Mars HQ Regional Foundation

Private foundation · Grantmaker New York, NY EIN: 54-6037592

Mars HQ Regional Foundation is a private foundation based in New York, New York. In 2024, it reported 105 grants totaling $1,723,600 to charitable organizations, including food, education, conservation, arts, and health organizations.

Mars HQ Regional Foundation at a glance

In short: Mars HQ Regional Foundation gave $1.7M across 105 grants in 2024 (avg $16K), top state District of Columbia. 29% of 2024 grantees were new. Source: 2024 IRS Form 990-PF.

Annual giving (2024)
$1,723,600
-11.2% vs 2023
Grants made (2024)
105
-7.9% vs 2023
Average grant
$16,415
-3.6% vs 2023
Median grant
$10,000
Total assets
$47,672,338
+13.5% vs 2023
New grantees (estimate)
29% first-time grantees (30 of 103, 2024)
Primary geography
District of Columbia (40% of itemized 2024 grant dollars)
Latest 990 filing
Form 990-PF, 2024 View filing

Data from IRS Form 990-PF, 2024; updated October 2026. New grantees are estimated by matching recipient names across years (methodology).

How to apply to Mars HQ Regional Foundation

Accepts unsolicited proposals
No
How to Apply

The foundation makes contributions only to preselected charitable organizations and does not accept unsolicited requests.

Contact

Mailing address: Bbh Co 140 Broadway Pb-Tax, New York, NY 10005
Phone: (212) 493-8851

Application details from Grantable's research on the foundation's public materials; confirm on its website before applying.

Who Mars HQ Regional Foundation funds

How this funder distributes its grants

Top Recipients

Top 10 recipients in 2024

Capital Area Food Bank: $300KCapital Area Food Bank$300KPretend City the Children's Museum of Orange County: $110K across 2 grantsPretend City the Children'sMuseum of Orange County$110K · 2 grantsClaremont McKenna College: $100KClaremont McKenna College$100KElon University: $50KElon University$50KChesapeake Bay Foundation: $31KChesapeake Bay Foundation$31KThe Student Conservation Association Inc: $31KThe Student ConservationAssociation Inc$31KBoys and Girls Club of Fauquier: $30K across 2 grantsBoys and Girls Club ofFauquier$30K · 2 grantsMcLean Project for the Arts: $25KMcLean Project for the Arts$25KArcs Foundation - Metro Washington Chapter: $21KArcs Foundation - MetroWashington Chapter$21KWashington National Opera: $21KWashington National Opera$21K

The largest 2024 recipient was Capital Area Food Bank ($300K). Together the top 10 received $719K.

Grant Size Distribution

534 grants across all recorded years

512<$50K10$50–100K7$100–250K4$250–500K1$500K–1M$1–5M$5M+

The most common grant size was under $50K: 512 grants of 534 (96%).

Geographic Focus

Where this funder awards grants

In 2024, the largest shares of grant dollars went to recipients in Washington, DC (40%) and Virginia (29%), followed by California (12%), Maryland (5%), and North Carolina (3%).

Grant Distribution by State

17states

Share of 2024 grant dollars across all 105 itemized grants.

Cities

WashingtonArlingtonFairfaxNew YorkRichmondAlexandriaWilliamsburgAnnapolisViennaWarrentonIrvineCharlottesvilleFalls ChurchAnnandaleBig HornLeesburgBaltimoreBig IslandBozemanGettysburg

Is Mars HQ Regional Foundation open to new grantees?

29%

first-time grantees, 2024

In 2024, 30 of 103 grantees (29%) were first-time recipients. First grants averaged $18K; repeat grants $16K. How we count

Medians: $10K first-time, $10K repeat.

  • 64% of 2024 grantees were also funded in 2023. Method
  • Giving grew 25% from 2021 to 2024. Method
  • In 2024 it paid out 80% of its IRS minimum distribution (the 5% rule). Foundations have until the end of the next year to meet it. Method

Estimate from itemized grant lists in IRS Form 990-PF filings (2020–2024). Recipient names are matched across years, so a renamed or misspelled grantee can look new; grants to individuals are left out. Methodology.

Giving History

Giving Over Time

Total grant dollars and number of grants per year

$0$500K$1M$1.5M$2M111 grants2020 94 grants2021 110 grants2022 114 grants2023 105 grants2024

From 2020 to 2024, annual grant giving ranged from $1.4M (2021) to $1.9M (2023). In 2024 it made 105 grants totaling $1.7M.

