Serving USA Inc FKA Serving California
Serving USA Inc FKA Serving California is a public charity based in Camas, Washington. It supports Christian nonprofit organizations serving prisoners and returning citizens, women in recovery, and military veterans in the United States.
Key facts about Serving USA Inc FKA Serving California
In short: Serving USA Inc FKA Serving California gave $2.3M across 39 grants in 2025 (avg $58K), top state California. 0% of 2025 grantees were new. Source: 2025 IRS Form 990.
- EIN
- 46-0743399
- Latest 990 filing
- Form 990, 2025
- Annual giving (2025)
- $2,271,200
- Grants made (2025)
- 39
- Average grant
- $58,236
- Median grant
- $20,000
- New grantees (estimate)
- 0% first-time grantees (0 of 39, 2025)
- Total assets
- $4,004,897
- Primary geography
- California (32% of itemized 2025 grant dollars)
- Accepts unsolicited proposals
- Yes
- How to apply
- Serving USA accepts unsolicited requests through a Letter of Intent for first-time applicants. Full details ↓
- Deadline
- The listed April 30, 2026, Letter of Intent deadline has passed.
Data from IRS Form 990, 2025; updated October 2026. New grantees are estimated by matching recipient names across years (methodology). Application details from Grantable's research on the foundation's public materials; confirm on its website before applying.
Financial Overview
From 2025 IRS Form 990 · View filing
Total Assets
$4.0M
-48.4% YoY
Annual Giving
$2.3M
+6.2% YoY
Grant Count
39
-11.4% YoY
Avg Grant Size
$58K
+19.8% YoY
Is Serving USA Inc FKA Serving California open to new grantees?
0%
first-time grantees, 2025
In 2025, 0 of 39 grantees (0%) were first-time recipients. How we count
- 95% of 2025 grantees were also funded in 2024. Method
- Giving held roughly steady from 2022 to 2025 (−7%). Method
Estimate from itemized grant lists in IRS Form 990 filings (2020–2025). Recipient names are matched across years, so a renamed or misspelled grantee can look new; grants to individuals are left out. Methodology.
Mission & Focus Areas
In its filing, Serving USA describes its mission as providing grace and redemption through Christ to prisoners, ex-prisoners, women recovering from human trafficking and domestic violence, and military veterans experiencing post-traumatic stress or physical handicaps.
Its stated program areas include in-prison and reentry services, support for veterans, and services for women recovering from trafficking, exploitation, domestic violence, and addiction. The organization says it supports partners with funding and, for women’s recovery partners, marketing, communications, consulting, networking, and promotional support.
Examples of supported organizations describe the range of work. Prison Fellowship says it works to restore the criminal justice system and people affected by it. Epiphany Life Change envisions Christ-centered education led by incarcerated people and supported by churches and volunteers. God Behind Bars says it brings faith-based programming into prisons and offers recovery and reentry programs. Reboot Recovery says it helps people overcome trauma through faith-based programs. Along Side Ministries says it equips incarcerated men and women for Christian living, while Pathway to Freedom describes its work as Christ-centered pre- and post-release services.
Grantmaking
In filing year 2025, Serving USA reported 39 grants totaling $2,271,200. Grants ranged from $6,000 to $570,000, with a median of $20,000.
The largest reported awards included $570,000 to Prison Fellowship (TUMI) for prison programs, $500,000 to Mighty Oaks Foundation for veterans’ programs, $238,200 to Epiphany Life Change (TUMI in Texas) for prison programs, and $160,000 to God Behind Bars for prison programs. Reboot Recovery received $102,000 for prison and veterans’ programs. Other reported awards included $55,000 to Prisoners for Christ, $52,000 to Pathways to Freedom, $50,000 to Alongside Ministries, and $40,000 each to Circles of Support and Accountability Fresno and Testimony Gospel Brand Ministries for inmate reentry programs.
Review Cycle
The listed April 30, 2026, Letter of Intent deadline has passed. The website also lists July 1 for current or former partners’ grant requests and August 1 for first-time applicants whose Letters of Intent were approved; those 2026 dates have passed.
How to Apply
Serving USA accepts unsolicited requests through a Letter of Intent for first-time applicants. Its website says applicants must serve one or more of its target populations in the United States, have a faith-based program with evidence-based results, be a 501(c)(3) organization or affiliated with one, and provide a clearly defined project budget. It considers new programming and significant expansions of existing programs, while stating that new-partner funding prioritizes TUMI expansion in prison and reentry and asking organizations outside that priority to hold off on applying.
Ready to take the next step with Serving USA Inc FKA Serving California?
