Wisconsin Women's Business logo

Wisconsin Women's Business

MILWAUKEE, WI EIN: 39-1597954 Website

Wisconsin Women's Business Initiative Corporation (WWBIC) is a statewide nonprofit organization headquartered in Milwaukee, Wisconsin. Established in 1987, WWBIC operates as an innovative economic development corporation serving micro-enterprises and small businesses throughout Wisconsin. The organization also functions as the Veterans Business Outreach Center for Wisconsin, Illinois, and Minnesota.

Financial Overview

From 2024 IRS Form 990-PF · View filing

Total Assets

$40.5M

-11.5% YoY

Annual Giving

$74K

-53.5% YoY

Grant Count

7

-58.8% YoY

Avg Grant Size

$11K

+13.0% YoY

Research compiled by Grantable AI from public sources. Last updated April 2026.

Mission & Focus Areas

WWBIC's mission is "Putting Dreams to Work" by assisting individuals interested in starting, strengthening, or expanding businesses with access to critical resources. The organization specifically targets underserved populations facing barriers to business financing and training support, including women, people of color, veterans, rural residents, and lower-wealth individuals.

Primary service areas include:

  • Small business loans and financial products
  • Business training and education
  • Personal financial training
  • 1-on-1 consulting services
  • Business Boost program — designed to narrow the racial wealth gap by encouraging entrepreneurs

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Geographic Focus

Where this funder awards grants

WWBIC serves 72 counties throughout Wisconsin, operating as a statewide organization. The organization also extends its Veterans Business Outreach Center services to Illinois and Minnesota.

Grant Distribution by State

1states

States

Cities

AMHERST JUNCTIONAPPLETONASHLANDBARABOOBAYSIDEBELOITBERLINBROOKFIELDBROWN DEERBURLINGTONBUTLERCASHTONCEDARBURGCILINTONVILLECOLOMACUDAHYDEFORESTFOND DU LACFRANKLINGERMANTOWN

Financial History

Multi-year comparison from IRS filings

As of 2023:

  • Total Assets: $45.8 million
  • Total Liabilities: $33.2 million
  • Total Revenue: $15.6 million
  • Total Expenses: $13.4 million
  • Total Giving: $3.6 million

Staffing: Approximately 77 employees

Annual Revenue (recent): $4.9 million

Revenue
Expenses
Qualifying Distributions
Net Investment Income
$0$4M$9M$13M$17M20202021202220232024
Metric202420232022
Total Assets$40,524,297$45,798,214$45,566,731
Revenue$8,906,648$15,588,925$9,606,906
Expenses$13,984,745$13,421,078$9,384,182
Qualifying Distributions
Net Investment Income$2,007,519$2,160,106$1,539,570
Distributable Amount

Giving Over Time

Total grant dollars and number of grants per year

$0$484K$969K$1M$2M221 grants202076 grants202131 grants202217 grants20237 grants2024

Grant Insights

How this funder distributes its grants

Top Recipients

Top 7 recipients in 2024

K&K BARISTA LLC$18KCULTURALLY DIVERSE COUNS…$10KKENNEDY'S CIRCLE OF WELL…$10KGREAT IMPRESSIONS LLC$9KRESPIRATORY URGENT LLC$9KTROPIC LLC$9K5 STAR BUSINESS CENTER$9K

Grant Size Distribution

155 grants across all recorded years

154<$50K1$50–100K$100–250K$250–500K$500K–1M$1–5M$5M+

Giving History

Grant recipients and amounts by year

No grants recorded for .

Leadership & Key People

Leadership team and compensation from IRS filings

Wendy K. Baumann — President/Chief Visionary Officer

Compensation Overview

From 2024 IRS filing

KIMBERLY ZEULISMALL BUS. FINANCE FWRD PROJ.$250KWENDY K BAUMANNPRESIDENT$189KJON GAINESVP BUSINESS AND FINANCE$164KCHRISTINA KNUDSENVP DEVELOPMENT AND COMMUNITY$138KHEATHER LUXREGIONAL DIRECTOR- SE$113KMICHAEL HETZELDIRECTOR OF LENDING$110K

From 2024 filing

NameTitleHoursCompensation
WENDY K BAUMANNPRESIDENT40$188,770
STEVE SALOUTOSPAST CHAIRPERSON1
JOHNY L MOUTRY JRCHAIRPERSON1
KATE HILLVICE CHAIRPERSON1
KATHRYN ANDREATREASURER1
JOHN M STEWARTSECRETARY1
LORISSA R BANUELOSDIRECTOR1
WILLIAM COLEMANDIRECTOR1
KARIN GALEDIRECTOR1
LISA JOHNSONDIRECTOR1
MICHAEL MCDONAGHDIRECTOR1
KIP RITCHIEDIRECTOR1
JON GAINESVP BUSINESS AND FINANCE40$163,740
MICHAEL HETZELDIRECTOR OF LENDING40$109,516
CHRISTINA KNUDSENVP DEVELOPMENT AND COMMUNITY40$137,662
HEATHER LUXREGIONAL DIRECTOR- SE40$112,714
KIMBERLY ZEULISMALL BUS. FINANCE FWRD PROJ.40$250,115

Recent Activity & Funding

Recent developments and announcements

WWBIC has received recent grant funding including:

2023

$500,000 grant from Community Development Financial Institutions Fund (April 2023)

2019

$500,000 grant from Wells Fargo (August 2019)

The organization maintains an active funding portfolio with total funding of $2.0 million across multiple rounds.

WEDC: Announces $1.5 million in grants to support small businesses across

Related Funders

Similar funders by location and focus area

Data last updated April 2026. Sourced from IRS Form 990-PF filings. Research dossier generated April 2026.

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