Goodwill Industries of Northwest North Carolina Inc
Goodwill Industries of Northwest North Carolina Inc is a public charity based in Winston-Salem, North Carolina. Founded in 1926, it funds employment, training, and education services through revenue from donated-goods sales and also makes grants to organizations.
Key facts about Goodwill Industries of Northwest North Carolina Inc
In short: Goodwill Industries of Northwest North Carolina Inc gave $12.7M across 18 grants in 2024 (avg $707K), mostly in North Carolina. Source: 2024 IRS Form 990.
- EIN
- 56-0588474
- Latest 990 filing
- Form 990, 2024
- Annual giving (2024)
- $12,733,141
- Grants made (2024)
- 18
- Average grant
- $707,397
- Median grant
- $20,000
- Total assets
- $155,239,176
- Primary geography
- North Carolina (100% of itemized 2024 grant dollars)
Data from IRS Form 990, 2024; updated October 2026.
Financial Overview
From 2024 IRS Form 990 · View filing
Total Assets
$155.2M
+1.7% YoY
Annual Giving
$12.7M
+57.6% YoY
Grant Count
18
+12.5% YoY
Avg Grant Size
$707K
+40.0% YoY
How Goodwill Industries of Northwest North Carolina Inc gives
Estimate from itemized grant lists in IRS Form 990 filings (2024). Recipient names are matched across years, so a renamed or misspelled grantee can look new; grants to individuals are left out. Methodology.
Mission & Focus Areas
The organization’s mission, as stated in its 2024 filing, is to create opportunities for people to enhance their lives through training, workforce development services, and collaboration with other community organizations. Its website describes its broader mission as empowering people and communities through employment, innovation, and shared purpose.
The 2024 grants included support for workforce development, college-readiness programs, and charitable organizations whose missions complement Goodwill’s. The Northwest North Carolina Community Foundation describes its mission as supporting Goodwill with workforce development, retail operations, and contract services. Crosby Scholars Community says its program prepares public middle and high school students in Forsyth County for successful college enrollment; Rowan and Iredell County Crosby Scholars Community Partnerships describe similar college-preparation work for students in their respective counties. Other grantees’ stated missions include social-skills and educational opportunities (ICAN House Services), community connections and resource mobilization in Forsyth County (The Winston-Salem Foundation), community, creativity, and equity (Beloved Asheville), and connections to education, employment, and mentorship (SPARC Foundation).
Grantmaking
In filing year 2024, Goodwill reported 18 grants totaling $12,733,141. Grant amounts ranged from $10,000 to $9,000,000, with a median of $20,000.
The largest reported grants were $9,000,000 to Northwest North Carolina Community Foundation, $1,913,562 to Crosby Scholars Community Partnership, $683,043 to Rowan County Crosby Scholars Community Partnership, and $496,536 to Iredell County Crosby Scholars Community Partnership. Other listed grants included $405,000 to YMCA of Northwest North Carolina and $50,000 to ICAN House Services Inc. The filing described the Crosby Scholars grants as partnering with organizations that remove barriers to higher education. It described the YMCA and ICAN House grants, along with several other smaller grants, as supporting charitable organizations with missions that complement Goodwill’s mission.
No application instructions or information about unsolicited requests are provided in the available materials.
Ready to take the next step with Goodwill Industries of Northwest North Carolina Inc?
Geographic Focus
Where this funder awards grants
All reported grant dollars in filing year 2024 went to recipients in North Carolina. Goodwill’s website says its services are provided in 31 counties in northwest North Carolina.
Grant Distribution by State
Share of 2024 grant dollars across all 18 itemized grants.
States
Cities
Giving Over Time
Total grant dollars and number of grants per year
From 2020 to 2024, annual grant giving ranged from $3.8M (2020) to $12.7M (2024). In 2024 it made 18 grants totaling $12.7M.
Grant Insights
How this funder distributes its grants
Top Recipients
Top 10 recipients in 2024
The largest 2024 recipient was Northwest North Carolina Community Foundation ($9.0M). Together the top 10 received $12.6M.
Grant Size Distribution
64 grants across all recorded years
The most common grant size was under $50K: 42 grants of 64 (66%).
