessment

    Vice President of Psychometrics → Vice President Psychometrics & Assessment, 2024

    On filings since 2022

    40 hrs/week

    $177K (2022) → $271K (2025)

  • Myong Choo

    Lead Software Engineer

    On filings since 2022

    40 hrs/week

    $158K (2022) → $188K (2025)

  • Robyn Lewis

    Vice President of Product Strategy

    Senior Director & Product Management → Senior Director Product Management, 2024

    Senior Director Product Management → Vice President of Product Strategy, 2025

    On filings since 2022

    40 hrs/week

    $170K (2022) → $228K (2025)

  • Harika Kakkireni

    Senior Full Stack Developer

    On filings since 2023

    40 hrs/week

    $166K (2023) → $191K (2025)

  • Christina Dotchin

    Vice President of Member Relations

    Vice President Member Relations → Vice President of Member Relations, 2025

    On filings since 2024

    40 hrs/week

    $201K (2024) → $245K (2025)

  • David G. Aynejian

    Chief Financial Officer

    New on the 2025 filing

    40 hrs/week

    $267K (2025)

  • Matthew Lai

    Secretary

    Trustee → Secretary, 2023

    On filings since 2020

    2 hrs/week

    No compensation reported

  • Sandra Timmons

    Treasurer

    Trustee → Treasurer, 2024

    On filings since 2020

    2 hrs/week

    No compensation reported

Former officers (32)
  • Former: Ann-Marie Kee (2020–2024) — Trustee
  • Former: Nathan Kuncel (2020–2024) — Trustee
  • Former: Rachel Skiffer (2020–2024) — Trustee
  • Former: Travis Warren (2020–2024) — Trustee
  • Former: Francis Powers (2022–2024) — Vice President of Technology to
  • Former: David G. Ayneijan (2023–2024) — Chief Financial Officer
  • Former: Rennita R. Sukhu (2023–2024) — Senior Director & Marketing
  • Former: Marsha Style-Appiah (2024) — COO to
  • Former: Christine Ostrowski (2020–2023) — Former CFO to
  • Former: Dallas Joseph (2020–2023) — Board Chair
  • Former: Marsha Style Appiah (2020–2023) — Chief Operating Officer
  • Former: Melissa Orth (2020–2023) — Treasurer
  • Former: Peter Baron (2020–2023) — Former Cmro to
  • Former: Christine Baker (2020–2022) — Trustee
  • Former: Jinghua Liu (2020–2022) — Former Chief Tech Research Officer · Filing note: Until 3/2021
  • Former: Mark Brooks (2020–2022) — Secretary
  • Former: Suzanne Buck (2020–2022) — Vice Chair
  • Former: Benjamin Habermann (2022) — Principal Product Manager
  • Former: Christine Ostrowski To (2022) — Chief Financial Officer
  • Former: Peter Baron To (2022) — Chief Member Relations Officer
  • Former: Mark Mitchell (2020–2021) — Trustee
  • Former: Pedro Martello (2020–2021) — Chief Product & Technology Officer to
  • Former: Tim Fish (2020–2021) — Trustee
  • Former: Whitney Soule (2020–2021) — Trustee
  • Former: Kristen Power (2021) — Senior Director of Business Development to
  • Former: Nick Kent (2021) — Trustee
  • Former: Amy Sayfie Zichella (2020) — Trustee
  • Former: Dahlia King (2020) — Interim CFO to
  • Former: Laurel Baker Tew (2020) — Vice Chair
  • Former: Marcia Prewitt Spiller (2020) — Chair
  • Former: Nicholas Kent (2020) — Trustee
  • Former: Robert Adleman (2020) — Chief Financial Officer to

Data from IRS Form 990 filings, 2020–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.

Compensation Overview

From 2025 IRS filing

Heather Hoerle — Executive Director & CEO: $477KHeather HoerleExecutive Director & CEO$477KKeith Wright — VP Psychometrics and Assessment: $271KKeith WrightVP Psychometrics and Assessment$271KDavid G Aynejian — Chief Financial Officer: $267KDavid G AynejianChief Financial Officer$267KKAM Wah Jim — Sr. Director Software Architecture: $257KKAM Wah JimSr. Director Software…$257KChristina Dotchin — VP of Member Relations: $245KChristina DotchinVP of Member Relations$245KRobyn Lewis — VP of Product Strategy: $228KRobyn LewisVP of Product Strategy$228KJasmeet Sangari — Director SW Arch & Engineering: $227KJasmeet SangariDirector SW Arch & Engineering$227KHarika Kakkireni — Senior Full Stack Developer: $191KHarika KakkireniSenior Full Stack Developer$191KHomayoon a Alborzfard — Director Infra. System Security: $190KHomayoon a AlborzfardDirector Infra. System Security$190KMyong Choo — Lead Software Engineer: $188KMyong ChooLead Software Engineer$188K

The highest reported compensation on the 2025 filing was $477K, to Heather Hoerle (Executive Director & CEO). 10 officers or directors reported compensation on that filing.

Frequently asked questions about The Enrollment Management Association

How much does The Enrollment Management Association give each year?

The Enrollment Management Association reported $3K in grants paid in 2025 on its 2025 IRS Form 990, as a total without an itemized list of grants.

How large is The Enrollment Management Association?

The Enrollment Management Association reported $15.0M in total assets on its 2025 IRS Form 990. Its revenue that year was $18.4M.

What is The Enrollment Management Association?

The Enrollment Management Association is a public charity focused on Education, based in Skillman, NJ. It holds $15.0M in total assets as of 2025.

Where does The Enrollment Management Association operate?

The Enrollment Management Association has awarded grants in District of Columbia, Washington.

What is The Enrollment Management Association's EIN?

The Enrollment Management Association's EIN (Employer Identification Number) is 06-6011774. IRS Form 990 filing data is available on this page for 2020–2025.

Data last updated September 2026. Sourced from IRS Form 990 filings.

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