Cedar Valley Sports and Entertainment Commission

501(c)(4) organization Waterloo, IA EIN: 20-1825070

To attract, create, and support sports and entertainment programs that have a positive impact on the economy and qualify of life of residents of the Cedar Valley.

Cedar Valley Sports and Entertainment Commission at a glance

In short: Cedar Valley Sports and Entertainment Commission gave $45K across 4 grants in 2024 (avg $11K), top state Massachusetts. Source: 2024 IRS Form 990.

Annual giving (2024)
$45,000
Grants made (2024)
4
Average grant
$11,250
Median grant
$11,750
Total assets
$77,468
-36.3% vs 2023
Primary geography
Massachusetts (34% of itemized 2024 grant dollars)
Latest 990 filing
Form 990, 2024 View filing

Data from IRS Form 990, 2024; updated September 2026.

How to apply to Cedar Valley Sports and Entertainment Commission

Who Cedar Valley Sports and Entertainment Commission funds

How this funder distributes its grants

Top Recipients

Top 4 recipients in 2024

3Step Sports LLC: $16K3Step Sports LLC$16KNetlynx Sports: $15KNetlynx Sports$15KUniversity of Northern Iowa: $9KUniversity of Northern Iowa$9KIowa High School Athletic Association: $6KIowa High School AthleticAssociation$6K

The largest 2024 recipient was 3Step Sports LLC ($16K). Together the top 4 received $45K.

Grant Size Distribution

4 grants across all recorded years

4<$50K$50–100K$100–250K$250–500K$500K–1M$1–5M$5M+

The most common grant size was under $50K: 4 grants of 4 (100%).

Geographic Focus

Where this funder awards grants

Grant Distribution by State

3states

Share of 2024 grant dollars across all 4 itemized grants.

Cities

BooneCedar FallsLoves ParkWoburn

Giving History

Giving Over Time

Total grant dollars and number of grants per year

$0$20K$40K$60K0 grants2019 0 grants2020 0 grants2021 0 grants2022 0 grants2023 4 grants2024

In 2024 it made 4 grants totaling $45K.

Grants by year

Grant recipients and amounts by year

RecipientPurposeAmount
3Step Sports LLC Woburn, MATo attract and host the NWCA National Wrestling Collegiate Duals to generate tourism spending in Waterloo and Cedar Falls, Iowa$15,500
Netlynx Sports Loves Park, ILFor the purposes of attracting Netlynx Sports to the Cedar Valley to host the JVA Challenge youth club volleyball tournament to drive tourism spending in Waterloo & Cedar Falls, Iowa.$15,000
University of Northern Iowa Cedar Falls, IATo host the USA Wrestling Folkstyle Nationals tournament to generate tourism spending in Waterloo and Cedar Falls, Iowa$8,500
Iowa High School Athletic Association Boone, IATo host the IHSAA state football semi-finals and finals to generate tourism spending in Waterloo and Cedar Falls, Iowa$6,000
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Financial History

Multi-year comparison from IRS filings

Figures from IRS filings, by filing year
Filing yearTotal AssetsRevenueExpensesGrants paidGrants
2024$77,468$176,785$182,732$45,0004
2023$121,607$153,950$132,219——
2022$99,716$169,186$117,066——
2021$47,194$166,502$162,138——
2020$47,556$154,038$116,895——
2019$20,541$123,993$120,747——

About Cedar Valley Sports and Entertainment Commission

Based on IRS filings

Cedar Valley Sports and Entertainment Commission is a public charity focused on Recreation & Sports, based in Waterloo, IA. IRS filing data is available from 2019 through 2024. As of 2024, the organization holds $77K in total assets. In 2024, it awarded 4 grants totaling $45K.

Focus Areas

Leadership & Key People

Officers and directors from IRS filings

Cedar Valley Sports and Entertainment Commission is led by Ashley Johnson, Executive Director on every filing since 2019; 1 of 10 officers listed in 2024 is compensated.

