NFL FLAG-In-Schools Program
Funding Amount
Not stated
Deadline
Deadline not published
Grant Type
Foundation
Deadline history & next window
- Cycle
- Annual
- Tracked since
- April 2026
From the program guidelines: “Timeline: Applications typically open annually around April, with deadlines in May (e.g., May 18, 2022 deadline noted)”
Can we apply?
Check your organization against each line. Taken from the listing; confirm with the funder's guidelines.
Eligible organizations
- Public and private schools
- Educators and coaches (school and community-based)
Geography
- Community-based organizations
Overview
Geographic Scope: United States (all 50 states)
Focus Areas:
- Physical activity and youth wellness
- Flag football equipment and curriculum for schools
- Engagement of students ages 6-14 in flag football
- Special emphasis on girls' participation in sports
Program Description:
NFL FLAG-In-Schools provides free flag football kits to schools and community-based organizations to strengthen physical education curricula. Each kit includes:
- 10 footballs
- 50 flag belts
- Standards-based curriculum
- 101 Tips for Teaching Nutrition in P.E.
- Additional resources to start, grow or expand flag football programs
Key Statistics:
- Estimated 15+ million students engaged
- Flag football is the fastest-growing team sport for children ages 6-14
- Program has expanded significantly, with positive impact on girls' participation
Eligibility:
- Public and private schools
- Community-based organizations
- Educators and coaches (school and community-based)
Funding:
- Supported by NFL Foundation ($1.5 million commitment renewed as of April 2022)
- Part of partnership with Fuel Up to Play 60 and RCX Sports
State Integration:
- Nevada: Official part of State's high school digital learning physical education course. Rollout plan: high schools (2022-23), middle schools (2023-24), elementary schools (2024-25)
- By Super Bowl LVIII (February 2024), every public school in Nevada has access
Contact:
- Eric Slutsky, GENYOUth: eric.slutsky@genyouthnow.org, 917-391-6709
How to Apply
How to Apply
- Visit the Application Portal: Go to https://flag.genyouthnow.org
- Eligibility Check: Confirm your organization meets criteria:
- Public or private school
- Community-based organization
- Have educators/coaches ready to implement program
- Complete Online Application: Submit application through the portal
- Timeline: Applications typically open annually around April, with deadlines in May (e.g., May 18, 2022 deadline noted)
- Award Notification: Selected organizations notified of kit award
- Kit Delivery: Free NFL FLAG-In-Schools kit shipped to school/organization
Required Materials:
- Organization information
- Contact details
- Grade levels/age groups served
- Physical education curriculum details
- Commitment to implement program
Note: Specific detailed application requirements not fully documented in provided content. Check flag.genyouthnow.org for current year's detailed application process.
What GenYOUTH Incorporated actually gave
Source: IRS Form 990, 2024
- Grants in 2024
- 176
- Total given
- $2.46M
- Median grant
- $8,707
- Range
- $5,000–$219K
- By dollars: Texas 24%, Nevada 10%, Colorado 6%. Top recipient cities: Las Vegas, NV; Denver, CO; Reno, NV.
- 0% of grants with a stated purpose were for general or operating support.
- 79% of recipients were new grantees, not repeat recipients.
Example grants
Houston ISD · Houston, TX
Support physical activities in schools
$219K
Southwest ISD · Sa, TX
Combat food insecurity in schools
$81K
Clark County School District · Las Vegas, NV
Support physical activities in schools
$70K
Aurora Pub Sch Nutrition Svc · Aurora, CO
Combat food insecurity in schools
$68K
Portland School District · Portland, OR
Support physical activities in schools
$54K
Focus Areas & Funding Uses
Fields of Work
- Youth sports
- After-school
- Education
- Wellness
Categories
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