Herbalife Family Foundation logo

Herbalife Family Foundation

LOS ANGELES, CA EIN: 51-0523266 Website

The Herbalife Family Foundation (HFF), formerly known as the Herbalife Nutrition Foundation, is a 501(c)(3) public charity established in 2004 and headquartered in Los Angeles, California. The foundation is dedicated to improving the lives of children and communities around the world by supporting nonprofit organizations that provide nutrition, education, and safe spaces for vulnerable populations.

Financial Overview

From 2024 IRS Form 990-PF · View filing

Total Assets

$23.3M

+3.3% YoY

Annual Giving

$1.5M

-9.6% YoY

Grant Count

31

-11.4% YoY

Avg Grant Size

$50K

+2.0% YoY

Research compiled by Grantable AI from public sources. Last updated April 2026.

Mission & Focus Areas

Mission: Uniting the global community to improve the lives of children and their families through nutrition and wellness.

The foundation's work centers on four primary pillars:

  • Nutrition: Providing daily nutritious meals and nutrition education to children in need
  • Wellness: Supporting physical and mental wellness programming
  • Opportunity: Creating safe spaces and enriching environments for children and families
  • Relief: Supporting relief efforts in response to natural disasters

Grantmaking

HFF distributes grants to nonprofit organizations working directly with vulnerable children. In 2024, the foundation awarded $5.12 million in grants to nonprofit organizations across 62 countries, supporting over 200,000 children annually.

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Geographic Focus

Where this funder awards grants

HFF supports organizations in 62 countries worldwide, with a network of 170+ nonprofit partners. The foundation maintains a global reach while also supporting domestic initiatives, including relief efforts in the United States.

Grant Distribution by State

20states
+13 more states

Cities

AtlantaBoca RatonBostonCarolinaChicagoColumbusDallasDaytona BeachDecaturDenverEl PasoFairfieldHendersonHoustonJacksonLong BeachLoomisLos AngelesLubbockMinneapolis

Financial History

Multi-year comparison from IRS filings

As of 2024:

  • Total revenues: $7,406,427
  • Total expenses: $7,088,503
  • Total assets: $23,311,539
  • Staff: 11 employees
Revenue
Expenses
Qualifying Distributions
Net Investment Income
$0$3M$7M$10M$13M20202021202220232024
Metric202420232022
Total Assets$23,311,539$22,556,550$21,079,868
Revenue$7,406,427$9,607,135$7,851,324
Expenses$7,088,503$8,352,425$8,131,865
Qualifying Distributions
Net Investment Income$881,740$842,004$433,572
Distributable Amount

Giving Over Time

Total grant dollars and number of grants per year

$0$664K$1M$2M$3M37 grants202042 grants202146 grants202235 grants202331 grants2024

Grant Insights

How this funder distributes its grants

Top Recipients

Top 10 recipients in 2024

WORLD FOOD PROGRAM USA$333KA PLACE CALLED HOME$75KKOINONIA FOSTER HOMES INC$70KBOYS & GIRLS CLUB OF PUE…$65KWILKINSON CENTER$57KCASA DE ESPERANZA DE LOS…$50KCHILDREN'S HOME NETWORK$50KCHILDREN'S INSTITUTE INC$50KERIE NEIGHBORHOOD HOUSE$50KMARTHA'S TABLE$50K

Grant Size Distribution

191 grants across all recorded years

128<$50K48$50–100K7$100–250K7$250–500K1$500K–1M$1–5M$5M+

Giving History

Grant recipients and amounts by year

No grants recorded for .

Leadership & Key People

Leadership team and compensation from IRS filings

  • Jenny Perez - Executive Director
  • Rob Levy - Board Member and International Managing Director at Herbalife
  • Lizette Dheming - Operations and Development Manager

Compensation Overview

From 2024 IRS filing

JENNY PEREZEXECUTIVE DIRECTOR$169KRAVINESH SINGHCONTROLLER$153KRENE REMEMBERTO BONI…SENIOR ACCOUNTANT$86KMARY ANN DADUFLAZASENIOR ACCOUNTANT$73KEVELYN OCAMPO IGNACIOSENIOR ACCOUNTANT$73K

From 2024 filing

NameTitleHoursCompensation
CATHERINE DARETREASURER0.7
ROB LEVYSECRETARY0.3
JENNY PEREZEXECUTIVE DIRECTOR40$168,786
DESMOND WALSHCHAIRMAN0.4
PETER DAHLDIRECTOR0.3
MARY HALLOWAYDIRECTOR0.3
MAMIE HERRONDIRECTOR0.3
SHOBIE KINGDIRECTOR0.3
ERIN RICHARDS-KUNKELDIRECTOR0.3
TIM WATERSDIRECTOR0.3
MARY ANN DADUFLAZASENIOR ACCOUNTANT40$73,403
EVELYN OCAMPO IGNACIOSENIOR ACCOUNTANT40$72,636
RENE REMEMBERTO BONILLA SIGUENZASENIOR ACCOUNTANT40$86,412
RAVINESH SINGHCONTROLLER40$152,765

Recent News & Activity

Recent developments and announcements

2024

In December 2024, HFF announced the award of $5 million in grants to 164 nonprofit organizations across 59 countries and territories through its Casa Herbalife Program. This funding was expected to deliver support to approximately 200,000 children worldwide.

Herbalife Family Foundation Awards $5 Million in Grants to ...

The Casa Herbalife Program, established in 1998 by Herbalife Founder Mark Hughes, originated as a single partnership with an orphanage in Brazil. The program has evolved into a global network of nonprofit partners including orphanages, schools, hospitals, and community centers. HFF's funding is fueled by contributions from Herbalife's independent distributors and employees, and the foundation has maintained 30+ years of continuous impact.

Herbalife Family Foundation Awards $5 Million in Grants to ...

The foundation also actively supports disaster relief efforts, including recent California wildfire relief initiatives in partnership with the Red Cross.

Subject Areas

Focus areas based on grantmaking activity

Related Funders

Similar funders by location and focus area

Data last updated April 2026. Sourced from IRS Form 990-PF filings. Research dossier generated April 2026.

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