The Toy Association Inc
To be a unifying force for members' creativity, responsibility, and global success, advocating for their needs and championing the benefits of play.
The Toy Association Inc at a glance
In short: The Toy Association Inc gave $545K across 4 grants in 2024 (avg $136K), mostly in New York. Source: 2024 IRS Form 990.
- Annual giving (2024)
- $545,430
- +285.5% vs 2023
- Grants made (2024)
- 4
- +33.3% vs 2023
- Average grant
- $136,358
- +189.1% vs 2023
- Median grant
- $35,500
- Total assets
- $38,930,300
- +15.7% vs 2023
- Primary geography
- New York (95% of itemized 2024 grant dollars)
- Latest 990 filing
- Form 990, 2024 View filing
Data from IRS Form 990, 2024; updated September 2026.
Who The Toy Association Inc funds
How this funder distributes its grants
Top Recipients
Top 4 recipients in 2024
The largest 2024 recipient was The Toy Foundation ($459K). Together the top 4 received $545K.
Grant Size Distribution
16 grants across all recorded years
The most common grant size was under $50K: 10 grants of 16 (63%).
Geographic Focus
Where this funder awards grants
Grant Distribution by State
Share of 2024 grant dollars across all 4 itemized grants.
States
Cities
How The Toy Association Inc gives
- Giving grew 351% from 2021 to 2024. Method
From the foundation's IRS Form 990 filings. Methodology.
Giving History
Giving Over Time
Total grant dollars and number of grants per year
From 2020 to 2024, annual grant giving ranged from $86K (2022) to $545K (2024). In 2024 it made 4 grants totaling $545K.
Grants by year
Grant recipients and amounts by year
| Recipient | Purpose | Amount |
|---|---|---|
| The Toy Foundation New York, NY | Support Philanthropic Work of Foundation | $459,430 |
| The Strong Museum Rochester, NY | Support Work of the Organization | $46,000 |
| Otis College Los Angeles, CA | Toy Design Scholarships and Department Support | $25,000 |
| Women in Toys New York, NY | Support Work of the Organization | $15,000 |
Ready to take the next step with The Toy Association Inc?
Financial History
Multi-year comparison from IRS filings
| Filing year | Total Assets | Revenue | Expenses | Grants paid | Grants | Net Investment Income |
|---|---|---|---|---|---|---|
| 2024 | $38,930,300 | $9,406,375 | $15,252,960 | $545,430 | 4 | $1,795,855 |
| 2023 | $33,657,627 | $23,965,719 | $18,304,116 | $141,500 | 3 | $1,005,242 |
| 2022 | $36,491,837 | $9,120,351 | $14,955,889 | $85,620 | 2 | $900,004 |
| 2021 | $44,631,259 | $11,487,921 | $13,584,937 | $121,000 | 3 | $3,723,656 |
| 2020 | $37,645,915 | $22,061,751 | $17,120,757 | $114,699 | 4 | $1,460,465 |
About The Toy Association Inc
Based on IRS filings
The Toy Association Inc is a public charity, based in New York, NY. IRS filing data is available from 2020 through 2024. As of 2024, the organization holds $38.9M in total assets. In 2024, it awarded 4 grants totaling $545K. Net investment income was $1.8M.
Leadership & Key People
Officers and directors from IRS filings
The Toy Association Inc is led by Stephen Pasierb, President & CEO on every filing since 2020; 11 of 31 officers listed in 2024 are compensated.