Geographic Focus
Where this funder awards grants
Serving USA says it funds and supports organizations and programs in the United States. In 2025, its grant dollars went principally to recipients in California (32%), Virginia (25%), Texas (12%), Nevada (7%), and Tennessee (4%). Its filing also describes TUMI programming in California, Arkansas, Alaska, Colorado, Florida, Kansas, Michigan, Oregon, Texas, Washington, and Indiana.
Grant Distribution by State
Share of 2025 grant dollars across all 39 itemized grants.
States
Cities
Giving Over Time
Total grant dollars and number of grants per year
From 2020 to 2025, annual grant giving ranged from $1.9M (2023) to $2.6M (2021). In 2025 it made 39 grants totaling $2.3M.
Grant Insights
How this funder distributes its grants
Top Recipients
Top 10 recipients in 2025
The largest 2025 recipient was Prison Fellowship (Tumi) ($570K). Together the top 10 received $1.8M.
Grant Size Distribution
257 grants across all recorded years
The most common grant size was under $50K: 227 grants of 257 (88%).
Giving History
Grant recipients and amounts by year
| Recipient | Purpose | Amount |
|---|---|---|
| Prison Fellowship (Tumi) Lansdowne, VA | To Support Prison Programs | $570,000 |
| Mighty Oaks Foundation Murrieta, CA | To Support Veteran's Programs | $500,000 |
| Epiphany Life Change (Tumi in TX) Houston, TX | To Support Prison Programs | $238,200 |
| God Behind Bars Henderson, NV | To Support Prison Programs | $160,000 |
| Reboot Recovery Pleasant View, TN | To Support Prison ($82,000) and Veteran's ($20,000) Programs | $102,000 |
| Prisoners for Christ Woodinville, WA | To Support Prison Programs | $55,000 |
| Pathways to Freedom Inc Little Rock, AR | To Support Prison Programs | $52,000 |
| Alongside Ministries Phoenix, AZ | To Support Inmate Reentry Programs | $50,000 |
| Circles of Support and Accountability Fresno Inc Fresno, CA | To Support Inmate Reentry Programs | $40,000 |
| Testimony Gospel Brand Ministries Inc Los Angeles, CA | To Support Inmate Reentry Programs | $40,000 |
Financial History
Multi-year comparison from IRS filings
| Filing year | Assets | Revenue | Expenses | Grants reported |
|---|---|---|---|---|
| 2025 | $4,004,897 | $226,739 | $3,820,445 | $2,271,200 |
| 2024 | $7,767,745 | $8,890,158 | $3,639,315 | $2,139,225 |
| 2023 | $2,557,481 | $3,725,707 | $3,337,297 | $1,909,825 |
The 2024 grant total covered 44 grants, and the 2023 total covered 44 grants.
| Metric | 2025 | 2024 | 2023 |
|---|---|---|---|
| Total Assets | $4,004,897 | $7,767,745 | $2,557,481 |
| Revenue | $226,739 | $8,890,158 | $3,725,707 |
| Expenses | $3,820,445 | $3,639,315 | $3,337,297 |
| Net Investment Income | $215,589 | $88,808 | $77,537 |
Data update history
When this profile's IRS filing data changed on Grantable
- Updated Form 990 for fiscal year 2020 (received by the IRS November 10, 2021)
- Updated Form 990 for fiscal year 2021 (received by the IRS November 14, 2022)
- Updated Form 990 for fiscal year 2022 (received by the IRS October 11, 2023)
- Updated Form 990 for fiscal year 2023 (received by the IRS November 5, 2024)
- Updated Form 990 for fiscal year 2024 (received by the IRS October 8, 2025)
- Added Form 990 for fiscal year 2025 (received by the IRS August 26, 2026)
- IRS filings on file for fiscal years 2020–2024
Leadership & Key People
Leadership team and compensation from IRS filings
The 2025 filing lists Dr. Greg Bruce as president and executive director; B. Wayne Hughes Jr. as board chair; Scott Wicklund and Dr. Don L. Davis as directors; Anita McIntyre as vice president of tax; Steve Colgate as secretary; Jenny Jensen as CFO; and Stephanie Borges as program director.
Serving USA Inc FKA Serving California is led by Greg Bruce, President & Executive Director on every filing since 2020; 2 of 8 officers listed in 2025 are compensated.