Officers on the 2024 filing

  • Ashley Johnson

    Executive Director

    On filings since 2019

    40 hrs/week

    $46K (2019) → $60K (2024)

  • Sheila Kittleson

    President

    Board Member → Vice President, 2021

    Vice President → President, 2022

    On filings since 2019

    2 hrs/week

    No compensation reported

  • Darren Corson

    Board Member

    President → Board Member, 2021

    On filings since 2019

    1 hr/week

    No compensation reported

  • Kelly Nicholson

    Vice President

    Board Member → Vice President, 2022

    On filings since 2019

    1 hr/week

    No compensation reported

  • Ryan Shaw

    Board Member

    Vice President → President, 2021

    President → Board Member, 2022

    On filings since 2019

    1 hr/week

    No compensation reported

  • Tavis Hall

    Board Member

    On filings since 2019

    1 hr/week

    No compensation reported

  • Amy Thole

    Board Member

    On filings since 2023

    1 hr/week

    No compensation reported

  • Jennifer Pickar

    Board Member

    On filings since 2023

    1 hr/week

    No compensation reported

  • Mary Greenley

    Board Member

    On filings since 2023

    1 hr/week

    No compensation reported

  • Jordan Martin

    Board Member

    New on the 2024 filing

    1 hr/week

    No compensation reported

Former officers (4)
  • Former: Jim Burbridge (2019–2023) — Board Member
  • Former: Justin Schemmel (2019–2023) — Board Member
  • Former: Sandy Thomas (2019–2022) — Board Member
  • Former: Kim Manning (2019–2020) — Board Member

Data from IRS Form 990 filings, 2019–2024. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.

Compensation Overview

From 2024 IRS filing

Ashley Johnson — Executive Director: $60KAshley JohnsonExecutive Director$60K

The highest reported compensation on the 2024 filing was $60K, to Ashley Johnson (Executive Director).

Frequently asked questions about Cedar Valley Sports and Entertainment Commission

How much does Cedar Valley Sports and Entertainment Commission give each year?

Cedar Valley Sports and Entertainment Commission gave $45K across 4 grants in 2024, according to its 2024 IRS Form 990.

What is Cedar Valley Sports and Entertainment Commission's typical grant size?

Cedar Valley Sports and Entertainment Commission's median grant in 2024 was $11,750, and its average grant was $11,250, across 4 grants on its 2024 IRS Form 990.

Where does Cedar Valley Sports and Entertainment Commission give grants?

Cedar Valley Sports and Entertainment Commission's top state is Massachusetts, with 34% of the grant dollars itemized on its 2024 IRS Form 990. The next largest states were Illinois (33%) and Iowa (32%).

Does Cedar Valley Sports and Entertainment Commission give general operating support?

Not in 2024: none of the 4 grants with a stated purpose on Cedar Valley Sports and Entertainment Commission's 2024 IRS Form 990 were described as general or operating support.

How large is Cedar Valley Sports and Entertainment Commission?

Cedar Valley Sports and Entertainment Commission reported $77K in total assets on its 2024 IRS Form 990. Its revenue that year was $177K.

What is Cedar Valley Sports and Entertainment Commission?

Cedar Valley Sports and Entertainment Commission is a public charity focused on Recreation & Sports, based in Waterloo, IA. It holds $77K in total assets as of 2024.

What is Cedar Valley Sports and Entertainment Commission's EIN?

Cedar Valley Sports and Entertainment Commission's EIN (Employer Identification Number) is 20-1825070. IRS Form 990 filing data is available on this page for 2019–2024.

Data last updated September 2026. Sourced from IRS Form 990 filings.

Data update history

(3)

When this profile's IRS filing data changed on Grantable

  1. Added Form 990-EZ for fiscal year 2019 (received by the IRS October 14, 2020)
  2. Updated Form 990 for fiscal year 2024 (received by the IRS November 7, 2025)
  3. IRS filings on file for fiscal years 2020–2024

Live grants for the work Cedar Valley Sports and Entertainment Commission funds

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Figures come from Cedar Valley Sports and Entertainment Commission's IRS filings (methodology). AI-written summaries, news items and logos are not covered by the open licence. Spot an error? Email hello@grantable.co.

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