Officers on the 2024 filing
Stephen Pasierb
President & CEO
On filings since 2020
50 hrs/week
$580K (2020) → $747K (2024)
Greg Ahearn
President & CEO
New on the 2024 filing
50 hrs/week
$457K (2024)
Aaron Muderick
Chair
Vice Chairman → Chairman, 2022
Chairman → Chair, 2023
On filings since 2020
2 hrs/week
No compensation reported
Anne McConnell
Senior Director & Mkt Research
On filings since 2022
50 hrs/week
$182K (2022) → $187K (2024)
Jackson Wong
Senior Director, Events, Data & Tech
New on the 2024 filing
50 hrs/week
$159K (2024)
Andrew Quartin
Director
On filings since 2020
2 hrs/week
No compensation reported
Andrew Weiner
Director
On filings since 2020
2 hrs/week
No compensation reported
Anne Carrihill
Director
On filings since 2020
2 hrs/week
No compensation reported
Chris Harrs
Director
On filings since 2020
2 hrs/week
No compensation reported
Melissa Millo
Director
On filings since 2020
2 hrs/week
No compensation reported
Michael Keaton
Director
On filings since 2020
2 hrs/week
No compensation reported
Steve Totzke
Director
On filings since 2020
2 hrs/week
No compensation reported
Ashley Mady
Director
On filings since 2021
2 hrs/week
No compensation reported
Dion Vlachos
Director
On filings since 2021
2 hrs/week
No compensation reported
Bridgette Miller
Director
On filings since 2022
2 hrs/week
No compensation reported
Geoffrey Greenberg
Director
On filings since 2022
2 hrs/week
No compensation reported
Hiu Lee
Director
On filings since 2023
2 hrs/week
No compensation reported
Jared Carr
Director
On filings since 2023
2 hrs/week
No compensation reported
Jeremy Padawer
Director
On filings since 2023
2 hrs/week
No compensation reported
Lisa Williams PhD
Director
On filings since 2023
2 hrs/week
No compensation reported
Loridawn Howel
Director
On filings since 2023
2 hrs/week
No compensation reported
Zhabina Kaur Bhasin MD
Director
On filings since 2023
2 hrs/week
No compensation reported
Ed Desmond
Executive Vice President & Govt Affairs
Executive Vice President & External Affairs → Executive Vice President & Govt Affairs, 2022
On filings since 2020
50 hrs/week
$362K (2020) → $499K (2024)
Joan Lawrence
Senior Vice President, Standards & Reg Affairs
Senior Vice President, Standards & Regulatory Affairs → Senior Vice President, Standards & Reg Affairs, 2022
On filings since 2020
50 hrs/week
$234K (2020) → $281K (2024)
Ken Ebeling
Executive Vice President, Strategic Development & Member Svc
Executive Vice President, Strategic Development & Member Svcs → Executive Vice President, Strategic Development & Member Svc, 2022
On filings since 2020
50 hrs/week
$251K (2020) → $308K (2024)
Kimberly Carcone
Senior Vice President & Global Mkt Events
Vice President & Market Events → Senior Vice President & Global Market Events, 2021
Senior Vice President & Global Market Events → Senior Vice President & Global Mkt Events, 2022
On filings since 2020
50 hrs/week
$177K (2020) → $303K (2024)
Adrienne Appell
Senior Vice President, Mkt & Comms
Senior Vice President & Marketing Communications → Senior Vice President, Mkt & Comms, 2022
On filings since 2021
50 hrs/week
$195K (2021) → $264K (2024)
Robert Heins
Vice President, Finance & Accounting
On filings since 2022
50 hrs/week
$179K (2022) → $224K (2024)
Jos Huxley
Senior Vice President & Technical Affairs
On filings since 2023
50 hrs/week
$293K (2023) → $304K (2024)
Sharon Price John
Vice Chair
Director → Vice Chair, 2023
On filings since 2020
2 hrs/week
No compensation reported
Andy Keimach
Treasurer
On filings since 2022
2 hrs/week
No compensation reported
Former officers (17)
- Former: Jennifer Gibbons (2020–2023) — Senior Vice President & Govt Affairs
- Former: Paul Vitale (2020–2023) — Executive Vice President, Finance & Operations
- Former: Alan Kaufman (2020–2022) — Senior Vice President & Technical Affairs
- Former: Charlie Emby (2020–2022) — Director
- Former: Geoffrey Walker (2020–2022) — Director
- Former: Jennifer Caveza (2020–2022) — Director
- Former: Kathleen Campisano (2020–2022) — Director
- Former: Michael Rinzler (2020–2022) — Director
- Former: Skip Kodak (2020–2022) — Director
- Former: Tim Kilpin (2020–2022) — Vice Chairman
- Former: Kathrin Belliveau (2021–2022) — Director
- Former: Jean Butler (2020–2021) — Former Executive Director & Toy Foundation
- Former: John Frascotti (2020–2021) — Director
- Former: Marian Bossard (2020–2021) — Executive Vice President & Global Mkt Events
- Former: Edward Desmond (2021) — Executive Vice President & Government Affairs
- Former: Ken Seiter (2020) — Executive Vice President & Marketing Communications
- Former: Robert Wann (2020) — Director
Data from IRS Form 990 filings, 2020–2024. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Compensation Overview
From 2024 IRS filing
The highest reported compensation on the 2024 filing was $747K, to Stephen Pasierb (President & CEO Until 04/24). 11 officers or directors reported compensation on that filing.
