Dairy Promotion Inc
Dairy Promotion Inc is a 501(c)(6) nonprofit organization based in Kansas City, Kansas. The organization is dedicated to promotion, research, and nutrition education related to dairy products. Its mission and activities are entirely funded by dairy producers. The organization engages in initiatives that enhance the image and awareness of dairy products through various campaigns and educational programs, while also investing in research to further understand the nutritional benefits of dairy and develop innovative ways to promote its consumption.
Financial Overview
From 2024 IRS Form 990-PF · View filing
Total Assets
$569K
-14.2% YoY
Annual Giving
$73.6M
-1.3% YoY
Grant Count
28
+0.0% YoY
Avg Grant Size
$2.6M
-1.3% YoY
Mission & Focus Areas
Dairy Promotion Inc's primary focus includes:
- Promotion and marketing of dairy products
- Research related to dairy and its nutritional benefits
- Nutrition education programs
- Enhancement of the image and awareness of dairy products through campaigns and educational initiatives
Grantmaking
According to the most recent IRS Form 990 filing (2024), Dairy Promotion Inc reported:
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Geographic Focus
Where this funder awards grants
Dairy Promotion Inc's grant-making activities are primarily concentrated in:
- Utah
- Texas
- Illinois
Grant Distribution by State
States
Cities
Financial History
Multi-year comparison from IRS filings
Most Recent Financial Data (2024):
- Total assets: $568,717
- Total giving: $73,572,782
| Metric | 2024 | 2023 | 2022 |
|---|---|---|---|
| Total Assets | $568,717 | $662,920 | $718,446 |
| Revenue | $73,603,579 | $74,634,591 | $74,850,494 |
| Expenses | $73,697,782 | $74,690,117 | $74,717,585 |
| Qualifying Distributions | — | — | — |
| Net Investment Income | — | — | — |
| Distributable Amount | — | — | — |
Giving Over Time
Total grant dollars and number of grants per year
Grant Insights
How this funder distributes its grants
Top Recipients
Top 10 recipients in 2024
Grant Size Distribution
85 grants across all recorded years
Giving History
Grant recipients and amounts by year
No grants recorded for .
Leadership & Key People
Officers and directors from IRS filings
Compensation Overview
From 2024 IRS filing
From 2024 filing
| Name | Title | Hours | Compensation |
|---|---|---|---|
| KEVIN CODY | ASSISTANT TREASURER | — | — |
| ALEX BACHELOR | ASSISTANT TREASURER | — | — |
| PERRY TJAARDA | CHAIRMAN | — | — |
| JEFF RANEY | SECRETARY/TREASURER | — | — |
| NEIL HOFF | DIRECTOR | — | — |
| TODD HATHORN | VICE CHAIRMAN | — | — |
| RICK PODTBURG | DIRECTOR | — | — |
| KRISTEN COADY | PRESIDENT | — | — |
| JEFF CLARK | ASSISTANT SECRETARY | — | — |
| ALEX PETERSON | DIRECTOR | — | — |
| JENNIFER LEECH | DIRECTOR | — | — |
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Data last updated April 2026. Sourced from IRS Form 990-PF filings. Research dossier generated April 2026.
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