Giving History
Grant recipients and amounts by year
| Recipient | Purpose | Amount |
|---|---|---|
| Northwest North Carolina Community Foundation Winston-Salem, NC | To provide financial support for the programmatic needs of goodwill | $9,000,000 |
| Crosby Scholars Community Partnership Winston-Salem, NC | Partnering with organization that removes barriers to higher education | $1,913,562 |
| Rowan County Crosby Scholars Community Partnership Winston-Salem, NC | Partnering with organization that removes barriers to higher education | $683,043 |
| Iredell County Crosby Scholars Community Partnership Winston-Salem, NC | Partnering with organization that removes barriers to higher education | $496,536 |
| YMCA of Northwest North Carolina Winston-Salem, NC | Supporting charitable organizations with missions that complement goodwill's mission | $405,000 |
| Ican House Services Inc Winston-Salem, NC | Supporting charitable organizations with missions that complement goodwill's mission | $50,000 |
| The Winston-Salem Foundation Winston-Salem, NC | Supporting charitable organizations with missions that complement goodwill's mission | $25,000 |
| Beloved Asheville Asheville, NC | Supporting charitable organizations with missions that complement goodwill's mission | $25,000 |
| The Sparc Foundation Asheville, NC | Supporting charitable organizations with missions that complement goodwill's mission | $20,000 |
| Council on Adolescents Hickory, NC | Supporting charitable organizations with missions that complement goodwill's mission | $20,000 |
Financial History
Multi-year comparison from IRS filings
| Filing year | Assets | Revenue | Expenses | Grants |
|---|---|---|---|---|
| 2024 | $155,239,176 | $94,124,683 | $94,294,630 | $12,733,141 |
| 2023 | $152,679,868 | $89,985,428 | $83,866,428 | $8,081,869 |
| 2022 | $145,529,868 | $83,533,889 | $75,154,700 | $7,543,470 |
| Metric | 2024 | 2023 | 2022 |
|---|---|---|---|
| Total Assets | $155,239,176 | $152,679,868 | $145,529,868 |
| Revenue | $94,124,683 | $89,985,428 | $83,533,889 |
| Expenses | $94,294,630 | $83,866,428 | $75,154,700 |
| Net Investment Income | $4,137,598 | $987,381 | $6,883 |
Data update history
When this profile's IRS filing data changed on Grantable
- Updated Form 990 for fiscal year 2020 (received by the IRS November 15, 2021)
- Updated Form 990 for fiscal year 2021 (received by the IRS November 8, 2022)
- Updated Form 990 for fiscal year 2022 (received by the IRS November 13, 2023)
- Updated Form 990 for fiscal year 2023 (received by the IRS November 15, 2024)
- Updated Form 990 for fiscal year 2024 (received by the IRS November 17, 2025)
- IRS filings on file for fiscal years 2020–2024
Leadership & Key People
Leadership team and compensation from IRS filings
The 2024 filing lists Mark Bachmeier as director and chair; Panissa Caldwell as director and vice chair; and Sherry Polonsky as director and secretary/treasurer. Other listed directors are Alan Murdock, Brent Waddell, David St Clair, Dr Anthony Graham, Dr Francine Madrey, Dr John Gossett, and G Walker Douglas. The organization’s FAQ identifies Barbara Maida-Stolle as its president and CEO.
Goodwill Industries of Northwest North Carolina Inc is led by Barbara Maida-Stolle, President & CEO since 2022 (on filings since 2021); 9 of 32 officers listed in 2024 are compensated.
