Enterprise Marketing Grant

Enterprise Marketing Grant

Status: ACTIVE
Funder: Maine Office of Tourism
Amount: US $5,000 - US $30,000
Last Updated: April 08, 2025

Summary

The Enterprise Marketing Grant, part of the Maine Tourism Marketing Partnership Program (MTMPP), aims to bolster tourism marketing initiatives that enhance visitor numbers to Maine destinations. With funding ranging from $5,000 to $30,000, the grant supports sustainable growth in the tourism economy. Eligible applicants include municipalities and non-profits based in Maine. The program emphasizes cash matching and requires a focus on attracting visitors from outside the local area to promote regional tourism development.

Overview

Background The Maine Tourism Marketing Partnership Program (MTMPP) was created to assist with the implementation of marketing programs designed to stimulate and expand Maine’s travel and tourism economy by coordinating the promotional efforts of the private sector with those of the Maine Office of Tourism (MOT) and its corresponding Regional Destination Marketing Organization (RDMO). Enterprise Marketing Grant The MTMPP Enterprise Marketing Grant supports tourism marketing initiatives that will increase visitation to the applying destination. The primary goal of the Enterprise Marketing Grant is to support marketing efforts that help move organizations toward sustainable growth that contributes to the overall advancement of the tourism economy in Maine. Tourism Enterprise Marketing Grant Applications are accepted for a minimum amount of $5,000 and a maximum amount of $30,000.

Eligibility

You can learn more about this opportunity by visiting the funder's website. Organizations must create an online account 14 days prior to the grant deadline. If you have previously registered for an account, you must log-in to update your account 14-days prior.Organizations must be a Maine municipality, tribal government, Maine-based 501C3 or C6 or L3C.Organizations previously awarded MTMPP grant funding may not apply for a period of 12 months after the completion of their previous MTMPP Final Grant Report. Repeat applicants must demonstrate a progressive marketing program that expands and/or builds upon strategic initiatives or targets new and emerging markets.Projects must be tourism focused by attracting visitors residing fifty miles or more from the destination.Events applying for this grant may not occur within 90 days of the grant contract start date. Organizations must be in good standing as of application deadline with the Secretary of State (not applicable for municipalities).A previous unsatisfactory grant history, for any reason, could immediately disqualify a grant applicationA 50% cash match is required in order to execute the most effective marketing plan with regional and community support. All matching funds, cash and in-kind, must be clearly explained in the project budget.The following items are examples of eligible projects:Paid Advertising- Print, Broadcast, Digital, Out-of-Home, Paid Social MediaPublic & Media Relations - Familiarization Tours, Media Events, Online Press Room, Content Development, Organic Social MediaExisting Website Upgrades - Mobilization, Content, Search Engine OptimizationAsset Development - Photography/Video AcquisitionFulfillment - Brochures, Guides, Maps & DistributionDomestic & Canadian Leisure Travel & Trade Shows: Registration, Operation, Exhibit Redesign

Ineligibility

INELIGIBLE PROJECTS:Administration costs including overheadNew organizational websites, hostingFundraising (raffles, giveaways, contests)Performance, exhibition, lecture feesPromotional products – tents, banners, t-shirts, costumes, stickers, etc.Capital equipment, including rental equipment such as fencing, tents, stages, etc.ScholarshipsProfessional development, conferences & training