Its the Heart That Matters Foundation
Its the Heart That Matters Foundation is a private foundation based in Visalia, California. Its 2025 filing reports grants to charitable organizations, with most grant dollars going to recipients in California. The foundation states that it makes contributions only to preselected charitable organizations.
Its the Heart That Matters Foundation at a glance
In short: Its the Heart That Matters Foundation gave $89K across 19 grants in 2025 (avg $5K), mostly in California. 21% of 2025 grantees were new. Source: 2025 IRS Form 990-PF.
- Annual giving (2025)
- $88,875
- -1.8% vs 2024
- Grants made (2025)
- 19
- +11.8% vs 2024
- Average grant
- $4,678
- -12.2% vs 2024
- Median grant
- $1,000
- Total assets
- $103,731
- -1.2% vs 2024
- New grantees (estimate)
- 21% first-time grantees (4 of 19, 2025; small sample)
- Primary geography
- California (95% of itemized 2025 grant dollars)
- Latest 990 filing
- Form 990-PF, 2025 View filing
Data from IRS Form 990-PF, 2025; updated October 2026. New grantees are estimated by matching recipient names across years (methodology).
How to apply to Its the Heart That Matters Foundation
- Accepts unsolicited proposals
- No
- How to Apply
-
The foundation states that it makes contributions only to preselected charitable organizations and does not accept unsolicited requests for funds.
- Contact
Mailing address: 2222 S Gowdy St, Visalia, CA 93292
Phone: (559) 679-4370
Application details from Grantable's research on the foundation's public materials; confirm on its website before applying.
Who Its the Heart That Matters Foundation funds
How this funder distributes its grants
Top Recipients
Top 10 recipients in 2025
The largest 2025 recipient was Gateway Church of Visalia ($41K). Together the top 10 received $85K.
Organizations only. It also paid 1 grant to individuals ($1,000), which are not listed by name.
Grant Size Distribution
64 grants across all recorded years
The most common grant size was under $50K: 64 grants of 64 (100%).
Geographic Focus
Where this funder awards grants
In 2025, 95% of grant dollars went to recipients in California. The remaining grant dollars went to recipients in Tennessee (2%), Florida (2%), and Idaho (1%).
Grant Distribution by State
Share of 2025 grant dollars across all 19 itemized grants.
Cities
Is Its the Heart That Matters Foundation open to new grantees?
21%
first-time grantees, 2025
In 2025, 4 of 19 grantees (21%) were first-time recipients. With only 19 grantees, that is a small sample: one grantee more or less moves the share by about 5 points. First grants averaged $875; repeat grants $6K. How we count
Medians: $1K first-time, $1K repeat.
- 63% of 2025 grantees were also funded in 2024. Method
- Giving grew 189% from 2022 to 2025. Method
- In 2025 it paid out well above its IRS minimum distribution (the 5% rule). Method
Estimate from itemized grant lists in IRS Form 990-PF filings (2022–2025). Recipient names are matched across years, so a renamed or misspelled grantee can look new; grants to individuals are left out. Methodology.
Giving History
Giving Over Time
Total grant dollars and number of grants per year
From 2022 to 2025, annual grant giving ranged from $31K (2022) to $91K (2024). In 2025 it made 19 grants totaling $89K.
Grants by year
Grant recipients and amounts by year
| Recipient | Purpose | Amount |
|---|---|---|
| Gateway Church of Visalia Visalia, CA | Payment to Support the Message of Christianity | $41,250 |
| Living Water World Missions Visalia, CA | Payment to Support the Message of Christianity | $29,050 |
| Discipleship in Unexpected Ways Visalia, CA | Payment to Support the Message of Christianity | $3,500 |
| Young Life Tulare County Visalia, CA | Payment to support the message of christianitypayment for community support | $3,000 |
| Visalia Rescue Mission Visalia, CA | Payment to provide care and services for the poor and those in need | $1,825 |
| For Others Franklin, TN | Payment to Support the Message of Christianity | $1,700 |
| Tim Tebow Foundation Jacksonville, FL | Payment for Community Support | $1,200 |
| Mission Northwest Post Falls, ID | Payment to Support the Message of Christianity | $1,200 |
| Food Link Tulare County Exeter, CA | Payment to Feed the Hungry | $1,000 |
| God's Tooth Fairy Monterey, CA | Payment to Assist Local Youth | $1,000 |
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Financial History
Multi-year comparison from IRS filings
| Filing year | Total Assets | Revenue | Expenses | Grants paid | Grants | Qualifying Distributions | Distributable Amount |
|---|---|---|---|---|---|---|---|
| 2025 | $103,731 | $100,000 | $101,218 | $88,875 | 19 | $88,875 | $3,880 |
| 2024 | $104,949 | $100,000 | $91,792 | $90,527 | 17 | $90,527 | $3,021 |
| 2023 | $96,741 | $100,849 | $73,263 | $69,850 | 20 | $69,850 | $3,478 |
| 2022 | $69,155 | $100,000 | $30,845 | $30,800 | 8 | $30,800 | $695 |
Under IRS private-foundation payout rules, Its the Heart That Matters Foundation reported a distributable amount of $4K for 2025 — the minimum it must pay out in qualifying distributions.
Research compiled by Grantable AI from public sources. Last updated September 2026.
Mission & Focus Areas
No mission statement for the foundation is provided. Its 2025 grants supported organizations with a range of stated missions. Living Water World Missions says it shares the good news of Jesus Christ through water-purification systems, with a current focus on Guatemala. Visalia Rescue Mission says it provides meals, shelter, clothing, and other necessities to homeless or impoverished people. The Tim Tebow Foundation says it brings faith, hope, and love to people in need.
