Smartmeme DBA Center for Story-based Strategy logo

Smartmeme DBA Center for Story-based Strategy

Public charity · Grantmaker Los Angeles, CA EIN: 20-1897585 Website

Smartmeme inc. Dba center for story-based strategy ("css") is a national strategy center dedicated to harnessing the power of narrative for movement building and social change. Css provides social, economic and ecological justice leaders, organizations and alliances the strategic support to reframe issues and win critical campaigns. We use story-based approaches to amplify the impact of grassroots organizing, to communicate transformative possibilities and to re-imagine social change strategy. Through training and consulting, weve supported over 300 nonprofit organizations and 6,000 individual change agents.

Smartmeme DBA Center for Story-based Strategy at a glance

In short: Smartmeme DBA Center for Story-based Strategy gave $663K across 6 grants in 2025 (avg $110K), mostly in District of Columbia. Source: 2025 IRS Form 990.

Annual giving (2025)
$662,949
+713.4% vs 2024
Grants made (2025)
6
+50.0% vs 2024
Average grant
$110,492
+442.3% vs 2024
Median grant
$47,500
Total assets
$4,177,120
-21.3% vs 2024
Primary geography
District of Columbia (66% of itemized 2025 grant dollars)
Latest 990 filing
Form 990, 2025 View filing

Data from IRS Form 990, 2025; updated September 2026.

Who Smartmeme DBA Center for Story-based Strategy funds

How this funder distributes its grants

Top Recipients

Top 6 recipients in 2025

The Frameworks Institute: $438KThe Frameworks Institute$438KCenter for Policy Initiatives: $60KCenter for Policy Initiatives$60KSocial & Environmental Entrep: $60KSocial & Environmental Entrep$60KBlack Organizing Project: $35KBlack Organizing Project$35KCentral Valley Movement Build: $35KCentral Valley Movement Build$35KGender & Sexualities Alliance: $35KGender & Sexualities Alliance$35K

The largest 2025 recipient was The Frameworks Institute ($438K). Together the top 6 received $663K.

Grant Size Distribution

11 grants across all recorded years

8<$50K2$50–100K$100–250K1$250–500K$500K–1M$1–5M$5M+

The most common grant size was under $50K: 8 grants of 11 (73%).

Geographic Focus

Where this funder awards grants

Grant Distribution by State

2states

Share of 2025 grant dollars across all 6 itemized grants.

Cities

BerkeleyOaklandSacramentoSan FranciscoCalabasasSan DiegoWest Washington

Giving History

Giving Over Time

Total grant dollars and number of grants per year

$0$200K$400K$600K$800K0 grants2019 0 grants2020 0 grants2021 0 grants2022 1 grant2023 4 grants2024 6 grants2025

From 2023 to 2025, annual grant giving ranged from $25K (2023) to $663K (2025). In 2025 it made 6 grants totaling $663K.

Grants by year

Grant recipients and amounts by year

RecipientPurposeAmount
The Frameworks Institute West Washington, DCRe-grants$437,949
Center for Policy Initiatives San Diego, CARe-grants$60,000
Social & Environmental Entrep Calabasas, CARe-grants$60,000
Black Organizing Project Oakland, CARe-grants$35,000
Central Valley Movement Build Sacramento, CARe-grants$35,000
Gender & Sexualities Alliance San Francisco, CARe-grants$35,000
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Financial History

Multi-year comparison from IRS filings

Figures from IRS filings, by filing year
Filing yearTotal AssetsRevenueExpensesGrants paidGrantsNet Investment Income
2025$4,177,120$2,017,745$2,878,224$662,9496$21,183
2024$5,309,193$4,218,156$2,036,399$81,5004$19,879
2023$3,119,879$1,678,377$1,598,407$25,0001$10,033
2022$2,961,906$1,968,605$1,368,806———
2021$2,683,742$1,981,299$1,295,608———
2020$1,842,700$1,843,727$1,239,359——$3,584
2019$983,527$1,121,149$1,195,366——$132

About Smartmeme DBA Center for Story-based Strategy

Based on IRS filings

Smartmeme DBA Center for Story-based Strategy is a public charity focused on Education, based in Los Angeles, CA. IRS filing data is available from 2019 through 2025. As of 2025, the organization holds $4.2M in total assets. In 2025, it awarded 6 grants totaling $663K. Net investment income was $21K.

Focus Areas

Leadership & Key People

Officers and directors from IRS filings

Smartmeme DBA Center for Story-based Strategy is led by Angus Maguire, President since 2025 (on filings since 2019); 3 of 8 officers listed in 2025 are compensated.

