Pure Inc
Pure Inc is a public charity based in Bentonville, Arkansas. Formed in 2011, it describes its work as helping grow a culture of generosity through peer-to-peer fundraising and crowdfunding, and reports making grants for projects in food, freedom, health, opportunity, water, and relief.
Pure Inc at a glance
In short: Pure Inc gave $27.3M across 93 grants in 2024 (avg $294K), mostly in Texas. 13% of 2024 grantees were new. Source: 2024 IRS Form 990.
- Annual giving (2024)
- $27,330,228
- -6.8% vs 2023
- Grants made (2024)
- 93
- -5.1% vs 2023
- Average grant
- $293,873
- -1.8% vs 2023
- Median grant
- $44,125
- Total assets
- $1,377,996
- +15.4% vs 2023
- New grantees (estimate)
- 13% first-time grantees (12 of 93, 2024)
- Primary geography
- Texas (67% of itemized 2024 grant dollars)
- Latest 990 filing
- Form 990, 2024 View filing
Data from IRS Form 990, 2024; updated September 2026. New grantees are estimated by matching recipient names across years (methodology).
How to apply to Pure Inc
- Contact
Mailing address: 1720 S Walton Blvd Ste 4-155, Bentonville, AR 72712
Phone: (855) 855-9594
Website: https://purecharity.com
Application details from Grantable's research on the foundation's public materials; confirm on its website before applying.
Who Pure Inc funds
How this funder distributes its grants
Top Recipients
Top 10 recipients in 2024
The largest 2024 recipient was E3 Partners ($16.1M). Together the top 10 received $21.7M.
Grant Size Distribution
590 grants across all recorded years
The most common grant size was under $50K: 347 grants of 590 (59%).
Geographic Focus
Where this funder awards grants
In 2024, recipients in Texas received 67% of grant dollars, followed by Oregon (6%), Arkansas (5%), North Carolina (5%), and California (3%).
Grant Distribution by State
Share of 2024 grant dollars across all 93 itemized grants.
States
Cities
Is Pure Inc open to new grantees?
13%
first-time grantees, 2024
In 2024, 12 of 93 grantees (13%) were first-time recipients. First grants averaged $58K; repeat grants $329K. How we count
Medians: $24K first-time, $45K repeat.
- 83% of 2024 grantees were also funded in 2023. Method
- Giving held roughly steady from 2021 to 2024 (+10%). Method
Estimate from itemized grant lists in IRS Form 990 filings (2019–2024). Recipient names are matched across years, so a renamed or misspelled grantee can look new; grants to individuals are left out. Methodology.
Giving History
Giving Over Time
Total grant dollars and number of grants per year
From 2019 to 2024, annual grant giving ranged from $20.9M (2020) to $29.3M (2023). In 2024 it made 93 grants totaling $27.3M.
Grants by year
Grant recipients and amounts by year
| Recipient | Purpose | Amount |
|---|---|---|
| E3 Partners Plano, TX | General Support | $16,146,405 |
| Path International Bend, OR | General Support | $1,630,413 |
| Help One Now Raleigh, NC | General Support | $800,317 |
| Mercy House Global Magnolia, TX | General Support | $634,674 |
| Bless the Children Ministries Tulsa, OK | General Support | $508,210 |
| Legacy Collective Austin, TX | General Support | $489,129 |
| TWELVE21 Global Dallas, TX | General Support | $404,603 |
| The Mayfly Project Benton, AR | General Support | $391,252 |
| Students for International Mission Service (Sims) Loma Linda, CA | General Support | $364,504 |
| Disciples' Village Lexington, SC | General Support | $308,638 |
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Financial History
Multi-year comparison from IRS filings
| Filing year | Total Assets | Revenue | Expenses | Grants paid | Grants | Net Investment Income |
|---|---|---|---|---|---|---|
| 2024 | $1,377,996 | $30,954,278 | $30,667,956 | $27,330,228 | 93 | — |
| 2023 | $1,194,379 | $31,567,422 | $31,698,199 | $29,331,200 | 98 | — |
| 2022 | $1,522,725 | $29,751,168 | $30,657,023 | $29,017,415 | 100 | — |
| 2021 | $3,138,267 | $27,808,227 | $26,887,003 | $24,739,148 | 149 | — |
| 2020 | $1,144,525 | $23,534,203 | $23,818,813 | $20,930,424 | 150 | $8,790 |
| 2019 | $1,505,530 | $28,457,528 | $28,606,341 | $26,835,486 | 151 | $22,779 |
Research compiled by Grantable AI from public sources. Last updated September 2026.
Mission & Focus Areas
Pure Inc’s stated mission is to “help[] grow a culture of generosity” through high-volume peer-to-peer fundraising and crowdfunding solutions. It says it mobilizes people and resources through aid, awareness, and support so people can engage and make a difference. Its reported grant program supports projects in food, freedom, health, opportunity, water, and relief.
Its 2024 grantees include organizations with varied missions. PATH International describes its work as providing care, religion, education, and health services for children in East Africa. Help One Now says it empowers families in developing countries through local leaders and solutions intended to end extreme poverty. The Mayfly Project describes its mission as mentoring foster children through fly fishing. These are the grantees’ stated missions, not Pure Inc’s.
