Content + Intent Documentary Institute

Geographic Scope: United States

Focus Areas: Documentary film audience engagement and community campaign strategy

Eligibility:

• Documentary filmmakers
• Projects in various production phases
• Interest in audience engagement and social impact

What They Provided:

• 5-day intensive residency (March 11-15, 2009 for 2009 cohort)
• Location: MASS MoCA, North Adams, Massachusetts (Berkshire Mountains)
• Guidance on creation of audience outreach plans
• Interactive group education
• Strategies for grassroots organizing and community engagement

Program Topics Covered:

• Identifying and reaching out to potential partners
• Developing support materials (screening guides, activist toolkits)
• Fundraising for outreach and engagement
• Public pitching strategies
• Creating supplemental materials for social movements
• Social networking and online tools for campaign impact
• Traditional distribution venue leverage
• Social impact metrics and assessment

Selection: Up to 8 film projects accepted per residency

Contact:

• Phone: 910-342-9000
• Email: [email protected]
• Address: 815 Princess Street, Wilmington, NC 28401

Application Process (2009 cohort)

Submission Requirements:

• Application form
• Project description
• Outreach goals and strategy

Selection Criteria:

• Project development stage and how residency could advance it
• How project fits with other selected films (themes, production phase, engagement type)
• Links to external pressures, deadlines, and opportunities (policy efforts, campaigns, anniversaries)
• Potential for community impact

Submission Details:

• Email submission to Anna Lee: [email protected]
• Application deadline (2009): January 28, 2009

Costs:

• Participants cover: Round-trip travel
• Provided: All other costs covered by Working Films
• All meals included (organic catering)

Contact for Application:

• Anna Lee, Working Films
• Phone: 910-342-9000
• Email: [email protected]