The Brand Foundation is a nonprofit organization, based in Monroe, NY. IRS filing data is available from 2020 through 2024. As of 2024, the organization holds $686K in total assets.
Key facts about The Brand Foundation
- EIN
- 04-3598347
- Latest 990 filing
- Form 990 filing, 2024
- Total assets
- $685,991
Data from IRS Form 990 filing, 2024; updated September 2026.
Financial Overview
From 2024 IRS Form 990 filing · View filing
Total Assets
$686K
-85.8% YoY
Revenue
—
Expenses
$36K
-88.1% YoY
How The Brand Foundation gives
- Giving fell 64% from 2020 to 2023. Method
- In 2023 it paid out 83% of its IRS minimum distribution (the 5% rule). Foundations have until the end of the next year to meet it. Method
From the foundation's IRS Form 990-PF filings. Methodology.
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Geographic Focus
Where this funder awards grants
Grant Distribution by State
States
Cities
Giving Over Time
Total grant dollars and number of grants per year
From 2020 to 2023, annual grant giving ranged from $177K (2023) to $487K (2020). In 2023 it made 1 grant totaling $177K.
Grant Insights
How this funder distributes its grants
Grant Size Distribution
4 grants across all recorded years
The most common grant size was in the $250–500K range: 3 grants of 4 (75%).
Giving History
Grant recipients and amounts by year
No grants recorded for 2024.
Financial History
Multi-year comparison from IRS filings
| Metric | 2024 | 2023 | 2022 |
|---|---|---|---|
| Total Assets | $685,991 | $4,817,908 | $5,094,415 |
| Revenue | — | $25,696 | $153,764 |
| Expenses | $35,990 | $302,203 | $337,214 |
| Qualifying Distributions | — | $176,967 | $268,939 |
| Net Investment Income | — | — | $48,989 |
| Distributable Amount | — | $212,819 | $277,128 |
Data update history
When this profile's IRS filing data changed on Grantable
- IRS filings on file for fiscal years 2020–2024
Leadership & Key People
Officers and directors from IRS filings
The Brand Foundation is led by Rachel Brand, President & CEO since 2022 (on filings since 2020); none of the 2 officers listed in 2024 report compensation.
Officers on the 2024 filing
Rachel Brand
President & CEO
Director → President & CEO, 2022
On filings since 2020
No compensation reported
Raizi Klein
Treasurer
Director → Treasurer, 2022
On filings since 2020
No compensation reported
Data from IRS Form 990 filings, 2020–2024. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Frequently asked questions about The Brand Foundation
How large is The Brand Foundation?
The Brand Foundation reported $686K in total assets on its 2024 IRS Form 990 filing.
Where does The Brand Foundation operate?
The Brand Foundation has awarded grants in New York.
What is The Brand Foundation's EIN?
The Brand Foundation's EIN (Employer Identification Number) is 04-3598347. IRS Form 990 filing data is available on this page for 2020–2024.
Data last updated September 2026. Sourced from IRS Form 990-PF filings.
Here's the math on researching The Brand Foundation by hand.
Explore Open Grants
Browse active grant opportunities in The Brand Foundation's focus areas in our free grants database
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