Grantmaking
In 2025, the foundation gave $88,875 across 19 grants. Grant amounts ranged from $100 to $41,250, with a median grant of $1,000. Its largest grants included $41,250 to Gateway Church of Visalia and $29,050 to Living Water World Missions, both for support of the message of Christianity. Other notable grants included $3,500 to Discipleship in Unexpected Ways, $3,000 to Young Life Tulare County, and $1,825 to Visalia Rescue Mission.
Leadership & Key People
Leadership team and compensation from IRS filings
The 2025 filing lists Ken Willims as president and Cindy Williams as vice president.
Its the Heart That Matters Foundation is led by Ken Willims, President on every filing since 2022; none of the 2 officers listed in 2025 report compensation.
Officers on the 2025 filing
Ken Willims
President
On filings since 2022
No compensation reported
Cindy Williams
Vice President
On filings since 2022
No compensation reported
Data from IRS Form 990 filings, 2022–2025. "On filings since" is the earliest filing we hold that lists the person; hours are average hours per week as reported.
Frequently asked questions about Its the Heart That Matters Foundation
How much does Its the Heart That Matters Foundation give each year?
Its the Heart That Matters Foundation gave $89K across 19 grants in 2025, according to its 2025 IRS Form 990-PF. In 2024 it gave $91K across 17 grants.
What is Its the Heart That Matters Foundation's typical grant size?
Its the Heart That Matters Foundation's median grant in 2025 was $1,000, and its average grant was $4,678, across 19 grants on its 2025 IRS Form 990-PF. Organizations receiving their first grant from Its the Heart That Matters Foundation that year got $875 on average.
Where does Its the Heart That Matters Foundation give grants?
Its the Heart That Matters Foundation gives mostly in California: 95% of the grant dollars itemized on its 2025 IRS Form 990-PF went to recipients there. The most frequent recipient cities were Visalia, CA (9 grants).
Does Its the Heart That Matters Foundation give general operating support?
Not in 2025: none of the 19 grants with a stated purpose on Its the Heart That Matters Foundation's 2025 IRS Form 990-PF were described as general or operating support. Recurring purposes include "Payment to Support the Message of Christianity" (9 grants) and "Payment to Assist Local Youth" (3 grants).
Who are Its the Heart That Matters Foundation's largest grantees?
Its the Heart That Matters Foundation's largest 2025 grantees include Gateway Church of Visalia ($41,250), Living Water World Missions ($29,050) and Discipleship in Unexpected Ways ($3,500), according to its 2025 IRS Form 990-PF. It also paid 1 grant to individuals ($1,000), which are not listed by name. Together they received 83% of its itemized 2025 grant dollars.
How large is Its the Heart That Matters Foundation?
Its the Heart That Matters Foundation reported $104K in total assets on its 2025 IRS Form 990-PF. It paid out $89K in qualifying distributions that year, against a required minimum of $4K (roughly 5% of its investment assets).
What does Its the Heart That Matters Foundation fund?
No mission statement for the foundation is provided. Its 2025 grants supported organizations with a range of stated missions. Living Water World Missions says it shares the good news of Jesus Christ through water-purification systems, with a current focus on Guatemala. See mission & focus areas ↑
How do I apply for a grant from Its the Heart That Matters Foundation?
The foundation states that it makes contributions only to preselected charitable organizations and does not accept unsolicited requests for funds. Eligibility and process details are in the grantmaking section of this profile. See how to apply ↑
What is Its the Heart That Matters Foundation's EIN?
Its the Heart That Matters Foundation's EIN (Employer Identification Number) is 92-0859792. IRS Form 990 filing data is available on this page for 2022–2025.
Does Its the Heart That Matters Foundation accept unsolicited proposals?
No, according to Grantable's research on the foundation's published guidelines. See how to apply ↑
Data last updated October 2026. Sourced from IRS Form 990-PF filings. Research dossier generated September 2026.
Data update history
(5)
When this profile's IRS filing data changed on Grantable
- Updated Form 990-PF for fiscal year 2022 (received by the IRS August 3, 2023)
- Updated Form 990-PF for fiscal year 2023 (received by the IRS March 13, 2024)
- Updated Form 990-PF for fiscal year 2024 (received by the IRS May 12, 2025)
- Added Form 990-PF for fiscal year 2025 (received by the IRS April 30, 2026)
- IRS filings on file for fiscal years 2022–2024
Live grants for the work Its the Heart That Matters Foundation funds
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Cite this profile
Grantable. (2026). Its the Heart That Matters Foundation funder profile. GrantGraph. Retrieved October 22, 2026, from https://grantable.co/funders/its-the-heart-that-matters-foundation-morg_1f176ba651b0456da5678799b64fa8c4
BibTeX
@misc{grantable_920859792_2026,
author = {{Grantable}},
title = {{Its the Heart That Matters Foundation funder profile}},
howpublished = {GrantGraph},
year = {2026},
url = {https://grantable.co/funders/its-the-heart-that-matters-foundation-morg_1f176ba651b0456da5678799b64fa8c4},
note = {Accessed 2026-10-22. Data licensed CC BY 4.0}
}The figures on this page are open data under CC BY 4.0: reuse them with credit to Grantable and a link. Download the data.
Figures come from Its the Heart That Matters Foundation's IRS filings (methodology). AI-written summaries, news items and logos are not covered by the open licence. Spot an error? Email hello@grantable.co.
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