Officers on the 2024 filing
Barbara Maida-Stolle
President & CEO
President → President & CEO, 2022
On filings since 2021
40 hrs/week
$391K (2021) → $407K (2024)
Mark Bachmeier
Director & Chair
Director & Board Vice Chair → Director & Vice Chair, 2023
Director & Vice Chair → Director & Chair, 2024
On filings since 2020
1 hr/week
No compensation reported
Barclay Williams
Director of It
New on the 2024 filing
40 hrs/week
$153K (2024)
Alan Murdock
Director
On filings since 2020
1 hr/week
No compensation reported
Anthony Graham
Director
On filings since 2020
1 hr/week
No compensation reported
Brent Waddell
Director
Director, Board Secretary & Treasurer → Director & Emeritus, 2023
Director & Emeritus → Director, 2024
On filings since 2020
1 hr/week
No compensation reported
David St Clair
Director
Director & Emeritus → Director, 2022
On filings since 2020
1 hr/week
No compensation reported
Francine Madrey
Director
On filings since 2020
1 hr/week
No compensation reported
Linda Wood
Director & Emeritus
Director & Chair → Director, 2021
Director → Director & Emeritus, 2024
On filings since 2020
1 hr/week
No compensation reported
Michael Clements
Director
Director & Vice Chair → Director & Board Chair, 2022
Director & Board Chair → Director, 2024
On filings since 2020
1 hr/week
No compensation reported
Michelle Butt
Director
Director → Director & Advisory, 2022
Director & Advisory → Director, 2023
On filings since 2020
1 hr/week
No compensation reported
Natasha Goddard-Cureton
Director
Director → Director & Advisory, 2023
Director & Advisory → Director, 2024
On filings since 2020
1 hr/week
No compensation reported
Panissa Caldwell
Director & Vice Chair
Director → Director & Vice Chair, 2024
On filings since 2020
1 hr/week
No compensation reported
Robert Ford MD
Director
Director → Director & Emeritus, 2023
Director & Emeritus → Director, 2024
On filings since 2020
1 hr/week
No compensation reported
Sherry Polonsky
Director, Secretary & Treasurer
Director & Chair → Director & Past Board Chair, 2022
Director & Past Board Chair → Director, Secretary & Treasurer, 2023
On filings since 2020
1 hr/week
No compensation reported
Heather Parker
Director
On filings since 2022
1 hr/week
No compensation reported
Iris Cole
Director
On filings since 2022
1 hr/week
No compensation reported
Sandra Fishel-Booth
Director
On filings since 2022
1 hr/week
No compensation reported
Virginia Piekarski
Director
On filings since 2022
1 hr/week
No compensation reported
G. Walker Douglas
Director
On filings since 2023
1 hr/week
No compensation reported
John Gossett
Director
On filings since 2023
1 hr/week
No compensation reported
Lindsay Keisler
Director
On filings since 2023
1 hr/week
No compensation reported
Stephen Lillie
Director
On filings since 2023
1 hr/week
No compensation reported
James Webb
Director
New on the 2024 filing
1 hr/week
No compensation reported
Natalie Jensen-Noll
Director & Executive Officio
New on the 2024 filing
1 hr/week
No compensation reported
Curtis Bland
Chief Financial Officer
Vice President Finance → Chief Financial Officer, 2022
On filings since 2020
40 hrs/week
$224K (2020) → $257K (2024)
Sherry Carpenter
Chief Organizational Development & Mission Officer
Vice President Workforce Development → Chief Org. Development & Mission Officer, 2022
Chief Org. Development & Mission Officer → Chief Organizational Development & Mission Officer, 2023
On filings since 2020
40 hrs/week
$221K (2020) → $246K (2024)
William Haymore
Chief Operations Officer
Vice President Facility Services → Chief Operating Officer, 2022
Chief Operating Officer → Chief Operations Officer, 2023
On filings since 2020
40 hrs/week
$238K (2020) → $263K (2024)
Ginger Salt
Chief Communications & Public Affairs Officer
Director & Executive Officio → Chief Communications & Public Affairs Officer, 2024
On filings since 2022
40 hrs/week
$215K (2024)
John Stoffel
Vice President - Retail Operations
New on the 2024 filing
40 hrs/week
$170K (2024)
Tariq Chuadri
Vice President - It
New on the 2024 filing
40 hrs/week
$175K (2024)
Tony Kamnick
Controller
New on the 2024 filing
40 hrs/week
$152K (2024)
Former officers (25)
- Former: Mark Owens (2020–2023) — Director
- Former: Richard Lord Jr. MD (2020–2023) — Director
- Former: Sharon Grubb (2020–2023) — Associate Vp-Retail
- Former: Thomas Runser (2020–2023) — Controller
