Ad Impact Inc is a private foundation focused on Philanthropy, Voluntarism & Grantmaking, based in SARASOTA, FL. IRS filing data is available from 2020 through 2024. As of 2024, the organization holds $91.6M in total assets. In 2024, it awarded 4 grants totaling $3.4M. Net investment income was $3.3M.
Financial Overview
From 2024 IRS Form 990-PF · View filing
Total Assets
$91.6M
+18.7% YoY
Annual Giving
$3.4M
+1.1% YoY
Grant Count
4
+33.3% YoY
Avg Grant Size
$844K
-24.2% YoY
Under IRS private-foundation payout rules, Ad Impact Inc reported a distributable amount of $4.0M for 2024 — the minimum it must pay out in qualifying distributions.
About Ad Impact Inc
Based on IRS filings
Ad Impact Inc is a private foundation focused on Philanthropy, Voluntarism & Grantmaking, based in SARASOTA, FL. IRS filing data is available from 2020 through 2024. As of 2024, the organization holds $91.6M in total assets. In 2024, it awarded 4 grants totaling $3.4M. Net investment income was $3.3M.
Focus Areas
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Geographic Focus
Where this funder awards grants
Grant Distribution by State
Cities
Financial History
Multi-year comparison from IRS filings
| Metric | 2024 | 2023 | 2022 |
|---|---|---|---|
| Total Assets | $91,559,051 | $77,104,033 | $64,878,409 |
| Revenue | $10,455,391 | $5,770,075 | $2,384,895 |
| Expenses | $3,669,229 | $3,537,427 | $3,481,847 |
| Qualifying Distributions | $3,379,837 | $3,344,830 | $3,245,540 |
| Net Investment Income | $3,343,590 | $2,053,036 | $927,023 |
| Distributable Amount | $4,023,233 | $3,393,758 | $3,346,656 |
Giving Over Time
Total grant dollars and number of grants per year
Grant Insights
How this funder distributes its grants
Top Recipients
Top 4 recipients in 2024
Grant Size Distribution
10 grants across all recorded years
Giving History
Grant recipients and amounts by year
Among its reported 2024 grants, the largest include Hamilton College ($2,017,395), The Bay Park Conservancy Inc ($756,500), Mayo Clinic ($500,946).
| Recipient | Purpose | Amount |
|---|---|---|
| HAMILTON COLLEGE CLINTON, NY | INNOVATION CENTER; CLASS OF 1969 CHALLENGE; BASKETBALL ENDOWMENT | $2,017,395 |
| MAYO CLINIC ROCHESTER, MN | GENERAL SUPPORT | $500,946 |
| SARASOTA MEMORIAL HEALTHCARE FOUNDATION SARASOTA, FL | GENERAL SUPPORT | $101,035 |
| THE BAY PARK CONSERVANCY INC SARASOTA, FL | GENERAL SUPPORT | $756,500 |
Leadership & Key People
Officers and directors from IRS filings
Compensation Overview
From 2024 IRS filing
From 2024 filing
| Name | Title | Hours | Compensation |
|---|---|---|---|
| AG LAFLEY | PRESIDENT | 1 | — |
| DIANA SHAHEEN | VP, SECRETARY & TREASURER | 1 | — |
| DAVID PAYNE | DIRECTOR | 1 | — |
Subject Areas
Focus areas based on grantmaking activity
Frequently Asked Questions
What is Ad Impact Inc?
Ad Impact Inc is a private foundation focused on Philanthropy, Voluntarism & Grantmaking, based in SARASOTA, FL. It holds $91.6M in total assets as of 2024.
How large is Ad Impact Inc?
As of 2024, Ad Impact Inc holds $91.6M in total assets with $10.5M in annual revenue. It awarded 4 grants totaling $3.4M in 2024.
Where does Ad Impact Inc operate?
Ad Impact Inc has awarded grants in Florida, Minnesota, New York.
What size grants does Ad Impact Inc award?
In 2024, Ad Impact Inc awarded 4 grants totaling $3.4M — an average of about $844K per grant, based on its IRS Form 990 filings.
How much is Ad Impact Inc required to give away each year?
Private foundations must generally distribute about 5% of their assets annually. For 2024, Ad Impact Inc reported a distributable amount of $4.0M on its IRS Form 990-PF — the minimum it must pay out in qualifying distributions.
What is Ad Impact Inc's EIN?
Ad Impact Inc's EIN (Employer Identification Number) is 81-4562993. IRS Form 990 filing data is available on this page for 2020–2024.
Explore Open Grants
Browse active grant opportunities in Ad Impact Inc's focus areas in our free grants database
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Data last updated April 2026. Sourced from IRS Form 990-PF filings.
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