Officers on the 2025 filing
Greg Bruce
President & Executive Director
On filings since 2020
40 hrs/week
$229K (2020) → $242K (2025)
B. Wayne Hughes Jr.
Board Chair
On filings since 2020
2 hrs/week
No compensation reported
Stephanie Borges
Program Director
New on the 2025 filing
40 hrs/week
$116K (2025)
Don L. Davis
Director
On filings since 2020
1 hr/week
No compensation reported
Scott Wicklund
Director
On filings since 2021
1 hr/week
No compensation reported
Anita McIntyre
Vice President of Tax
On filings since 2020
0.4 hrs/week
No compensation reported
Steve Colgate
Secretary
On filings since 2020
1 hr/week
No compensation reported
Jenny Jensen
CFO
On filings since 2021
8 hrs/week
No compensation reported
Former officers (3)
- Former: Cindy Mejia (2020–2021) — CFO
- Former: Clef Irby (2020) — Vice President
- Former: Michael Gardner (2020) — Director
Data from IRS Form 990 filings, 2020–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Compensation Overview
From 2025 IRS filing
The highest reported compensation on the 2025 filing was $242K, to Dr Greg Bruce (President, Ed). 2 officers or directors reported compensation on that filing.
Contact
Mailing address: 440 Ne 5Th Ave 886, Camas, WA 98607
Phone: (310) 774-5300
Website: https://servingusa.org
Frequently asked questions about Serving USA Inc FKA Serving California
How much does Serving USA Inc FKA Serving California give each year?
Serving USA Inc FKA Serving California gave $2.3M across 39 grants in 2025, according to its 2025 IRS Form 990. In 2024 it gave $2.1M across 44 grants.
What is Serving USA Inc FKA Serving California's typical grant size?
Serving USA Inc FKA Serving California's median grant in 2025 was $20,000, and its average grant was $58,236, across 39 grants on its 2025 IRS Form 990.
Where does Serving USA Inc FKA Serving California give grants?
Serving USA Inc FKA Serving California's top state is California, with 32% of the grant dollars itemized on its 2025 IRS Form 990. The next largest states were Virginia (25%) and Texas (12%). The most frequent recipient cities were Dallas, TX (2 grants).
Does Serving USA Inc FKA Serving California give general operating support?
Not in 2025: none of the 39 grants with a stated purpose on Serving USA Inc FKA Serving California's 2025 IRS Form 990 were described as general or operating support. Recurring purposes include "To Support Inmate Reentry Programs" (20 grants) and "To Support Prison Programs" (16 grants).
Who are Serving USA Inc FKA Serving California's largest grantees?
Serving USA Inc FKA Serving California's largest 2025 grantees include Prison Fellowship (Tumi) ($570,000), Mighty Oaks Foundation ($500,000) and Epiphany Life Change (Tumi in TX) ($238,200), according to its 2025 IRS Form 990. Together they received 58% of its itemized 2025 grant dollars.
How large is Serving USA Inc FKA Serving California?
Serving USA Inc FKA Serving California reported $4.0M in total assets on its 2025 IRS Form 990. Its revenue that year was $227K.
What does Serving USA Inc FKA Serving California fund?
In its filing, Serving USA describes its mission as providing grace and redemption through Christ to prisoners, ex-prisoners, women recovering from human trafficking and domestic violence, and military veterans experiencing post-traumatic stress or physical handicaps. See mission & focus areas ↑
How do I apply for a grant from Serving USA Inc FKA Serving California?
Serving USA accepts unsolicited requests through a Letter of Intent for first-time applicants. Eligibility and process details are in the grantmaking section of this profile. See how to apply ↑
What is Serving USA Inc FKA Serving California's EIN?
Serving USA Inc FKA Serving California's EIN (Employer Identification Number) is 46-0743399. IRS Form 990 filing data is available on this page for 2020–2025.
Does Serving USA Inc FKA Serving California accept unsolicited proposals?
Yes, according to Grantable's research on the foundation's published guidelines. See how to apply ↑
Data last updated October 2026. Sourced from IRS Form 990 filings. Research dossier generated October 2026.
Here's the math on researching Serving USA Inc FKA Serving California by hand.
Explore Open Grants
Browse active grant opportunities in Serving USA Inc FKA Serving California's focus areas in our free grants database
Similar Funders
Funders with grantees in common, and similar funders in Washington
California Community Foundation
Los Angeles, CA
The California Community Foundation supports nonprofits through discretionary and donor-directed grants, with discretionary priorities including education, health, housing and immigration, alongside other areas such as arts, civic engagement and economic opportunity. Its 2025 grants had a median of $50,000, and its work is focused on Los Angeles County; prospective discretionary applicants are asked to contact the relevant program officer before submitting a letter of intent.
Assets
$2.3B
Grants
2,174
Total Given
$326.6M
Slave 2 Nothing Foundation
Irvine, CA
The foundation funds 501(c)(3) organizations providing direct services for substance abuse recovery or human trafficking prevention and survivor support in communities served by In-N-Out Burger, with focus states including Arizona, California, Colorado, Idaho, Nevada, Oregon, Tennessee, Texas, Utah, and Washington. In 2024, grants ranged from $7,500 to $260,200, with a median of $25,000. It does not accept unsolicited requests; grants are invitation-only.