- Former: Jaymie Eichorn (2021–2023) — Vp-Marketing
- Former: Timothy Howell (2022–2023) — Chief People Officer
- Former: Deon Carter (2023) — Associate Vp-Mission Advancement
- Former: Michael Gunter (2023) — Director
- Former: Candice Wooten Brown (2020–2022) — Director
- Former: Johnny Sigers (2020–2022) — Director
- Former: Mike Gunter (2020–2022) — Director
- Former: Walker Douglas (2020–2022) — Director & Emeritus
- Former: Jordan Evans (2022) — Talent Acquistion Director
- Former: Michelle Neely Stowe (2022) — Director & Advisory
- Former: Arthur Gibel (2020–2021) — Former President
- Former: Chris Fox (2020–2021) — Director
- Former: Cindy Carter (2020–2021) — Hr Director
- Former: Jason Wenker (2020–2021) — Director & Executive Officio
- Former: John Helton (2020–2021) — Director
- Former: Kevin Barnette (2020–2021) — It Director
- Former: Lester Davis (2020–2021) — Director
- Former: Melissa Parker (2020–2021) — Director
- Former: Pam Corbett (2020–2021) — Director
- Former: Valerie Solomon (2020–2021) — Director
- Former: Rudy Allen (2020) — Vice President Human Resources
Data from IRS Form 990 filings, 2020–2024. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Compensation Overview
From 2024 IRS filing
The highest reported compensation on the 2024 filing was $407K, to Barbara Maida-Stolle (President/CEO). 9 officers or directors reported compensation on that filing.
Contact
Mailing address: PO Box 4299, Winstonsalem, NC 27115
Phone: (336) 724-3621
Frequently asked questions about Goodwill Industries of Northwest North Carolina Inc
How much does Goodwill Industries of Northwest North Carolina Inc give each year?
Goodwill Industries of Northwest North Carolina Inc gave $12.7M across 18 grants in 2024, according to its 2024 IRS Form 990. In 2023 it gave $8.1M across 16 grants.
What is Goodwill Industries of Northwest North Carolina Inc's typical grant size?
Goodwill Industries of Northwest North Carolina Inc's median grant in 2024 was $20,000, and its average grant was $707,397, across 18 grants on its 2024 IRS Form 990.
Where does Goodwill Industries of Northwest North Carolina Inc give grants?
Goodwill Industries of Northwest North Carolina Inc gives mostly in North Carolina: 100% of the grant dollars itemized on its 2024 IRS Form 990 went to recipients there. The most frequent recipient cities were Winston-Salem, NC (10 grants) and Asheville, NC (3 grants).
Does Goodwill Industries of Northwest North Carolina Inc give general operating support?
Not in 2024: none of the 18 grants with a stated purpose on Goodwill Industries of Northwest North Carolina Inc's 2024 IRS Form 990 were described as general or operating support.
Who are Goodwill Industries of Northwest North Carolina Inc's largest grantees?
Goodwill Industries of Northwest North Carolina Inc's largest 2024 grantees include Northwest North Carolina Community Foundation ($9,000,000), Crosby Scholars Community Partnership ($1,913,562) and Rowan County Crosby Scholars Community Partnership ($683,043), according to its 2024 IRS Form 990. Together they received 91% of its itemized 2024 grant dollars.
How large is Goodwill Industries of Northwest North Carolina Inc?
Goodwill Industries of Northwest North Carolina Inc reported $155.2M in total assets on its 2024 IRS Form 990. Its revenue that year was $94.1M.
What does Goodwill Industries of Northwest North Carolina Inc fund?
The organization’s mission, as stated in its 2024 filing, is to create opportunities for people to enhance their lives through training, workforce development services, and collaboration with other community organizations. See mission & focus areas ↑
How do I apply for a grant from Goodwill Industries of Northwest North Carolina Inc?
Goodwill Industries of Northwest North Carolina Inc has no public application process in the sources Grantable reviewed. Contact the foundation directly before submitting a request.
What is Goodwill Industries of Northwest North Carolina Inc's EIN?
Goodwill Industries of Northwest North Carolina Inc's EIN (Employer Identification Number) is 56-0588474. IRS Form 990 filing data is available on this page for 2020–2024.
Data last updated October 2026. Sourced from IRS Form 990 filings. Research dossier generated October 2026.
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