Santa Ynez Valley Hotel Assn Inc
The organization's primary purpose is to help fund eligible organizations that promote tourism and to increase occupancy in the local area hotels/motels/inns and other various lodging facilities.
Santa Ynez Valley Hotel Assn Inc at a glance
In short: Santa Ynez Valley Hotel Assn Inc gave $16K across 2 grants in 2025 (avg $8K), mostly in California. Source: 2025 IRS Form 990.
- Annual giving (2025)
- $15,691
- -76.9% vs 2024
- Grants made (2025)
- 2
- -75.0% vs 2024
- Average grant
- $7,846
- -7.6% vs 2024
- Median grant
- $7,846
- Total assets
- $51,202
- -85.4% vs 2024
- Primary geography
- California (100% of itemized 2025 grant dollars)
- Latest 990 filing
- Form 990, 2025 View filing
Data from IRS Form 990, 2025; updated September 2026.
How to apply to Santa Ynez Valley Hotel Assn Inc
Open Grants
1 open opportunity from Santa Ynez Valley Hotel Assn Inc
Who Santa Ynez Valley Hotel Assn Inc funds
How this funder distributes its grants
Top Recipients
Top 2 recipients in 2025
The largest 2025 recipient was Solvang Theater Fest ($10K). Together the top 2 received $16K.
Grant Size Distribution
12 grants across all recorded years
The most common grant size was under $50K: 10 grants of 12 (83%).
Geographic Focus
Where this funder awards grants
Grant Distribution by State
Share of 2025 grant dollars across all 2 itemized grants.
States
Cities
How Santa Ynez Valley Hotel Assn Inc gives
- Giving fell 80% from 2022 to 2025. Method
From the foundation's IRS Form 990 filings. Methodology.
Giving History
Giving Over Time
Total grant dollars and number of grants per year
From 2020 to 2025, annual grant giving ranged from $5K (2020) to $107K (2023). In 2025 it made 2 grants totaling $16K.
Grants by year
Grant recipients and amounts by year
| Recipient | Purpose | Amount |
|---|---|---|
| Solvang Theater Fest Solvang, CA | — | $10,000 |
| Islay Events Santa Barbara, CA | — | $5,691 |
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Financial History
Multi-year comparison from IRS filings
| Filing year | Total Assets | Revenue | Expenses | Grants paid | Grants | Net Investment Income |
|---|---|---|---|---|---|---|
| 2025 | $51,202 | $1,341,926 | $1,595,217 | $15,691 | 2 | $191 |
| 2024 | $349,926 | $1,348,584 | $1,774,259 | $67,960 | 8 | $1,082 |
| 2023 | $681,477 | $1,289,539 | $1,339,641 | $107,379 | 1 | $8,146 |
| 2022 | $723,041 | $1,318,908 | $1,182,348 | $79,329 | 1 | $1,198 |
| 2021 | $591,081 | $978,398 | $827,067 | — | — | $388 |
| 2020 | $442,893 | $707,577 | $676,715 | $5,299 | 1 | $447 |
About Santa Ynez Valley Hotel Assn Inc
Based on IRS filings
Santa Ynez Valley Hotel Assn Inc is a public charity focused on Community Improvement & Capacity Building, based in Solvang, CA. IRS filing data is available from 2020 through 2025. As of 2025, the organization holds $51K in total assets. In 2025, it awarded 2 grants totaling $16K. Net investment income was $191.
Focus Areas
Leadership & Key People
Officers and directors from IRS filings
Santa Ynez Valley Hotel Assn Inc is led by Shelby Sim, President & CEO on every filing since 2020; none of the 10 officers listed in 2025 report compensation.
Officers on the 2025 filing
Shelby Sim
President & CEO
On filings since 2020
40 hrs/week
$116K (2020) → $0 (2025)
Linda Johansen
Chairman
On filings since 2020
2 hrs/week
No compensation reported
Will Henry
Director
On filings since 2020
2 hrs/week
No compensation reported
Jim Flagg
Director
Treasurer → Director, 2024
On filings since 2021
2 hrs/week
No compensation reported
Kathleen Cochran
Director
On filings since 2021
2 hrs/week
No compensation reported
Greer Shull
Director
On filings since 2024
2 hrs/week
No compensation reported
Jeff Hartman
Director
On filings since 2024
2 hrs/week
No compensation reported
Jonathan Rosenson
Vice Chairman
Treasurer → Vicechairman, 2021
Vicechairman → Vice Chairman, 2024
On filings since 2020
2 hrs/week
No compensation reported
Stormie Strickland
Secretary
Director → Secretary, 2021
On filings since 2020
2 hrs/week
No compensation reported
Kristopher McLaughlin
Treasurer
On filings since 2024
2 hrs/week
No compensation reported
Former officers (6)
- Former: Budi Kazali (2020–2023) — Director
- Former: Kimberly Walker (2020–2023) — Director
- Former: Dave Moser (2021–2023) — Director
- Former: Karla Azahar (2020) — Secretary
- Former: Louise Smith (2020) — Director
- Former: Sherrie Fitzgerald (2020) — Vicechairman
Data from IRS Form 990 filings, 2020–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Compensation Overview
From 2024 IRS filing
The highest reported compensation on the 2024 filing was $156K, to Shelby Sim (President/CEO).
Frequently asked questions about Santa Ynez Valley Hotel Assn Inc
How much does Santa Ynez Valley Hotel Assn Inc give each year?
Santa Ynez Valley Hotel Assn Inc gave $16K across 2 grants in 2025, according to its 2025 IRS Form 990. In 2024 it gave $68K across 8 grants.
How large is Santa Ynez Valley Hotel Assn Inc?
Santa Ynez Valley Hotel Assn Inc reported $51K in total assets on its 2025 IRS Form 990. Its revenue that year was $1.3M.
What is Santa Ynez Valley Hotel Assn Inc?
Santa Ynez Valley Hotel Assn Inc is a public charity focused on Community Improvement & Capacity Building, based in Solvang, CA. It holds $51K in total assets as of 2025.
Where does Santa Ynez Valley Hotel Assn Inc operate?
Santa Ynez Valley Hotel Assn Inc has awarded grants in California.
What is Santa Ynez Valley Hotel Assn Inc's EIN?
Santa Ynez Valley Hotel Assn Inc's EIN (Employer Identification Number) is 26-4735904. IRS Form 990 filing data is available on this page for 2020–2025.
Data last updated September 2026. Sourced from IRS Form 990 filings.
Data update history
(5)
When this profile's IRS filing data changed on Grantable
- Updated Form 990 for fiscal year 2020 (received by the IRS April 6, 2021)
- Updated Form 990 for fiscal year 2022 (received by the IRS November 8, 2023)
- Updated Form 990 for fiscal year 2023 (received by the IRS June 11, 2024)
- Updated Form 990 for fiscal year 2024 (received by the IRS November 17, 2025)
- Updated Form 990 for fiscal year 2025 (received by the IRS February 13, 2026)
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