Fresh Produce and Floral Council
To stimulate the promotion and sale of fresh fruit, vegetables and floral products; to improve communications between all segments of the fresh produce and floral industries; and to exchange ideas on better and more economical handling of fresh fruit, vegetables and floral products from the farm to the table.
Fresh Produce and Floral Council at a glance
- Total assets
- $460,022
- -23.6% vs 2023
- Revenue (2024)
- $652,958
- -23.3% vs 2023
- Net investment income (2024)
- $3,744
- +231.3% vs 2023
- Expenses (2024)
- $713,602
- +1.2% vs 2023
- Latest 990 filing
- Form 990, 2024 View filing
Data from IRS Form 990, 2024; updated September 2026.
Who Fresh Produce and Floral Council funds
How this funder distributes its grants
Grant Size Distribution
1 grant across all recorded years
The most common grant size was under $50K: 1 grant of 1 (100%).
Geographic Focus
Where this funder awards grants
Grant Distribution by State
States
Cities
Giving History
Giving Over Time
Total grant dollars and number of grants per year
In 2020 it made 1 grant totaling $5K.
Grants by year
Grant recipients and amounts by year
| Recipient | Purpose | Amount |
|---|---|---|
| Cal Fire Benevolent Sacramento, CA | Unrestricted Donation | $5,000 |
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Financial History
Multi-year comparison from IRS filings
| Filing year | Total Assets | Revenue | Expenses | Grants paid | Grants | Net Investment Income |
|---|---|---|---|---|---|---|
| 2024 | $460,022 | $652,958 | $713,602 | — | — | $3,744 |
| 2023 | $601,809 | $850,769 | $704,896 | — | — | $1,130 |
| 2022 | $416,824 | $816,014 | $639,995 | — | — | $2,508 |
| 2021 | $467,058 | $574,707 | $535,155 | — | — | $45,200 |
| 2020 | $444,881 | $536,725 | $609,193 | $5,000 | 1 | $1,110 |
About Fresh Produce and Floral Council
Based on IRS filings
Fresh Produce and Floral Council is a public charity, based in Perris, CA. IRS filing data is available from 2020 through 2024. As of 2024, the organization holds $460K in total assets. Net investment income was $4K.
Leadership & Key People
Officers and directors from IRS filings
Fresh Produce and Floral Council is led by Robert Lanter, President on the 2024 filing; 1 of 23 officers listed in 2024 is compensated.
Officers on the 2024 filing
Robert Lanter
President
New on the 2024 filing
40 hrs/week
$152K (2024)
Bryan Presley
Chair & Bod
Secretary & Bod → Treasurer & Bod, 2023
Treasurer & Bod → Chair & Bod, 2024
On filings since 2020
2 hrs/week
No compensation reported
Marvin Quebec
Director
Past Chair Representative & Bod → Director, 2024
On filings since 2020
2 hrs/week
No compensation reported
Natalie Machado
Director
On filings since 2020
2 hrs/week
No compensation reported
Rachelle Schulken
Director
On filings since 2020
2 hrs/week
No compensation reported
Roger Schroeder
Director
Honorary Past Chairman Representative → Honorary Past Chair Representative, 2022
Honorary Past Chair Representative → Director, 2024
On filings since 2020
2 hrs/week
No compensation reported
Brad Martin
Director
On filings since 2021
2 hrs/week
No compensation reported
Jake Cadwallader
Director
On filings since 2021
2 hrs/week
No compensation reported
Baltazar Garcia
Director
On filings since 2023
2 hrs/week
No compensation reported
Ambar Mota
Director
New on the 2024 filing
2 hrs/week
No compensation reported
Blair Butterworth
Director
New on the 2024 filing
2 hrs/week
No compensation reported
Daniel Bell
Director
New on the 2024 filing
2 hrs/week
No compensation reported
Daryyl Bollack
Director
New on the 2024 filing
2 hrs/week
No compensation reported
Javier Bautista
Director
New on the 2024 filing
2 hrs/week
No compensation reported
Michelle Allen-Ziegler
Director
New on the 2024 filing
2 hrs/week
No compensation reported
Myisha Nathaniel
Director
New on the 2024 filing
2 hrs/week
No compensation reported
Ryan Sanchez
Director
New on the 2024 filing
2 hrs/week
No compensation reported
Troy Lecheminant
Director
New on the 2024 filing
2 hrs/week
No compensation reported
Kristen Reid
Immediate Past Chair & Bod
Treasurer & Bod → Chair Elect & Bod, 2023
Chair Elect & Bod → Immediate Past Chair & Bod, 2024
On filings since 2020
2 hrs/week
No compensation reported
Michael Schutt
Past Chair Representative & Bod
Chair Elect & Bod → Chair & Bod, 2023
Chair & Bod → Past Chair Representative & Bod, 2024
On filings since 2020
2 hrs/week
No compensation reported
Paige Venable
Treasurer
Director → Treasurer, 2024
On filings since 2020
2 hrs/week
No compensation reported
Veronica Rodarte
Chair Elect & Bod
Director → Secretary & Bod, 2023
Secretary & Bod → Chair Elect & Bod, 2024
On filings since 2020
2 hrs/week
No compensation reported
Alex Jackson
Secretary
New on the 2024 filing
2 hrs/week
No compensation reported
Former officers (22)
- Former: Andrew Bivens (2020–2023) — Director
- Former: Caitlin Tierney (2020–2023) — Director
- Former: Don Gann (2020–2023) — President
- Former: Kori Martin (2020–2023) — Immediate Past Chair & Bod
- Former: Mil Mijanovic (2020–2023) — Director
- Former: Sean McClure (2020–2023) — Past Chair Representative & Bod
- Former: Lynnie Nojadera (2021–2023) — Director
- Former: Neil Merritt (2021–2023) — Director
- Former: Debi Orin (2022–2023) — Director
- Former: Michelle Ziegler (2022–2023) — Director
- Former: Shonna Williams (2022–2023) — Director
- Former: Brian Cook (2020–2022) — Director
- Former: Ken Ewalt (2022) — Director
- Former: Dannie Timblin (2020–2021) — Director
- Former: Harland Heath (2020–2021) — Honorary Past Chairman Representative
- Former: Jeffrey McLellan (2020–2021) — Director
- Former: Kelly Craner (2020–2021) — Director
- Former: Marta Moreno (2020–2021) — Director
- Former: Michelle Zeigler (2021) — Director
- Former: Alfonso Cano (2020) — Director
- Former: Greg Corrigan (2020) — Director
- Former: Lynnie Nojadera Ee (2020) — Director See Sch O
Data from IRS Form 990 filings, 2020–2024. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Compensation Overview
From 2024 IRS filing
The highest reported compensation on the 2024 filing was $152K, to Robert Lanter (President).
Frequently asked questions about Fresh Produce and Floral Council
How large is Fresh Produce and Floral Council?
Fresh Produce and Floral Council reported $460K in total assets on its 2024 IRS Form 990. Its revenue that year was $653K.
Where does Fresh Produce and Floral Council operate?
Fresh Produce and Floral Council has awarded grants in California.
What is Fresh Produce and Floral Council's EIN?
Fresh Produce and Floral Council's EIN (Employer Identification Number) is 95-2499088. IRS Form 990 filing data is available on this page for 2020–2024.
Data last updated September 2026. Sourced from IRS Form 990 filings.
Data update history
(2)
When this profile's IRS filing data changed on Grantable
- Updated Form 990 for fiscal year 2020 (received by the IRS November 15, 2021)
- IRS filings on file for fiscal years 2020–2024
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