Show Your Soft Side Inc
To prevent abuse, and promote kindness, to animals throughout the united states through a public awareness campaign featuring images of celebrities and public figures and their pets; to educate the public, especially youth around the issue of cruelty to animals and the potential legal consequences; to educate the public, especially youth, through slogans such as "only a punk would hurt a cat or dog" that cruelty to animals is not acceptable social behavior, as demonstrated through the images of celebrities and public figures and their pets, who are opposed to animal cruelty; and to engage in any other activities which are not inconsistent with section 501(c)(3) of the internal revenue code and applicable state law.
Show Your Soft Side Inc at a glance
In short: Show Your Soft Side Inc gave $90K across 2 grants in 2024 (avg $45K), mostly in Maryland. Source: 2024 IRS Form 990.
- Annual giving (2024)
- $89,737
- +372.3% vs 2023
- Grants made (2024)
- 2
- -33.3% vs 2023
- Average grant
- $44,869
- +608.5% vs 2023
- Median grant
- $44,869
- Total assets
- $368,355
- +0.6% vs 2023
- Primary geography
- Maryland (100% of itemized 2024 grant dollars)
- Latest 990 filing
- Form 990, 2024 View filing
Data from IRS Form 990, 2024; updated September 2026.
Who Show Your Soft Side Inc funds
How this funder distributes its grants
Top Recipients
Top 2 recipients in 2024
The largest 2024 recipient was Barcs ($84K). Together the top 2 received $90K.
Grant Size Distribution
6 grants across all recorded years
The most common grant size was under $50K: 5 grants of 6 (83%).
Geographic Focus
Where this funder awards grants
Grant Distribution by State
Share of 2024 grant dollars across all 2 itemized grants.
States
Cities
How Show Your Soft Side Inc gives
- Giving grew 1695% from 2021 to 2024. Method
From the foundation's IRS Form 990 filings. Methodology.
Giving History
Giving Over Time
Total grant dollars and number of grants per year
From 2021 to 2024, annual grant giving ranged from $5K (2021) to $90K (2024). In 2024 it made 2 grants totaling $90K.
Hatched bars: grants paid as reported on the IRS filing, which lists no individual grants for that year.
Grants by year
Grant recipients and amounts by year
| Recipient | Purpose | Amount |
|---|---|---|
| Barcs Baltimore, MD | To provide support for care of animals and operations of the baltimore city | $83,737 |
| Animal Allies Rescue Foundation Inc Baltimore, MD | To provide support for care of animals in baltimore region. | $6,000 |
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Financial History
Multi-year comparison from IRS filings
| Filing year | Total Assets | Revenue | Expenses | Grants paid | Grants | Net Investment Income |
|---|---|---|---|---|---|---|
| 2024 | $368,355 | $587,135 | $585,279 | $89,737 | 2 | $15,165 |
| 2023 | $366,295 | $398,468 | $371,069 | $19,000 | 3 | $9,751 |
| 2022 | $335,499 | $381,176 | $301,925 | $14,500 | Total only | $686 |
| 2021 | $244,082 | $373,221 | $317,296 | $5,000 | 1 | $88 |
| 2020 | $182,188 | $169,016 | $127,449 | — | — | — |
"Total only": grants paid as reported on the IRS filing, which lists no individual grants for that year.
About Show Your Soft Side Inc
Based on IRS filings
Show Your Soft Side Inc is a public charity focused on Environment & Animals, based in Baltimore, MD. IRS filing data is available from 2020 through 2024. As of 2024, the organization holds $368K in total assets. In 2024, it awarded 2 grants totaling $90K. Net investment income was $15K.
Focus Areas
Leadership & Key People
Officers and directors from IRS filings
Show Your Soft Side Inc is led by Sandra Riesett, Executive Director since 2024 (on filings since 2020); none of the 8 officers listed in 2024 report compensation.
Officers on the 2024 filing
Sandra Riesett
Executive Director
President → Executive Director, 2024
On filings since 2020
35 hrs/week
No compensation reported
Tanya Keitz
President
Vice President & Secretary → President, 2024
On filings since 2022
20 hrs/week
No compensation reported
Caroline Griffin
Vice President & Program Director
Former Vice President → Director, 2023
Director → Vice President & Program Director, 2024
On filings since 2020
35 hrs/week
No compensation reported
Robin Boyle
Director
On filings since 2020
20 hrs/week
No compensation reported
Dawn Marie Cannella
Director
On filings since 2021
20 hrs/week
No compensation reported
Susan Ridge
Director
On filings since 2022
10 hrs/week
No compensation reported
Geneva Resch
Treasurer
On filings since 2020
30 hrs/week
No compensation reported
Carrie O'Meara
Secretary
Director → Secretary, 2024
On filings since 2022
10 hrs/week
No compensation reported
Former officers (3)
- Former: Kimberly Skillman (2020–2023) — Director
- Former: Lori Smyth (2020–2022) — Former Director
- Former: Tanya Cohoon (2020–2021) — Secretary
Data from IRS Form 990 filings, 2020–2024. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Frequently asked questions about Show Your Soft Side Inc
How much does Show Your Soft Side Inc give each year?
Show Your Soft Side Inc gave $90K across 2 grants in 2024, according to its 2024 IRS Form 990. In 2023 it gave $19K across 3 grants.
How large is Show Your Soft Side Inc?
Show Your Soft Side Inc reported $368K in total assets on its 2024 IRS Form 990. Its revenue that year was $587K.
What is Show Your Soft Side Inc?
Show Your Soft Side Inc is a public charity focused on Environment & Animals, based in Baltimore, MD. It holds $368K in total assets as of 2024.
Where does Show Your Soft Side Inc operate?
Show Your Soft Side Inc has awarded grants in Maryland.
What is Show Your Soft Side Inc's EIN?
Show Your Soft Side Inc's EIN (Employer Identification Number) is 30-0774382. IRS Form 990 filing data is available on this page for 2020–2024.
Data last updated September 2026. Sourced from IRS Form 990 filings.
Data update history
(5)
When this profile's IRS filing data changed on Grantable
- Updated Form 990 for fiscal year 2021 (received by the IRS November 15, 2022)
- Updated Form 990 for fiscal year 2022 (received by the IRS November 14, 2023)
- Updated Form 990 for fiscal year 2023 (received by the IRS November 11, 2024)
- Updated Form 990 for fiscal year 2024 (received by the IRS November 11, 2025)
- IRS filings on file for fiscal years 2020–2024
Live grants for the work Show Your Soft Side Inc funds
Environment & Animals Open opportunities, soonest deadline first.
Explore Open Grants
Browse active grant opportunities in Show Your Soft Side Inc's focus areas in our free grants database
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Figures come from Show Your Soft Side Inc's IRS filings (methodology). AI-written summaries, news items and logos are not covered by the open licence. Spot an error? Email hello@grantable.co.
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