Funding Amount

Not stated

Deadline

Deadline not published

Grant Type

Foundation

Deadline history & next window

Cycle
Annual
Tracked since
April 2026

From the program guidelines: “Timeline: Applications typically open annually around April, with deadlines in May (e.g., May 18, 2022 deadline noted)”

Can we apply?

Check your organization against each line. Taken from the listing; confirm with the funder's guidelines.

Eligible organizations

  • Public and private schools
  • Educators and coaches (school and community-based)

Geography

  • Community-based organizations

Overview

Geographic Scope: United States (all 50 states)

Focus Areas:

  • Physical activity and youth wellness
  • Flag football equipment and curriculum for schools
  • Engagement of students ages 6-14 in flag football
  • Special emphasis on girls' participation in sports

Program Description:
NFL FLAG-In-Schools provides free flag football kits to schools and community-based organizations to strengthen physical education curricula. Each kit includes:

  • 10 footballs
  • 50 flag belts
  • Standards-based curriculum
  • 101 Tips for Teaching Nutrition in P.E.
  • Additional resources to start, grow or expand flag football programs

Key Statistics:

  • Estimated 15+ million students engaged
  • Flag football is the fastest-growing team sport for children ages 6-14
  • Program has expanded significantly, with positive impact on girls' participation

Eligibility:

  • Public and private schools
  • Community-based organizations
  • Educators and coaches (school and community-based)

Funding:

  • Supported by NFL Foundation ($1.5 million commitment renewed as of April 2022)
  • Part of partnership with Fuel Up to Play 60 and RCX Sports

State Integration:

  • Nevada: Official part of State's high school digital learning physical education course. Rollout plan: high schools (2022-23), middle schools (2023-24), elementary schools (2024-25)
  • By Super Bowl LVIII (February 2024), every public school in Nevada has access

Contact:

  • Eric Slutsky, GENYOUth: eric.slutsky@genyouthnow.org, 917-391-6709

How to Apply

How to Apply

  1. Visit the Application Portal: Go to https://flag.genyouthnow.org
  2. Eligibility Check: Confirm your organization meets criteria:
    • Public or private school
    • Community-based organization
    • Have educators/coaches ready to implement program
  3. Complete Online Application: Submit application through the portal
  4. Timeline: Applications typically open annually around April, with deadlines in May (e.g., May 18, 2022 deadline noted)
  5. Award Notification: Selected organizations notified of kit award
  6. Kit Delivery: Free NFL FLAG-In-Schools kit shipped to school/organization

Required Materials:

  • Organization information
  • Contact details
  • Grade levels/age groups served
  • Physical education curriculum details
  • Commitment to implement program

Note: Specific detailed application requirements not fully documented in provided content. Check flag.genyouthnow.org for current year's detailed application process.

What GenYOUTH Incorporated actually gave

Source: IRS Form 990, 2024

Grants in 2024
176
Total given
$2.46M
Median grant
$8,707
Range
$5,000–$219K
  • By dollars: Texas 24%, Nevada 10%, Colorado 6%. Top recipient cities: Las Vegas, NV; Denver, CO; Reno, NV.
  • 0% of grants with a stated purpose were for general or operating support.
  • 79% of recipients were new grantees, not repeat recipients.

Example grants

  • Houston ISD · Houston, TX

    Support physical activities in schools

    $219K

  • Southwest ISD · Sa, TX

    Combat food insecurity in schools

    $81K

  • Clark County School District · Las Vegas, NV

    Support physical activities in schools

    $70K

  • Aurora Pub Sch Nutrition Svc · Aurora, CO

    Combat food insecurity in schools

    $68K

  • Portland School District · Portland, OR

    Support physical activities in schools

    $54K

IRS Form 990, 2024. Amounts as reported by the funder. Full 990 history →

Focus Areas & Funding Uses

Fields of Work

  • Youth sports
  • After-school
  • Education
  • Wellness

Categories

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