Williamson County Convention & Visitors Bureau Inc logo

Williamson County Convention & Visitors Bureau Inc

501(c)(6) organization Franklin, TN EIN: 26-0600935 Website

Positively impact the local economy by increasing travel related spending in Williamson county tn, provide quality services to the visitor and local hospitality industry, and assist in the development, preservation and expansion of the county's tourism product.

Key facts about Williamson County Convention & Visitors Bureau Inc

In short: Williamson County Convention & Visitors Bureau Inc gave $74K across 7 grants in 2025 (avg $11K), mostly in Tennessee. Source: 2025 IRS Form 990.

EIN
26-0600935
Latest 990 filing
Form 990, 2025
Annual giving (2025)
$74,000
Grants made (2025)
7
Average grant
$10,571
Median grant
$7,500
Total assets
$4,707,644
Primary geography
Tennessee (80% of itemized 2025 grant dollars)

Data from IRS Form 990, 2025; updated September 2026.

Financial Overview

From 2025 IRS Form 990 · View filing

Total Assets

$4.7M

+9.2% YoY

Annual Giving

$74K

+244.2% YoY

Grant Count

7

+133.3% YoY

Avg Grant Size

$11K

+47.5% YoY

How Williamson County Convention & Visitors Bureau Inc gives

  • Giving grew 147% from 2022 to 2025. Method

From the foundation's IRS Form 990 filings. Methodology.

About Williamson County Convention & Visitors Bureau Inc

Based on IRS filings

Williamson County Convention & Visitors Bureau Inc is a public charity focused on Community Improvement & Capacity Building, based in Franklin, TN. IRS filing data is available from 2021 through 2025. As of 2025, the organization holds $4.7M in total assets. In 2025, it awarded 7 grants totaling $74K. Net investment income was $79K.

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Geographic Focus

Where this funder awards grants

Grant Distribution by State

5states

Share of 2025 grant dollars across all 7 itemized grants.

Cities

FranklinDecaturHermitageFort CollinsHartselleJohnstownSanford

Giving Over Time

Total grant dollars and number of grants per year

$0$20K$40K$60K$80K5 grants2021 4 grants2022 4 grants2023 3 grants2024 7 grants2025

From 2021 to 2025, annual grant giving ranged from $22K (2024) to $74K (2025). In 2025 it made 7 grants totaling $74K.

Grant Insights

How this funder distributes its grants

Top Recipients

Top 7 recipients in 2025

Tennessee Golf Foundation: $20KTennessee Golf Foundation$20KWilliamson County Parks & Recreation: $18KWilliamson County Parks &Recreation$18KAlliance Volleyball Club: $8KAlliance Volleyball Club$8KTennessee Soccer Club: $8KTennessee Soccer Club$8KInnovative V LLC DBA Total Package Hockey: $8KInnovative V LLC DBA TotalPackage Hockey$8KPerfect Game Inc: $8KPerfect Game Inc$8KTN Secondary School Athletic Association (TSSAA): $7KTN Secondary School AthleticAssociation (TSSAA)$7K

The largest 2025 recipient was Tennessee Golf Foundation ($20K). Together the top 7 received $74K.

Grant Size Distribution

23 grants across all recorded years

23<$50K$50–100K$100–250K$250–500K$500K–1M$1–5M$5M+

The most common grant size was under $50K: 23 grants of 23 (100%).

Giving History

Grant recipients and amounts by year

RecipientPurposeAmount
Tennessee Golf Foundation Franklin, TNSponser Event in County$20,000
Williamson County Parks & Recreation Franklin, TNSponsor Event in County$17,500
Alliance Volleyball Club Franklin, TNSponsor Event in County$7,500
Tennessee Soccer Club Franklin, TNSponsor Event in County$7,500
Innovative V LLC DBA Total Package Hockey Hartselle, ALSponsor Event in County$7,500
Perfect Game Inc Sanford, FLSponsor Event in County$7,500
TN Secondary School Athletic Association (TSSAA) Hermitage, TNSponsor Event in County$6,500