Grants by year

Grant recipients and amounts by year

RecipientPurposeAmount
Capital Area Food Bank Washington, DCGeneral Support$300,000
Pretend City the Children's Museum of Orange County Irvine, CAGeneral Support$100,000
Claremont McKenna College Claremont, CAGeneral Support$100,000
Elon University Elon, NCGeneral Support$50,000
Chesapeake Bay Foundation Annapolis, MDGeneral Support$31,000
The Student Conservation Association Inc Arlington, VAGeneral Support$31,000
McLean Project for the Arts McLean, VAGeneral Support$25,000
Arcs Foundation - Metro Washington Chapter Potomac, MDGeneral Support$21,000
Washington National Opera Washington, DCGeneral Support$21,000
Virginia Foundation for Independent Colleges Richmond, VAGeneral Support$21,000
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Financial History

Multi-year comparison from IRS filings

Figures from IRS filings, by filing year
Filing yearTotal AssetsRevenueExpensesGrants paidGrantsQualifying DistributionsNet Investment IncomeDistributable Amount
2024$47,672,338$5,974,622$2,204,606$1,723,600105$1,781,718$3,640,921$2,220,386
2023$41,992,342$2,579,461$2,219,407$1,941,000114$1,982,612$507,784$1,941,299
2022$36,628,064$2,411,701$2,056,529$1,691,000110$1,738,418$332,249$1,897,001
2021$43,925,032$4,206,893$1,775,618$1,375,00094$1,436,598$1,932,529$2,100,199
2020$40,622,900$3,706,426$2,043,204$1,737,000111—$1,467,620$1,721,313

Under IRS private-foundation payout rules, Mars HQ Regional Foundation reported a distributable amount of $2.2M for 2024 — the minimum it must pay out in qualifying distributions.

Research compiled by Grantable AI from public sources. Last updated September 2026.

Mission & Focus Areas

No mission statement for the foundation is provided. Its 2024 grants show support for organizations working in a range of areas. For example, the Capital Area Food Bank describes its mission as helping neighbors thrive through more equitable access to food and opportunity. The Student Conservation Association says it engages young people in hands-on service to build conservation leadership and environmental stewardship. Elon University describes its mission as transforming mind, body, and spirit through undergraduate and graduate education.

Other 2024 grantees include the Chesapeake Bay Foundation, which describes its mission as saving the Bay; McLean Project for the Arts, which says it connects art and community through exhibitions and arts education; Washington National Opera, which supports the opera’s artistic quality and impact; and St. Mary’s Health Wagon, which provides health care to medically underserved communities in Central Appalachia.

Grantmaking

In filing year 2024, the foundation reported 105 grants totaling $1,723,600. Grant amounts ranged from $9,600 to $300,000, with a median of $10,000. The largest awards included $300,000 to Capital Area Food Bank, $100,000 each to Pretend City The Children’s Museum of Orange County and Claremont McKenna College, and $50,000 to Elon University. Other grants included $31,000 each to the Chesapeake Bay Foundation and the Student Conservation Association, and $25,000 to McLean Project for the Arts. These grants were listed for general support.

Leadership & Key People

Leadership team and compensation from IRS filings

The 2024 filing lists Alexandra B. Airth as president/director and Marijke E. Mars as vice president/director. Anthony Gedeller is listed as secretary/treasurer; Kevin Cox as assistant treasurer; Ashley Panny as assistant secretary; and Linda A. Mars, Kimberly-Pacific Wise, Sophie L. Mars, and Graysen L. Airth as directors.

Mars HQ Regional Foundation is led by Alexandra B. Airth, President & Director since 2023 (on filings since 2022); none of the 9 officers listed in 2024 report compensation.

Officers on the 2024 filing

  • Alexandra B. Airth

    President & Director

    President → President & Director, 2023

    On filings since 2022

    1 hr/week

    No compensation reported

  • Marijke E. Mars

    Vice President & Director

    Vice President → Vice President & Director, 2023

    On filings since 2020

    1 hr/week

    No compensation reported

  • Graysen L. Airth

    Director

    On filings since 2023

    1 hr/week

    No compensation reported

  • Linda A. Mars

    Director

    On filings since 2023

    1 hr/week

    No compensation reported

  • Sophie L. Mars

    Director

    On filings since 2023

    1 hr/week

    No compensation reported

  • Kimberly-Pacific Wise

    Director

    New on the 2024 filing

    1 hr/week

    No compensation reported

  • Anthony Gedeller

    Secretary & Treasurer

    On filings since 2021

    1 hr/week

    No compensation reported

  • Ashley Panny

    Assistant Secretary

    On filings since 2021

    1 hr/week

    No compensation reported

  • Kevin Cox

    Assistant Treasurer

    On filings since 2021

    1 hr/week

    No compensation reported

Former officers (7)
  • Former: Kimberly V. Spina (2023) — Director
  • Former: Jacqueline B. Mars (2020–2021) — President
  • Former: Adrienne Mars (2021) — Vice President
  • Former: John F. Mars (2020) — Vice President
  • Former: Otis O. Otih (2020) — Secretary & Treasurer
  • Former: Rita Langsam Davis (2020) — Assistant Treasurer
  • Former: Susan E. Martin (2020) — Assistant Secretary

Data from IRS Form 990 filings, 2020–2024. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.