Assets
$28.6M
Grants
114
Total Given
$3.2M
Enterprise Holdings Foundation
Saint Louis, MO
The Enterprise Holdings Foundation supports charitable and educational nonprofits in communities where Enterprise Mobility operates, focusing on health, education, arts, and disaster relief; applicants must be actively supported by an Enterprise Mobility team member, spouse, or domestic partner. Giving varies widely: it reported 9,499 grants in 2024, but its 2025 filing showed one grant of $101.4 million, so that amount is not a typical award. Applications are accepted at any time through eligible Enterprise-affiliated applicants; the Foundation does not limit giving to preselected organizations.
Assets
$594.3M
Grants
1
Total Given
$101.4M
Orange County Community Foundation
Irvine, CA
The Orange County Community Foundation supports a wide range of causes, including human services, education, health, arts, the environment, and community development, primarily in Orange County and also beyond. Its 2025 grants had a median of $25,000, though amounts varied widely; it does not accept unsolicited requests.
Assets
$743.6M
Grants
975
Total Given
$120.4M
Seattle Foundation
Seattle, WA
Seattle Foundation supports community-led solutions, racial and economic equity, policy and systems change, and a broad range of community needs through donor-recommended and foundation-directed grants. Its 2024 median grant was $6,000, and its giving primarily serves Greater Seattle and Washington, with some grants made nationally and internationally.
Assets
$1.4B
Grants
5,379
Total Given
$177.9M
Gates Foundation
Seattle, WA
The Gates Foundation funds work on global health, poverty reduction, gender equality, economic opportunity, and U.S. education, primarily in low-income countries and the United States. Its 2024 grants had a median of $500,000, though amounts varied widely. It generally does not accept unsolicited requests; organizations are usually invited to apply, with occasional published funding opportunities.
Assets
$78.7B
Grants
4,974
Total Given
$6.3B
M J Murdock Charitable Trust
Vancouver, WA
The M.J. Murdock Charitable Trust funds nonprofit capacity-building and projects in arts and culture, civic and community services, education, health and environmental stewardship, and scientific research across Alaska, Idaho, Montana, Oregon, and Washington. Its 2024 median grant was $87,000, with awards ranging from $4,000 to about $1.55 million. Eligible organizations can submit a Letter of Inquiry; full applications are by invitation.
Assets
$2.0B
Grants
797
Total Given
$116.6M
The Avista Foundation
Spokane, WA
The Avista Foundation supports 501(c)(3) nonprofits working in education, basic needs and poverty, and economic and cultural vitality. Its 2025 grants had a median of $1,000, though awards ranged from $20 to $350,000, and it serves communities in eastern Washington, northern Idaho, parts of southern Oregon, Sanders County, Montana, and Juneau, Alaska.
Assets
$10.6M
Grants
577
Total Given
$2.2M
REI Cooperative Action Fund
Sumner, WA
The REI Cooperative Action Fund supports U.S. nonprofits expanding equitable access to the outdoors, connecting historically excluded communities with outdoor experiences, and advancing research on nature and health. In 2024, grants ranged from $9,342 to $386,438, with a median of $15,000; it funds organizations serving communities across the U.S. and does not accept unsolicited grant requests, though recommendations are considered.
Assets
$11.2M
Grants
561
Total Given
$13.5M
Scholar Fund
Seattle, WA
Scholar Fund supports community organizations and programs addressing childcare, college access, economic hardship, and barriers to resources, with a focus on underserved communities. Its 2023 grants had a median of $23,486 and ranged from $5,036 to $1,313,081; 98% of grant dollars went to Washington recipients. The profile does not state whether it accepts unsolicited requests.
Assets
$5.2M
Grants
535
Total Given
$23.1M
The Roots and Wings Foundation Inc
Seattle, WA
The Roots & Wings Foundation supports nonprofits helping low-income children and families thrive, especially from pregnancy through age three, in areas including basic needs, early learning, health, and safety and justice. Its 2024 grants ranged from $100 to $2 million, with a median of $55,000, and it funds organizations in Wisconsin, Washington, and nationally. It does not accept unsolicited requests; it identifies potential partners and invites aligned organizations to apply.
Assets
$611.8M
Grants
518
Total Given
$66.6M
The Norcliffe Foundation
Seattle, WA
The Norcliffe Foundation funds Puget Sound nonprofits in areas including human services, education, healthcare, arts and culture, environment, and community projects; it supports programs, operations, capacity building, and capital projects. Grants vary widely, but the median is $20,000 and nearly 60% are $15,000 or less. It serves 11 counties in Washington’s Puget Sound region and accepts applications year-round through its online system.
Assets
$1.0B
Grants
454
Total Given
$56.5M
More Funders in Washington
Serving USA Inc FKA Serving California down — hundreds of funders to go?