Financial History

Multi-year comparison from IRS filings

Revenue
Expenses
Net Investment Income
$0$2M$4M$6M2021 2022 2023 2024 2025
Metric202520242023
Total Assets$4,707,644$4,310,401$4,032,473
Revenue$4,123,451$3,731,498$2,742,694
Expenses$3,723,331$3,363,265$2,887,600
Net Investment Income$79,443$49,595$16,692

Data update history

When this profile's IRS filing data changed on Grantable

  1. Updated Form 990 for fiscal year 2021 (received by the IRS November 2, 2021)
  2. Updated Form 990 for fiscal year 2022 (received by the IRS November 15, 2022)
  3. Updated Form 990 for fiscal year 2023 (received by the IRS November 9, 2023)
  4. Updated Form 990 for fiscal year 2024 (received by the IRS November 15, 2024)
  5. Updated Form 990 for fiscal year 2025 (received by the IRS November 15, 2025)
  6. IRS filings on file for fiscal years 2021–2025

Leadership & Key People

Officers and directors from IRS filings

Williamson County Convention & Visitors Bureau Inc is led by Maureen Thornton, President & CEO on every filing since 2022; 3 of 21 officers listed in 2025 are compensated.

Officers on the 2025 filing

  • Maureen Thornton

    President & CEO

    On filings since 2022

    40 hrs/week

    $74K (2022) → $219K (2025)

  • Tom Rybak

    Chair

    Board Member → Chair Elect, 2022

    Chair Elect → Chair, 2024

    On filings since 2021

    0.3 hrs/week

    No compensation reported

  • Andy Marshall

    Director

    Chair → Immediate Past Chair, 2022

    Immediate Past Chair → Director, 2024

    On filings since 2021

    0.3 hrs/week

    No compensation reported

  • Bari Beasley

    Director

    Board Member → Director, 2023

    On filings since 2021

    0.3 hrs/week

    No compensation reported

  • Dan Preston

    Director

    Board Member → Director, 2023

    On filings since 2021

    0.3 hrs/week

    No compensation reported

  • Eric Stuckey

    Director

    Secretary → Director, 2025

    On filings since 2021

    0.3 hrs/week

    No compensation reported

  • Justin Foster

    Director

    Board Member → Director, 2023

    On filings since 2021

    0.3 hrs/week

    No compensation reported

  • Matt Lahiff

    Director

    Board Member → Director, 2023

    On filings since 2021

    0.3 hrs/week

    No compensation reported

  • Matt Largen

    Director

    Board Member → Director, 2023

    On filings since 2021

    0.3 hrs/week

    No compensation reported

  • Alma McLemore

    Director

    Board Member → Director, 2023

    On filings since 2022

    0.3 hrs/week

    No compensation reported

  • Jennifer Mason

    Director

    On filings since 2023

    0.3 hrs/week

    No compensation reported

  • Allen Arender

    Director

    On filings since 2024

    0.3 hrs/week

    No compensation reported

  • Hitesh Patel

    Director

    On filings since 2024

    0.3 hrs/week

    No compensation reported

  • Sean Aiello

    Director

    On filings since 2024

    0.3 hrs/week

    No compensation reported

  • Sharon Hatcher

    Director

    New on the 2025 filing

    0.3 hrs/week

    No compensation reported

  • Lauren Ward

    Vice President, Marketing & Committee

    Interim President & CEO → Vice President & Marketing, 2022

    Vice President & Marketing → Vice President, Marketing & Committee, 2024

    On filings since 2021

    40 hrs/week

    $97K (2021) → $119K (2025)

  • David Edwards

    Vice President, Finance & Administrator

    On filings since 2024

    40 hrs/week

    $106K (2024) → $112K (2025)