Frequently asked questions about Mars HQ Regional Foundation

How much does Mars HQ Regional Foundation give each year?

Mars HQ Regional Foundation gave $1.7M across 105 grants in 2024, according to its 2024 IRS Form 990-PF. In 2023 it gave $1.9M across 114 grants.

What is Mars HQ Regional Foundation's typical grant size?

Mars HQ Regional Foundation's median grant in 2024 was $10,000, and its average grant was $16,415, across 105 grants on its 2024 IRS Form 990-PF. Organizations receiving their first grant from Mars HQ Regional Foundation that year got $18K on average.

Where does Mars HQ Regional Foundation give grants?

Mars HQ Regional Foundation's top state is District of Columbia, with 40% of the grant dollars itemized on its 2024 IRS Form 990-PF. The next largest states were Virginia (29%) and California (12%). The most frequent recipient cities were Washington, DC (37 grants), Warrenton, VA (5 grants), Fairfax, VA (5 grants) and Arlington, VA (3 grants).

Does Mars HQ Regional Foundation give general operating support?

Yes: 100% of Mars HQ Regional Foundation's 2024 grants with a stated purpose (105 of 105) were for general or operating support, per its 2024 IRS Form 990-PF.

Who are Mars HQ Regional Foundation's largest grantees?

Mars HQ Regional Foundation's largest 2024 grantees include Capital Area Food Bank ($300,000), Pretend City the Children's Museum of Orange County ($110,000 across 2 grants) and Claremont McKenna College ($100,000), according to its 2024 IRS Form 990-PF. Together they received 30% of its itemized 2024 grant dollars.

How large is Mars HQ Regional Foundation?

Mars HQ Regional Foundation reported $47.7M in total assets on its 2024 IRS Form 990-PF. It paid out $1.8M in qualifying distributions that year, against a required minimum of $2.2M (roughly 5% of its investment assets). Falling short in one year is not a violation: foundations have until the end of the next year to meet the minimum.

What does Mars HQ Regional Foundation fund?

No mission statement for the foundation is provided. Its 2024 grants show support for organizations working in a range of areas. For example, the Capital Area Food Bank describes its mission as helping neighbors thrive through more equitable access to food and opportunity. See mission & focus areas ↑

How do I apply for a grant from Mars HQ Regional Foundation?

The foundation makes contributions only to preselected charitable organizations and does not accept unsolicited requests. Eligibility and process details are in the grantmaking section of this profile. See how to apply ↑

What is Mars HQ Regional Foundation's EIN?

Mars HQ Regional Foundation's EIN (Employer Identification Number) is 54-6037592. IRS Form 990 filing data is available on this page for 2020–2024.

Does Mars HQ Regional Foundation accept unsolicited proposals?

No, according to Grantable's research on the foundation's published guidelines. See how to apply ↑

Data last updated October 2026. Sourced from IRS Form 990-PF filings. Research dossier generated September 2026.

Data update history

(1)

When this profile's IRS filing data changed on Grantable

  1. IRS filings on file for fiscal years 2020–2024

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Cite this profile

Grantable. (2026). Mars HQ Regional Foundation funder profile. GrantGraph. Retrieved October 15, 2026, from https://grantable.co/funders/mars-hq-regional-foundation-morg_958fc64a0c90435f8108710c61a013ea

BibTeX
@misc{grantable_546037592_2026,
  author       = {{Grantable}},
  title        = {{Mars HQ Regional Foundation funder profile}},
  howpublished = {GrantGraph},
  year         = {2026},
  url          = {https://grantable.co/funders/mars-hq-regional-foundation-morg_958fc64a0c90435f8108710c61a013ea},
  note         = {Accessed 2026-10-15. Data licensed CC BY 4.0}
}

The figures on this page are open data under CC BY 4.0: reuse them with credit to Grantable and a link. Download the data.

Figures come from Mars HQ Regional Foundation's IRS filings (methodology). AI-written summaries, news items and logos are not covered by the open licence. Spot an error? Email hello@grantable.co.

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