Frequently asked questions about The Toy Association Inc
How much does The Toy Association Inc give each year?
The Toy Association Inc gave $545K across 4 grants in 2024, according to its 2024 IRS Form 990. In 2023 it gave $142K across 3 grants.
What is The Toy Association Inc's typical grant size?
The Toy Association Inc's median grant in 2024 was $35,500, and its average grant was $136,358, across 4 grants on its 2024 IRS Form 990.
Where does The Toy Association Inc give grants?
The Toy Association Inc gives mostly in New York: 95% of the grant dollars itemized on its 2024 IRS Form 990 went to recipients there. The most frequent recipient cities were New York, NY (2 grants).
Does The Toy Association Inc give general operating support?
Not in 2024: none of the 4 grants with a stated purpose on The Toy Association Inc's 2024 IRS Form 990 were described as general or operating support.
How large is The Toy Association Inc?
The Toy Association Inc reported $38.9M in total assets on its 2024 IRS Form 990. Its revenue that year was $9.4M.
What is The Toy Association Inc's EIN?
The Toy Association Inc's EIN (Employer Identification Number) is 13-5591570. IRS Form 990 filing data is available on this page for 2020–2024.
Data last updated September 2026. Sourced from IRS Form 990 filings.
Data update history
(6)
When this profile's IRS filing data changed on Grantable
- Updated Form 990 for fiscal year 2020 (received by the IRS November 10, 2021)
- Updated Form 990 for fiscal year 2021 (received by the IRS November 14, 2022)
- Updated Form 990 for fiscal year 2022 (received by the IRS November 6, 2023)
- Updated Form 990 for fiscal year 2023 (received by the IRS August 13, 2024)
- Updated Form 990 for fiscal year 2024 (received by the IRS October 28, 2025)
- IRS filings on file for fiscal years 2020–2024
Other open foundation grants in New York
New York Open opportunities, soonest deadline first.
Explore Open Grants
Browse active grant opportunities in The Toy Association Inc's focus areas in our free grants database
Similar Funders
Funders with grantees in common, and similar funders in New York
Bandai Namco Foundation of America FKA the Bandai Foundation
Irvine, CA
The foundation supports children’s health, family housing and food assistance, youth learning, disaster relief, and environmental protection, with most 2024 funding going to California and additional grants in Illinois, Minnesota, Virginia, and Iowa. Its 36 grants ranged from $100 to $62,556, with a median of $1,600. It funds only preselected charitable organizations and does not accept unsolicited requests.
Assets
$6.3M
Grants
36
Total Given
$286K
Maximum Difference Foundation
Los Angeles, CA
Assets
$304K
Grants
8
Total Given
$316K
Build-A-Bear Foundation Inc
Saint Louis, MO
Assets
$2.6M
Grants
8
Total Given
$1.2M
MGAE CaresOrg Inc
Chatsworth, CA
Mgae cares.org, inc. Is a charitable organization for national emergencies and other causes.
Assets
$59K
Grants
3
Total Given
$200K
The Rockefeller Foundation
New York, NY
The Rockefeller Foundation funds initiatives in energy access, sustainable food systems, health, climate, economic opportunity, and finance in the United States and around the world. In 2024, it made 381 grants, with a median grant of about $171,000, though awards ranged widely; it does not accept unsolicited requests and funds preselected organizations only.
Assets
$6.4B
Grants
381
Total Given
$233.2M
Lego Community Fund US Inc
Enfield, CT
Assets
$2.5M
Grants
35
Total Given
$86K
More similar funders
More Funders in New York
The filing figures on this page are open data under CC BY 4.0. About GrantGraph Open
Figures come from The Toy Association Inc's IRS filings (methodology). AI-written summaries, news items and logos are not covered by the open licence. Spot an error? Email hello@grantable.co.
The Toy Association Inc down — hundreds of funders to go?