  • Brandy Blanton

    Vice Chair & Chair Elect

    Board Member → Director, 2023

    Director → Vice Chair & Chair Elect, 2025

    On filings since 2021

    0.3 hrs/week

    No compensation reported

  • Ken Moore

    Immediate Past Chair

    Chair Elect → Chair, 2022

    Chair → Immediate Past Chair, 2024

    On filings since 2021

    0.3 hrs/week

    No compensation reported

  • Steve Smith

    Treasurer

    On filings since 2021

    0.3 hrs/week

    No compensation reported

  • Lee Kennedy

    Secretary

    Director → Secretary, 2025

    On filings since 2024

    0.3 hrs/week

    No compensation reported

Former officers (10)
  • Former: Judy Hayes (2021–2024) — Director
  • Former: Chris Thomas (2021–2023) — Director
  • Former: Heath Clark (2021–2023) — Director
  • Former: Paul Webb (2021–2023) — Director
  • Former: Stacey Garcia (2021–2023) — Director of Finance & Administrator · Filing note: Ended 9302022
  • Former: David Edwards Start (2023) — Vice President, Finance & Administrator
  • Former: Beth Lothers (2021–2022) — Board Member
  • Former: Brian Sims (2021–2022) — Board Member
  • Former: Ellie Westman-Chin (2021) — President & CEO
  • Former: Pearl Bransford (2021) — Board Member

Data from IRS Form 990 filings, 2021–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.

Compensation Overview

From 2025 IRS filing

Maureen Thornton — President & CEO: $219KMaureen ThorntonPresident & CEO$219KLauren Ward — VP, Marketing & Comm: $119KLauren WardVP, Marketing & Comm$119KDavid Edwards — VP, Finance & Admin: $112KDavid EdwardsVP, Finance & Admin$112K

The highest reported compensation on the 2025 filing was $219K, to Maureen Thornton (President & CEO). 3 officers or directors reported compensation on that filing.

Frequently asked questions about Williamson County Convention & Visitors Bureau Inc

How much does Williamson County Convention & Visitors Bureau Inc give each year?

Williamson County Convention & Visitors Bureau Inc gave $74K across 7 grants in 2025, according to its 2025 IRS Form 990. In 2024 it gave $22K across 3 grants.

What is Williamson County Convention & Visitors Bureau Inc's typical grant size?

Williamson County Convention & Visitors Bureau Inc's median grant in 2025 was $7,500, and its average grant was $10,571, across 7 grants on its 2025 IRS Form 990.

Where does Williamson County Convention & Visitors Bureau Inc give grants?

Williamson County Convention & Visitors Bureau Inc gives mostly in Tennessee: 80% of the grant dollars itemized on its 2025 IRS Form 990 went to recipients there. The next largest states were Alabama (10%) and Florida (10%). The most frequent recipient cities were Franklin, TN (4 grants).

Does Williamson County Convention & Visitors Bureau Inc give general operating support?

Not in 2025: none of the 7 grants with a stated purpose on Williamson County Convention & Visitors Bureau Inc's 2025 IRS Form 990 were described as general or operating support. Recurring purposes include "Sponsor Event in County" (6 grants).

Who are Williamson County Convention & Visitors Bureau Inc's largest grantees?

Williamson County Convention & Visitors Bureau Inc's largest 2025 grantees include Tennessee Golf Foundation ($20,000), Williamson County Parks & Recreation ($17,500) and Alliance Volleyball Club ($7,500), according to its 2025 IRS Form 990. Together they received 61% of its itemized 2025 grant dollars.

How large is Williamson County Convention & Visitors Bureau Inc?

Williamson County Convention & Visitors Bureau Inc reported $4.7M in total assets on its 2025 IRS Form 990. Its revenue that year was $4.1M.

What is Williamson County Convention & Visitors Bureau Inc?

Williamson County Convention & Visitors Bureau Inc is a public charity focused on Community Improvement & Capacity Building, based in Franklin, TN. It holds $4.7M in total assets as of 2025.

What is Williamson County Convention & Visitors Bureau Inc's EIN?

Williamson County Convention & Visitors Bureau Inc's EIN (Employer Identification Number) is 26-0600935. IRS Form 990 filing data is available on this page for 2021–2025.

Data last updated September 2026. Sourced from IRS Form 990 filings.

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