Grantmaking
In 2024, Pure Inc reported 93 grants totaling $27,330,228. Grant amounts ranged from $5,002 to $16,146,405, with a median of $44,125. The largest awards included:
Pure Charity’s website describes a separate fiscal-sponsorship arrangement for community projects: organizers can recommend how funds are used, while Pure Charity retains legal oversight and ensures expenditures align with charitable purposes. Its nonprofit-partner sign-up information lists requirements including U.S. 501(c)(3) status or a pending Form 1023 application, good standing with the IRS, a current Guidestar profile, work aligned with a UN Sustainable Development Goal, program track record and capacity, non-discrimination, and agreement to its terms. The site describes beginning with a demo and completing verification and onboarding.
Leadership & Key People
Leadership team and compensation from IRS filings
The 2024 filing lists Kristin Copher Buse as president, Michael Gebhart as treasurer, and Adam Coleman as secretary. The organization’s website also lists Kristin Copher Buse, David Echegoyen, and Gabe Wight on its board of directors.
Pure Inc is led by Kristin Copher Buse, President on every filing since 2019; none of the 3 officers listed in 2024 report compensation.
Officers on the 2024 filing
Kristin Copher Buse
President
On filings since 2019
20 hrs/week
No compensation reported
Adam Coleman
Secretary
On filings since 2019
1 hr/week
No compensation reported
Michael Gebhart
Treasurer
On filings since 2021
2 hrs/week
No compensation reported
Former officers (1)
- Former: Rick Brekelbaum (2019–2020) — Treasurer
Data from IRS Form 990 filings, 2019–2024. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Frequently asked questions about Pure Inc
How much does Pure Inc give each year?
Pure Inc gave $27.3M across 93 grants in 2024, according to its 2024 IRS Form 990. In 2023 it gave $29.3M across 98 grants.
What is Pure Inc's typical grant size?
Pure Inc's median grant in 2024 was $44,125, and its average grant was $293,873, across 93 grants on its 2024 IRS Form 990. Organizations receiving their first grant from Pure Inc that year got $58K on average.
Where does Pure Inc give grants?
Pure Inc gives mostly in Texas: 67% of the grant dollars itemized on its 2024 IRS Form 990 went to recipients there. The next largest state was Oregon (6%). The most frequent recipient cities were Portland, OR (5 grants), Bentonville, AR (4 grants), Fayetteville, AR (3 grants) and Atlanta, GA (3 grants).
Does Pure Inc give general operating support?
Yes: 100% of Pure Inc's 2024 grants with a stated purpose (93 of 93) were for general or operating support, per its 2024 IRS Form 990.
Who are Pure Inc's largest grantees?
Pure Inc's largest 2024 grantees include E3 Partners ($16,146,405), Path International ($1,630,413) and Help One Now ($800,317), according to its 2024 IRS Form 990. Together they received 68% of its itemized 2024 grant dollars.
How large is Pure Inc?
Pure Inc reported $1.4M in total assets on its 2024 IRS Form 990. Its revenue that year was $31.0M.
What does Pure Inc fund?
Pure Inc’s stated mission is to “help[] grow a culture of generosity” through high-volume peer-to-peer fundraising and crowdfunding solutions. It says it mobilizes people and resources through aid, awareness, and support so people can engage and make a difference. See mission & focus areas ↑
How do I apply for a grant from Pure Inc?
Pure Inc has no public application process in the sources Grantable reviewed. Check purecharity.com for current guidelines, or contact the foundation directly before submitting a request.
What is Pure Inc's EIN?
Pure Inc's EIN (Employer Identification Number) is 27-4586127. IRS Form 990 filing data is available on this page for 2019–2024.
Data last updated September 2026. Sourced from IRS Form 990 filings. Research dossier generated September 2026.
Data update history
(7)
When this profile's IRS filing data changed on Grantable
- Updated Form 990 for fiscal year 2019 (received by the IRS September 2, 2020)
- Updated Form 990 for fiscal year 2020 (received by the IRS September 30, 2021)
- Updated Form 990 for fiscal year 2021 (received by the IRS September 28, 2022)
- Updated Form 990 for fiscal year 2022 (received by the IRS November 13, 2023)
- Updated Form 990 for fiscal year 2023 (received by the IRS November 14, 2024)
- Updated Form 990 for fiscal year 2024 (received by the IRS November 12, 2025)
- IRS filings on file for fiscal years 2019–2024
Explore Open Grants
Browse active grant opportunities in Pure Inc's focus areas in our free grants database
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Cite this profile
Grantable. (2026). Pure Inc funder profile. GrantGraph. Retrieved October 12, 2026, from https://grantable.co/funders/pure-inc-morg_f631dd2cbd3e4ffdabf55d137c3e2bcb
BibTeX
@misc{grantable_274586127_2026,
author = {{Grantable}},
title = {{Pure Inc funder profile}},
howpublished = {GrantGraph},
year = {2026},
url = {https://grantable.co/funders/pure-inc-morg_f631dd2cbd3e4ffdabf55d137c3e2bcb},
note = {Accessed 2026-10-12. Data licensed CC BY 4.0}
}The figures on this page are open data under CC BY 4.0: reuse them with credit to Grantable and a link. Download the data.
Figures come from Pure Inc's IRS filings (methodology). AI-written summaries, news items and logos are not covered by the open licence. Spot an error? Email hello@grantable.co.
Pure Inc down — hundreds of funders to go?