Officers on the 2025 filing

  • Angus Maguire

    President

    Committee Manager → Secretary, 2023

    Secretary → President, 2025

    On filings since 2019

    2 hrs/week

    $61K (2019) → $0 (2025)

  • Reuben Tihi Hayslett

    Interim Executive Director

    Board Member → Board President, 2023

    Board President → Interim Executive Director, 2025

    On filings since 2022

    2 hrs/week

    $47K (2025)

  • Nayantara Sen

    Executive Director

    On filings since 2024

    32 hrs/week

    $156K (2025)

  • Jamila Brown

    Vice President

    On filings since 2024

    2 hrs/week

    $42K (2025)

  • Kedar Reddy

    Board Member

    Treasurer → Board Member, 2025

    On filings since 2024

    2 hrs/week

    No compensation reported

  • Seng So

    Secretary

    On filings since 2024

    2 hrs/week

    No compensation reported

  • Iva Torres

    Treasurer

    New on the 2025 filing

    2 hrs/week

    No compensation reported

  • Rachel Weidinger

    Board Member

    New on the 2025 filing

    2 hrs/week

    No compensation reported

Former officers (21)
  • Former: Michael Premo (2019–2024) — Outgng Treasurer
  • Former: Yee Won Chong (2019–2024) — Outgngtreasurer
  • Former: Dallas Goldtooth (2020–2024) — Outgoing President
  • Former: Paul Castro (2023–2024) — Interim Executive Director
  • Former: Sara Dillon (2023–2024) — Outgng Secretary
  • Former: Ivy Brashear (2024) — Board Member
  • Former: Zakiya Scott (2024) — Strategy Director
  • Former: Trina Jackson (2019–2023) — Board Member
  • Former: Cristobal Lagunas (2023) — Staff Representative
  • Former: Bernice Julie Shaw (2019–2022) — Co-Director
  • Former: Jennifer Dillon (2019–2022) — Board Member
  • Former: Sara Pennington (2019–2022) — Secretary
  • Former: Sean Watkins (2019–2022) — Ext Affairs Chair
  • Former: Shana McDavis-Conway (2019–2022) — Co-Director
  • Former: Mariana Mendoza (2020–2022) — Board Member
  • Former: Miya Yoshitani (2019–2021) — Board Member
  • Former: Gopal Dayaneni (2019–2020) — Board Member
  • Former: Jacqueline Patterson (2019–2020) — Board Member
  • Former: Amara Possian (2019) — Board Member
  • Former: Celia Alario (2019) — Board Member
  • Former: Ratema Uch (2019) — Ops.coordinator

Data from IRS Form 990 filings, 2019–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.

Compensation Overview

From 2025 IRS filing

Nayantara Sen — Executive Dir.: $156KNayantara SenExecutive Dir.$156KReuben Tihi Hayslett — Interim ED: $47KReuben Tihi HayslettInterim ED$47KJamila Brown — Vice President: $42KJamila BrownVice President$42K

The highest reported compensation on the 2025 filing was $156K, to Nayantara Sen (Executive Dir.). 3 officers or directors reported compensation on that filing.

Frequently asked questions about Smartmeme DBA Center for Story-based Strategy

How much does Smartmeme DBA Center for Story-based Strategy give each year?

Smartmeme DBA Center for Story-based Strategy gave $663K across 6 grants in 2025, according to its 2025 IRS Form 990. In 2024 it gave $82K across 4 grants.

What is Smartmeme DBA Center for Story-based Strategy's typical grant size?

Smartmeme DBA Center for Story-based Strategy's median grant in 2025 was $47,500, and its average grant was $110,492, across 6 grants on its 2025 IRS Form 990.

Where does Smartmeme DBA Center for Story-based Strategy give grants?

Smartmeme DBA Center for Story-based Strategy gives mostly in District of Columbia: 66% of the grant dollars itemized on its 2025 IRS Form 990 went to recipients there. The next largest state was California (34%).

Does Smartmeme DBA Center for Story-based Strategy give general operating support?

Not in 2025: none of the 6 grants with a stated purpose on Smartmeme DBA Center for Story-based Strategy's 2025 IRS Form 990 were described as general or operating support. Recurring purposes include "Re-grants" (6 grants).

Who are Smartmeme DBA Center for Story-based Strategy's largest grantees?

Smartmeme DBA Center for Story-based Strategy's largest 2025 grantees include The Frameworks Institute ($437,949), Center for Policy Initiatives ($60,000) and Social & Environmental Entrep ($60,000), according to its 2025 IRS Form 990. Together they received 84% of its itemized 2025 grant dollars.

How large is Smartmeme DBA Center for Story-based Strategy?

Smartmeme DBA Center for Story-based Strategy reported $4.2M in total assets on its 2025 IRS Form 990. Its revenue that year was $2.0M.

What is Smartmeme DBA Center for Story-based Strategy?

Smartmeme DBA Center for Story-based Strategy is a public charity focused on Education, based in Los Angeles, CA. It holds $4.2M in total assets as of 2025.

What is Smartmeme DBA Center for Story-based Strategy's EIN?

Smartmeme DBA Center for Story-based Strategy's EIN (Employer Identification Number) is 20-1897585. IRS Form 990 filing data is available on this page for 2019–2025.

Data last updated September 2026. Sourced from IRS Form 990 filings.

Data update history

(4)

When this profile's IRS filing data changed on Grantable

  1. Updated Form 990 for fiscal year 2024 (received by the IRS June 11, 2025)
  2. Added Form 990 for fiscal year 2025 (received by the IRS June 11, 2026)
  3. Added Form 990 for fiscal year 2019 (received by the IRS February 20, 2020)
  4. IRS filings on file for fiscal years 2020–2024

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The filing figures on this page are open data under CC BY 4.0. About GrantGraph Open

Figures come from Smartmeme DBA Center for Story-based Strategy's IRS filings (methodology). AI-written summaries, news items and logos are not covered by the open licence. Spot an error? Email hello@grantable.co.

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