F.Y. Eye: PSA Grant Program
Funding Amount
Unspecified amount in in-kind support
Deadline
Deadline not published
Grant Type
Foundation
Deadline history & next window
- Cycle
- Rolling — applications accepted year-round
- Tracked since
- April 2026
From the program guidelines: “Eye accepts PSA requests on a rolling basis within the following guidelines: Requesting organizations:Should be based in New York City.”
Can we apply?
Check your organization against each line. Taken from the listing; confirm with the funder's guidelines.
Geography
- Based in New York City
Other requirements
- F.Y.
- If a national organization, the organization should have an active New York City chapter.
- Should promote messages about essential community resources, services, narrative change, and/or programs relevant to New Yorkers across the five boroughs, with a focus on underserved populations.
- Should not promote messages about fundraising or time-bound specific events.
Overview
F.Y. Eye's PSA Grant Program empowers nonprofits in NYC by providing free advertising space through its unique PSA Network. This initiative aims to amplify vital community messages and resources, ensuring underserved populations receive essential information. By collaborating with local artists and creators, the program fosters public awareness and engagement. Nonprofits can share their messages at no cost, leveraging a significant media value of approximately $150,000, to promote narrative change and essential services across the five boroughs.
Background
Nonprofits are the trusted voices that shape our communities and pave the way for a more inclusive and just world. But in today's crowded media landscape, these vital voices from local communities are often drowned out and lack the tools to harness the power of media and design as catalysts for social impact.
Our PSA Network
The PSA Network is NYC’s first community media cooperative comprised of digital screens with trusted, community partners like health clinics, supportive housing facilities, community centers, and LinkNYC. The PSA Network builds awareness of essential community resources, services, and programs. Acting as a bridge between trusted messengers and underserved populations, the PSA Network puts the power of information into the hands of the community. The PSA Network is a free platform exclusively by and for any mission-driven organization to share information.
Share Your Info Across Our Network
Our goal is to help nonprofits with zero advertising budget share their message with the world.
The PSA Network is a network of digital screens located in community spaces such as health clinics, supportive housing facilities, and community centers that help build awareness about essential community resources, services, and programs.
The PSA Network is a free platform exclusively by and for any mission-driven organization to share information. Acting as a bridge between trusted messengers and underserved populations, the PSA Network puts the power of information into the hands of the community. PSAs are distributed in New York City, on digital screens in community spaces, and on the streets of NYC via LinkNYC’s digital kiosks.
F.Y. Eye offers this in kind opportunity to nonprofits at no cost, but please note that our PSA distribution has a significant media value of approximately $150,000, and is sought after by many nonprofits.
Eligibility
F.Y. Eye accepts PSA requests on a rolling basis within the following guidelines: Requesting organizations:Should be based in New York City. If a national organization, the organization should have an active New York City chapter. Should promote messages about essential community resources, services, narrative change, and/or programs relevant to New Yorkers across the five boroughs, with a focus on underserved populations. Should not promote messages about fundraising or time-bound specific events.Should be prepared to submit high-quality PSA artwork to be reviewed and approved within F.Y. Eye creative standards (resources will be shared). Grants are available for screen hosts.Acceptance to the PSA Network is not limited to these guidelines, nor do we want them to be viewed as a barrier.
What FY Eye Inc actually gave
Source: IRS Form 990, 2022 — the most recent filing with itemized grants
- Grants in 2022
- 2
- Total given
- $13K
- Median grant
- $6,356
- Range
- $5,603–$7,109
- By dollars: New York 100%. Top recipient cities: New York, NY.
Example grants
Sage · New York, NY
PSA Host
$7,109
Jasa · New York, NY
PSA Host
$5,603
Focus Areas & Funding Uses
Fields of Work
- Nonprofits
- Capacity building
- Marketing
Categories
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